Marketing Tips the Walking Dead Could Teach You about Blogging

February 18, 2013 | By Adrienne Smith

It’s the third Monday of the month which means I have a wonderful guest post for you today.

Now most of you probably know the lovely Sonia Winland and if you haven’t been by her blog you’ll have to make a point of visiting. She has a passion for marketing and the desire to help others just like me.

She also does a fabulous interview series and I had the pleasure of being one of her latest.

It seems Sonia loves all things creepy so she’s shared a very interesting comparison for us today. You’ll get the point she’s trying to make once you dive in. So, check this one out…

The Walking Dead, if you haven’t heard, is the most-watched show on cable. If you don’t know what this show is about, it’s about a group of people trying to survive a zombie apocalypse. I have to admit I am a huge fan and watch it religiously. On the other hand, horror shows might not-be your cup of tea, but you can’t write-off their success and its marketing ability to suck you in.

Week to week, The Walking Dead has fans hang on every episode to see what will happen next and if someone’s fate is-sealed. Here are some marketing tips to keep your readers sucked in too:

Build Your Team

In the beginning, not everyone got along on the Walking Dead. T-Dog and Merle were at each other’s throats- ready to kill one another, but in the end, T-Dog did try to help Merle before leaving. Even in the worst circumstances, people will be at odds with each other, but sticking together is the only way we will survive. Rick knew this early on and worked to bring them together to keep them all alive.

Result: You can’t build a business without an audience. Sharing, commenting and networking with others will help you understand that you can’t do it alone. We should always strive to create a message that is sharable, helpful and has value. The bigger your community the more help you get help in the end.

Element Of Surprise

Imagine the surprise when fans found out that once you die, you come back as a zombie anyway (I hope I didn’t ruin that for anyone). The Walking Dead Show knows how to create mystery and keep its secrets to the end that creates a jolt in us all. When Carol’s daughter came out of Hershel’s barn as a walker, I can remember my mouth dropped in complete surprise. What a way to end the 2^nd season!

Result: Keep readers guessing on what you will do next. Revamp your website or create content about common problems we all face and translate that into content to help others. Mix it up with videos, tutorials, humor, and anything else. How can you relate a topic differently from someone else? Keep your content interesting, in your own voice and slap some personality in there. People read from whom they like.

Aim for The Right Target

My favorite character is Daryl. He does not take crap from anyone and relies solely on his crossbow (for the southern girl in me). While everyone else uses a gun, he prefers his crossbow to kill off any “walkers” coming towards him. A gun creates a lot of noise, which draws too much attention, and before you know it, walkers surround you. End of story for you.

Result: Who is your target audience? Aiming for the right audience isn’t easy and for some, hard to figure out. Use your resources and read comments from your audience to see what they love and what they hate. Their response tells a bigger story.

Communication

There were many secrets on the Walking Dead and one was Lauri finding out that she was pregnant. We all know its Shane’s (my friends beg to differ), but instead of telling her husband sooner, she tried to take pills to force an abortion. In addition, how can we forget about how Hershel kept dead walkers in his barn with his guest’s only steps away!

Result: Lying about anything online will get you into deep trouble and creates mistrust. If you blog or run a small business, communication is crucial to keep your vision alive. How do we communicate with our readers? Do you engage with them or leave them out in the cold? AMC responds to all fans with marketing material that is practical to their niche with interactive games and videos to keep fans engaged. What can you offer your readers to keep them communicating with you?

Everything Is Not As It Seems

Rick and his crew have run into some dubious characters along the way and for some, they had to put a cap in them – for survival purposes of course. In the opening scene for season 3, you see the characters going from house to house to find safe shelter. No matter how quiet it looked, there was always something lurking behind door number one.

Result: Not every website you read will be your end-all for content and information. Use your own head to create content that will grab users and be up front about the message you relate. Think of your own real-life situations when you write. How did you solve a common problem?

Relate that information to the people reading your blog. We all experience the same situations at some point, but in different ways. They can share their stories and offer more advice to everyone reading your blog. Acting like something you are not is stupid. It will rob you of your spirit, creativity and people won’t understand your message.

Remember The Small Wins

Even though they didn’t have much to celebrate running from people who want to eat them, they did have brief moments of clarity. When they spent time at Hershel’s farm, they were able to lay their head down and have meals with family. They respected that there will be times when they could relax, but they always had to stay vigilant. You never know what’s around the corner.

Result: Celebrate the small wins, but don’t get cocky. If you get more comments on a post, celebrate. Just because you got more eye’s it doesn’t mean you can sit back and relax. The work has just begun. Don’t be afraid to do the work necessary to succeed. Keep an eye on the big picture and figure out how you can turn a small win into the best experience.

Final Thoughts

We are always tested, challenged and pushed to the edge like bloggers wanting to abandon their blogs or a small business owner ready to close shop. We should-be so lucky that our lives aren’t as challenged as the characters on The Walking Dead, but we can use their experiences to strive for excellence in no matter what comes our way.

Creepy Right

So what did you think? Are you a fan of The Walking Dead like Sonia is? Okay, it was pretty creepy but she made some fabulous comparisons that you must admit were pretty darn good.

Now come on, you can tell us what you thought and I do know that I really enjoy when I can take something in my everyday life and compare that to what we’re doing online. TV shows are the best way to do that too even if they are creepy.

Love you hear your thoughts on what Sonia shared and she’ll be by to reply to your comments too. Please be sure to share this now with your friends. Hey, they just might be a big fan too!

Sonia Winland

Sonia Winland is a Marketing Coordinator for a Leading Software Company and the founder of LogAllot where she blogs about Marketing, Blog Design, and Blogging.

When she isn’t blogging, she is an avid golfer, bass fisherwoman and runs a Virtual Assistance business for Trade Shows.

Sonia Twitter | Sonia Facebook | Sonia Google+ | Sonia Blog

{ 177 comments… read them below or add one }

1 Harleena Singh Twitter: harleenas February 18, 2013 at 8:13 AM

Nice to see you Sonia at Adrienne’s blog.

Wow! That sure was creepy! I’m another one who loves horror movies, though get to see few of them nowadays. I haven’t seen the show on television as we don’t get it our end, but I’ve seen the movie – The Walking Dead long back, and the other horror movies, so I can relate to what you said.

Your tips are apt here, and yes, building your audience, having an element of surprise, communication and the other things you mentioned are the key. I liked your point about celebrate your small wins, and the final thoughts about taking cues and experiences from the smallest of things that come our way – just like this TV show that can teach us so much in return.

Thanks for sharing these tips with all of us. Have a wonderful week ahead, Adrienne and Sonia.
Harleena Singh recently posted..How to Change Your Life with Knowledge

2 Sonia Twitter: LogAllot February 18, 2013 at 8:46 AM: Hi Harleena! I know very creepy indeed. I thought I would mix it up a bit and shake some feathers (ha ha!). I watched it last night and again it taught me something else…so many surprises and changes to way we think. Celebrating the small wins is hard for some people to even see. They might not think more traffic is a big deal even it 50 more people saw it if they are too busy comparing themselves to someone else.

When I started blogging I didn’t know what the hell I was doing and it took time, but every time something different happened I celebrated. It is what kept me going and why I still blog today. Thank you Harleena for your cool comment and I hope you get to watch someday. Again, sorry if I ruined it for you!
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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3 Adrienne Twitter: adriennesmith40 February 18, 2013 at 9:30 AM: Hi Harleena,

Oh wow, you’re into creepy too! Now I’ve learned something about both of you that I didn’t know.

I appreciate you stopping by today Harleena and sharing this with Sonia and I.

Enjoy your week as well, I most definitely will.

~Adrienne

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4 Chrysta Bairre Twitter: livelovework February 18, 2013 at 8:20 AM

What a fun, entertaining, and useful guest post, Adrienne! I love it! (I’m a huge fan of zombie tales and, of course, The Walking Dead.)

I’m surprised how well some of the stories and marketing from The Walking Dead apply to business but now that Sonia has summarized it for us, I can certainly see it’s true!

I’d say The Walking Dead has even more gems of wisdom to reflect on and teach online entrepreneurs how to survive, and hopefully thrive.

For example, this is your life, and your blog, so don’t forget to have fun with it! I’m thinking of Glenn, here, he always manages to kick ass and make surviving the zombie apocalypse look like fun, even when he’s in horrifying situations. Glenn doesn’t take himself too seriously and isn’t afraid to take risks.

Thanks for sharing this unique perspective on blogging. Next up, what Dexter can teach us about writing a killer blog!

Have a grateful day!

Chrysta
Chrysta Bairre recently posted..Do your best and forget the rest!

5 Sonia Twitter: LogAllot February 18, 2013 at 8:52 AM: Hi Chrysta! You know they focused so much on Glenn last night. What I like about his character and all of them actually, is how much they have all grown from being scared to doing what it takes to survive. I think we do that with our businesses, blogs and other ventures we decide to take a chance on. Glenn was this scared young man who wasn’t afraid to do what it takes to survive, but now his character is much more stronger and pissed. I think he had to get mad to get good.

Maybe that happens for other entrepreneurs when they reach a point and say enough is enough and just go for it. I just hope they don’t kill his character off. Good to see another fan of the show here. I was hoping people knew what I was talking about. Ha ha! Thanks Chrysta for your awesome comment.
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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6 Adrienne Twitter: adriennesmith40 February 18, 2013 at 9:32 AM: OMG, another horror film lover. You ladies are surprising me today. I would have never guessed.

You and Sonia could have a field day over this one Chrysta. You ladies can write a whole series around this show it sounds like. I’ve never seen it so I was lost, I admit. That’s okay everyone seems to be relating so see!

Thank you Chrysta for sharing that with us today.

Have a fabulous week.

~Adrienne

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7 Heru Prasetyono Twitter: hprasetyono February 18, 2013 at 8:33 AM

That’s great Adrienne. Here you are trying to share me how to survive in blogging using some hot tips with unique illustrations I can not find in other blogs. The way you describe the details is really unique but I enjoy reading it. It is realy inspiring me.

You show me some strict tips which I am sure they really works. But I am a newbie and I want to do it step by step. I am quite impressed with your brilliant ideas. I can accept all of your explanation and I want to start from building a team first. Thank you for sharing these precious tips.
Heru Prasetyono recently posted..How To Make Perfume and Fragrances – Wholesale Body Oils – Start Your Own Perfume Business

8 Adrienne Twitter: adriennesmith40 February 18, 2013 at 9:34 AM: Hey Heru,

I can’t take the credit today I’m afraid. Sonia did a wonderful job of sharing with us how we can relate our blogging to even a creepy TV show. I think that was brilliant myself.

Appreciate your comment Heru and you enjoy your week.

~Adrienne

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9 Sonia Twitter: LogAllot February 18, 2013 at 10:58 AM: Hi Heru, Adrienne always provides some killer advice when it comes to blogging. I hope you enjoyed reading this post as much as I did writing it. I know what is like to be a newbie when it comes to blogging and hang in there. Try and decipher works best for you and go for it. Only you can tell your story because people will relate more to you in the end. Thanks again!
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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10 Lisa Twitter: lisapatb February 18, 2013 at 8:41 AM

What an entertaining way to do a blog post Sonia! I’m not a big fan like Adrienne but I know so many people who ARE and post on FB and Twitter about when the next show is, etc. Many LOVE it.
Have a team or community is important. We can not just blog it alone and get readers.That was something I did not know when I first started.
I never thought about element of surprise. Interesting point. Others would say to announce your next post so they come back to see it. Not sure which way works best. Something to try. I guess I don’t do that often so I’m more of a surprise blogger
I find my target is getting easier to understand. I can sometimes tell by the amount of comments on a post or shares on one. That gives me indications for future ones.
Celebrate the small wins is a good tip – it can keep a person going and be better able to deal wih small loss too.
Everyday is a new day, one day a win – another day not such a day.
I know a lot of bloggers that will love this as they do the Walking Dead Sonia Nice to see you back blogging too.
Lisa recently posted..Alexa Ranking Dropping Like A Meteroite To Earth

11 Sonia Twitter: LogAllot February 18, 2013 at 8:59 AM: Hi Lisa, you had allot to do with why I still blog. I remember when I started that I wanted to stop after trying 3 times with other unsuccessful blogs. You kept coming back to comment and I knew I was on to something. Then another comment and another till I too started to see what was working and what wasn’t.

Now the element of surprise I think, helps to keep your blog fresh with a different outlook. We all talk about the same subjects to some degree and I try and mix it up when I can to focus on how I solved a common problem for myself and help someone else. I found those posts to be my most successful and got tons of shares. Why I forget that sometimes is where I need to slap myself on the head, but I am learning. I think it takes to learn how to really focus on the small stuff because that ends up being our big win.

Thanks my friend for your comment, support and friendship.
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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12 Adrienne Twitter: adriennesmith40 February 18, 2013 at 9:37 AM: Hey Lisa,

Creepy but spot on right! I was surprised that Harleena and Chrysta are big fans of The Walking Dead too! See, I would have never guessed but I didn’t know Sonia was into that either. I love learning this about these ladies so comparing this show to blogging was brilliant.

Thank you for sharing this with us today. You can definitely announce the next post but create an element of surprise by not giving away what the post is about. Give them enough curiosity so that they’ll want to stop by to check that out.

Thanks Lisa for your comment and you enjoy your week.

~Adrienne

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13 Carolyn Twitter: wonderoftech February 18, 2013 at 8:48 AM

Love that Sonia! How creative to compare The Walking Dead to blogging. I never thought of the two together, even though I’m a fan of both. Brilliant!

This blog post is certainly a surprise to your fans, Adrienne. I don’t think you’ve ever had a post about Zombies before. But the lessons from Walking Dead certainly fit for blogging.

Okay, I will try to band with my fellow bloggers and fight off the zombies at The Wonder of Tech!

(BTW, Adrienne, I think we have the EXACT same taste in TV shows!)
Carolyn recently posted..Scrub Your Facebook Clean!

14 Adrienne Twitter: adriennesmith40 February 18, 2013 at 9:40 AM: Hey Carolyn,

Oh wow, another fan! Look what Sonia has created here. I’m still shaking my head over here, this is so cool.

It’s not that I don’t enjoy scary movies because I do but the ones that are blood and gore, not exactly what I look forward to. Have never seen any of the Friday the 13th shows, never seen the Walking Dead. I’m more into mysteries and stuff like that.

Thanks for sharing this Carolyn and surprising me too!

~Adrienne

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15 sapna Twitter: h4hitech February 18, 2013 at 8:56 AM

HI Sonia, Adrienne

Awesome post!

It consist of all the elements which are required to make the post really worthy.The tips you have shared are really amazing and one can really relate with the post by seeing the images.
I’m a great fan of “Element of surprise”, keep the readers guessing what is coming up in the next post.
I think Engagement is the key and one has to remember this as a medicine for sure.

Thanks for this great share Adrienne, you have been a true support.

Sapna
sapna recently posted..Hey Google Larry Page you have these businesses unexplored(An infographic)

16 Adrienne Twitter: adriennesmith40 February 18, 2013 at 9:43 AM: Hi Sapna,

Glad you enjoyed Sonia’s creepy post comparing this scary show to blogging. I think it’s brilliant myself and glad you enjoyed it.

I appreciate your comment, thank you so much.

Enjoy your week.

~Adrienne

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17 Sonia Twitter: LogAllot February 18, 2013 at 10:50 AM: Hi Sapna! Thank you so much for being able to see it’s “creepy” correlation. I wanted to create something different and have fun with the post. Plus it is my favorite TV show and I got this crazy idea from my man to create a post around it and just went for it. I am glad you enjoyed it as much as I enjoyed writing it. Thank you much for your comment.
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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18 Sonia Twitter: LogAllot February 18, 2013 at 9:03 AM

Hi Carolyn! Ha ha…thank you so much. When I started writing my original post was completely different and my man said, “why don’t you write about The Walking Dead”, and it hit me. I had to really think how it made me feel about life and how I could relate that message to blogging or just survival itself – in a blogging sense.

I love what you said about banding your fellow bloggers together to fight zombies off The Wonder of Tech and that was brilliant. Blogs that come together to support one another are the most successful. That is the beauty of networking at its best. Thanks Carolyn for your comment. I was laughing!
Sonia recently posted..Step by Step Guide to Build a Google Community Group

19 Theodore Nwangene Twitter: NwangeneTheodor February 18, 2013 at 9:04 AM

Very Interesting and informative guest post Adrienne and Sonia,
Its a also fun having you over here Sonia to share with us. I like that.

I haven’t watched the walking dead before as I’m not that good in watching movies, but from this post, I’m beginning to like it and will check out for the DVD.

I like all you said but one thing i want to talk about is the issue of lying, just like you said, it will only lead to mistrust and probably lead you into a great trouble. One question i always ask myself is….. What will happen if i tell my readers the truth? Knowing that it will only create trust and better relationship, why then do i have to lie?

I can’t agree more on this post Sonia. Really fun and educative.

@ Sonia,Thanks for sharing.
@Adrienne, thanks for allowing Sonia to interact with us via this wonderful post.
Over to watch the Walking Dead…hahaha.
Theodore Nwangene recently posted..10 Surefire Ways to Find Amazing Blog Post Ideas

20 Adrienne Twitter: adriennesmith40 February 18, 2013 at 9:46 AM: Hey Theodore,

Glad you enjoyed Sonia’s post too and you’re not alone. I’ve never seen this show or movie and probably after reading this I still won’t. Vampire and the walking dead aren’t my cup of tea but that’s okay. I loved how she combined the two and really made it interesting.

I appreciate your comment and thanks for stopping by. Enjoy your week.

~Adrienne

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21 Sonia Twitter: LogAllot February 18, 2013 at 11:36 AM: Hi Theodore, I appreciate your comments and I love that you got the message I was trying to convey. The reason why I mentioned mistrust with blogging is because I have seen it happen over and over again. Some bloggers get the wrong impression when they try and be like another blogger and end up with the wrong impression on their own blog.

If you are new, say it because there are tons of other people out there that are the same. People will get you and what you are trying to create. Plus I love seeing new bloggers build something new. They are learning and I learn allot from them too. Thank you so much for your comment and kind words.
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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22 Koundeenya Twitter: Koundeenya February 18, 2013 at 9:08 AM

Hey Sonia!

Nice to see you, here on Adrienne’s blog.

I really love the way, you wrote about those strategies relating them to the “walking dead”. And, Element of surprise always works and I really loved it.

“Just because you got more eye’s it doesn’t mean you can sit back and relax. The work has just begun.” True that! I’ve seen many bloggers who start ignoring the readers once they gain readership and following, which isn’t good. After all, they’re readers and they bring us money, fame and whatsoever concerned.

Thanks for sharing.
Koundeenya recently posted..How To Create A Writing Style That Matters I clicked the google button when I commented

23 Adrienne Twitter: adriennesmith40 February 18, 2013 at 9:47 AM: Hi Koundeenya,

Glad you enjoyed Sonia’s creepy post and what she had to share relating to blogging. I loved it too.

I appreciate your comment and you enjoy your week.

~Adrienne

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24 Sonia Twitter: LogAllot February 18, 2013 at 11:41 AM: Hi Koundeenya. When I saw the ending of the last season, it surprised me so much that I had to offer that scenario. Sometimes the same regurgitated content gets old and people just tune out. I love seeing content that makes me think and how it relates to every day real-life.

People want to be challenged, surprised, and see something fresh and new. I can’t say I am perfect with my content, but I do try and change it up. I really appreciate your comments and how it relates to what you are trying to create with your content. Thanks again!
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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25 Robin Hallett Twitter: robinshallett February 18, 2013 at 9:26 AM

HI Adrienne and Sonia, I see your connections to marketing when I watch too!

I am a fan of the show. I notice how the writers suck me in and keep me thinking about the characters even when I am not watching. This season, I became so annoyed with the story line (whaaat? shocking, I know) I tried to stop watching… left it for a time, but still was wondering… what is going on on that show?

They do a great job of loving what they love so to speak – and not worrying about catering to everybody.

Thanks!

Robin
Robin Hallett recently posted..I’ll bet Buddha was an A-hole: Truth Telling, Bad Reviews and Unsubscribes

26 Adrienne Twitter: adriennesmith40 February 18, 2013 at 9:48 AM

Hi Robin,

Another fan favorite. My goodness Robin, you ladies are surprising me. That’s too funny.

Glad you enjoyed what Sonia shared and these comparisons. Since you watch the show on and off then you see what she’s saying. I think that’s so cool.

Thanks for your comment and you have a great week.

~Adrienne

27 Robin Hallett Twitter: robinshallett February 18, 2013 at 1:08 PM

I know you know how cool we are Adrienne! But it’s good that we can still surprise you!! xox
Robin Hallett recently posted..I’ll bet Buddha was an A-hole: Truth Telling, Bad Reviews and Unsubscribes

28 Adrienne Twitter: adriennesmith40 February 18, 2013 at 1:12 PM: Indeed it is Robin.

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29 Sonia Twitter: LogAllot February 18, 2013 at 11:57 AM

Amen Robin! I love when a writer just sticks to their guns and doesn’t worrry about sounding like someone else. It can be scary to take a jump into the unknown or if people will see your vision. I say go for it and just be you.

What I like most about this show is that they always restart the series over from day one so you can catch up on what you may have missed. AMC understands that not everyone has seen it and it is agreat way to catch up. I love that and watch it every time. Thanks Robin for your kind comments and support for his post.
Sonia recently posted..Step by Step Guide to Build a Google Community Group

30 Robin Hallett Twitter: robinshallett February 18, 2013 at 1:11 PM

Thank you Sonia, you know, it’s such a profound point we are both making: Be fearless about your authentic voice. As you say- go for it and just be you!!

Really like your site by the way! I am subscribing NOW!
Hugs,
Robin
Robin Hallett recently posted..I’ll bet Buddha was an A-hole: Truth Telling, Bad Reviews and Unsubscribes

31 Sonia Twitter: LogAllot February 19, 2013 at 12:01 AM: Thank you Robin, I always welcome new readers! Now the title of your latest post has me curious. Heading over!
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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32 Sylviane Nuccio Twitter: SylvianeNuccio February 18, 2013 at 9:35 AM

Hi Sonia and Adrienne,

Great to see you here Sonia and great post and analogy.

Even though I don’t know this show at all because my time for TV is very limited anyway, I could really follow on the point that you’re making in comparing the show to blogging and building online relationships.

I think that we should always strive for excellence and try to be better and better. For example, I can say that I’m not trying to be the best, because I’m not trying to compare myself to anyone, but I’m striving to be better and better at what I do.

Thank you for this fun post, Sonia!
Sylviane Nuccio recently posted..Simplify Your Writing To Get More Readers And Keep Them

33 Adrienne Twitter: adriennesmith40 February 18, 2013 at 9:51 AM: Hey Sylviane,

Thank you for sharing this Sylviane and even if you’ve never seen the show you totally get what she’s saying here. Me too and I’ve never seen it either. I do love blogging though so I think it’s pretty cool how she related these two.

I appreciate your comment and you have a great week.

~Adrienne

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34 Sonia Twitter: LogAllot February 18, 2013 at 1:11 PM: Well said Sylviane. When I started out, I know I was trying to make my sites look like someone elses and it got me nowhere, but a big headache. It was tough to keep up and I was completely burnt out doing something I didn’t enjoy. When I finally got back to basics and started writing to help others not go through what I did, it made more sense. I think we always have to strive to keep re-inventing ourselves, providing it doesn’t go in a direction no one understands. Thanks Sylviane for your comment and support girl!
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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35 Carol Lynn Twitter: carollynnrivera February 18, 2013 at 9:40 AM

I admit I’m a fan of anything creepy! I haven’t been able to catch up on this show but it’s on my list. I always hear how good it is and now you made it even better, Sonia, by coming up with all these cool business lessons. You definitely made some really interesting connections, and all true! I especially like the part about keeping it interesting. That can help keep people’s attention and coming back for more. It’s too easy to fall into a rut and just keep doing things that you’re familiar with. Sometimes we find something that works and just stick with it. And even though it’s good to do what works, sometimes you have to switch things up and try something new. You never know what you might discover!

I enjoyed this spin on lessons and I hope both of you lovely ladies have a great week!
Carol Lynn recently posted..How To Write An Email Newsletter (That People Will Read)

36 Adrienne Twitter: adriennesmith40 February 18, 2013 at 9:53 AM: Oh my goodness, another one. Wow Carol, I’m amazed at all the ladies that are fans of creepy shows. I think that’s hilarious myself!

Thank you for sharing this Carol because you are another genius at marketing and comparison posts. I thought Sonia did a fabulous job with this too.

You enjoy your week as well and thanks for the comment.

~Adrienne

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37 Sonia Twitter: LogAllot February 19, 2013 at 12:05 AM: Hi Ms Carol! You know I have written many posts, but this by far has to be my favorite. I love that show and I thought what a neat idea to put a twist on the usual and jump outside the box. I am so overwhelmed with the response and love the fact that there are some Walking Dead fans here too.

Speaking of ruts, I have been in one as of late with work and other personal stuff from 2 months ago. I think it might have been my mojo, but this has really renewed my sense of creativity and getting back in the groove of things. I am so inspired by all the comments here and gearing up for the next post. Carol, my friend, thank you for your support always and commenting on this creepy post. Ha ha!
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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38 Annie André Twitter: annieandrehacks February 18, 2013 at 9:41 AM

OMG Sonia, this post was made for me. My husband thinks I have a morbid dark side because of my affection towards, vampires and now zombies. And yes “It’s SHANES’S BABY”. It has to be..

Anyway, brilliant brilliant analogies you drew between the plot and the show with online marketing and websites.
My favourite part is always keep them guessing and the cliff hangers that keeps people wanting to come back for more.

Cheerio,
Annie
Annie André recently posted..Our Valentines Day In France: How Do The French Celebrate?

39 Adrienne Twitter: adriennesmith40 February 18, 2013 at 9:54 AM: Now I knew you would love this creepy one Annie because I read that one over at your place and knew you were into vampires. This one had to be up your alley. Gosh, you guys are making me curious now.

Thank you for sharing this Annie and hope you have a great week.

~Adrienne

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40 Sonia Twitter: LogAllot February 18, 2013 at 1:13 PM: Hi Annie! LOL! That is great. I wish you all still lived here and we could have Walking Dead parties. I can’t believe what a cult following that show has. I am completely hooked and watch it over and over again. Even when they start it over from Season 1, I still watch it. How crazy is that? No matter, it made me wonder how to relate it to blogging and my man through in some pointers too. I can’t all the credit. This post was so fun to write. How is everyone doing?
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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41 John Twitter: makemoney2blog February 18, 2013 at 9:48 AM

As a blogger and a fan of “The Walking Dead” all I can say about this post: creative! Very cool tying in blogging and pop culture. No wonder why this post has this many comments already. I love the part about counting the small victories. That’s very true. We all have to start somewhere and a win is a win regardless. Last night’s episode of “The Walking Dead” was intense. Can’t wait until next Sunday! Tweeting and pinning this post.
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42 Adrienne Twitter: adriennesmith40 February 18, 2013 at 9:56 AM: Hi John,

Well welcome to my blog and glad you enjoyed this gem that Sonia shared with us today. I see you’re a fan too and also love blogging. Brilliant combination right!

Thank you for sharing your thoughts with us today and you enjoy your week.

~Adrienne

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43 Sonia Twitter: LogAllot February 19, 2013 at 12:07 AM: Hi John, don’t you just love that show? I love how they replay the entire season so new fans can catch up. Not many shows do that and they market it very smart. I always hate being late to the game and with that show, they make it so easy to stay tuned. Thank you so much for your kind comments and support for this post. It is my first time here at Adrienne’s site and I am super thrilled.
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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44 Cathy Taughinbaugh Twitter: treatmenttalk February 18, 2013 at 9:51 AM

Hi Sonia and Adrienne,

Wonderful marketing tips here for any blogger. I love how you compared Walking Dead with blogging – brillant! These are great reminders for anyone. Building and keeping relationships is so important and what I strive to keep in the forefront. I also like “Celebrate the small wins, but don’t get cocky.” I feel like I have a small win right now, but your point is well taken – the work has just begun.
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45 Adrienne Twitter: adriennesmith40 February 18, 2013 at 9:57 AM: Hi Cathy,

Good to see you again and I appreciate your comment. Glad you stopped by today and shared your thoughts on Sonia’s creepy post.

You enjoy your week Cathy and continue to celebrate those wins. You deserve every one of them.

~Adrienne

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46 Sonia Twitter: LogAllot February 19, 2013 at 12:10 AM: Hi Ms Cathy! Celebrating the small wins was a lesson-learned for me. When I started I was clueless. I can build a site that looked good, but once it was all built, I ran out juice. Once I finally turned things around with my current site, I celebrated small milestones for myself and continue to do that till this day. I think we can always celebrate the small wins no matter what they are. It could be more tweets or just reading that people got what your point and got enjoyment from it. Thank you so much for your cool comment and support. I really appreciate that.
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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47 Atish Twitter: techtricksworld February 18, 2013 at 10:07 AM

Very neat post. I loved all the points but I liked the most where you wrote about the Aim for the right target. marketing doesn’t mean to do anywhere. anyone can do that but the right marketing strategy is to find out the right people who might have interest in your products or services. Thank you for writing.
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48 Adrienne Twitter: adriennesmith40 February 18, 2013 at 10:55 AM: Hey Atish,

Thanks for stopping by today and checking out Sonia’s post.

I think all her points are good but glad the aiming for the right target hit you the most. It’s crucial I agree.

Appreciate your comment and you enjoy your week.

~Adrienne

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49 Sonia Twitter: LogAllot February 19, 2013 at 12:15 AM: Atish, you are so right. Finding your target is not as easy as some people think. Some bloggers can hone in very easily and decipher who their audience is, while others miss the small clues, of what readers really want. How they respond to your posts? What was different about it? How can you replicate that? I think that is why I liked the “Element of Surprise” so much too. You can’t get comfortable when you think you are at the top. Once there you have to keep the momentum going and some end up burnt out.

I think about sites like CopyBlogger and Adrienne’s site understand that and deliver. You can’t get better than that, but it is also a great learning tool to hone your own craft and run with it. Thank you Atish for your comment and support here. I really appreciate that.
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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50 Pauline Twitter: PaulineBennett2 February 18, 2013 at 10:17 AM

Hi Sonia & Adrienne
I am not a fan of horror at all but I can see the comparison you have made to blogging Sonia, I loved this post!
I think building those relationships are so important, without our readers we would not could not survive so they should be treated with respect and make them our “friends”.
I sometimes give a little taste of what my next post will be but most of the time I like it to be a surprise, not sure which works the best, one thing I will have to check out so thanks for the reminder
Thanks for sharing, have a great week ladies.
Pauline
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51 Adrienne Twitter: adriennesmith40 February 18, 2013 at 10:57 AM: Hi Pauline,

Well fan or not, great comparisons right! As I mentioned, you’re not alone in the horror part cause I’m not a big fan but I love how Sonia compared these. Brilliant I believe is a great word for that.

I appreciate your comment Pauline, thank you so much and enjoy your week.

~Adrienne

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52 Sonia Twitter: LogAllot February 19, 2013 at 12:24 AM: Hi Ms Pauline! No problem for not being a fan, but you got the analogy. That is all that matters to me. Building your network takes time and networking with others is so easy. I am glad I got to meet you on the group and the way we all help one another. I am still surprised to see some people not get that and thenwonder why they haven’t achieved the success they wanted without their friends. We all need one another and the community is where its at. Without it, we are nothing. Thank you so much Pauline for your comment and support.
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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53 Bren Twitter: MyGrlyPrts February 18, 2013 at 10:18 AM

Hey Sonia! Fancy seeing you here on Adrienne’s blog! I have to admit, I am a HUGE Walking Dead fan so please forgive me if I scanned over your tips, although I did read them and acknowledge the validity in them, now I’m wanting next Sunday to come so I can see more Walking Dead action! hehe

Fabulous tips Sonia. I love how you incorporated The Walking Dead into getting your point across. Rock on sista!
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54 Adrienne Twitter: adriennesmith40 February 18, 2013 at 10:58 AM: Hi Bren,

Surprise, great having Sonia guest post for me today Bren and that’s cool to hear you’re another big fan. So you see the comparisons cause you enjoy the show. I love that and now I’m going to have to watch an episode just because.

Thank you for your comment and you enjoy your week.

~Adrienne

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55 Sonia Twitter: LogAllot February 19, 2013 at 12:26 AM: Hi B! I know don’t you just love that show! Sunday was a trip and I can’t to see what happens next. Thanks for the compliment girl and I have a question for you anyway. I will shoot you a private message on FB.
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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56 Jason "J-Ryze" Fonceca Twitter: ryzeonline February 18, 2013 at 10:23 AM

YES! I love it!

I’m a HUGE fan of pop culture. Part of Ryze’s mission is to blend Timeless Wisdom & Pop Culture, with style.

One of my favorite posts on this blog is Adrienne’s Reality TV post, and now I’m treated to this fantastic Walking Dead marketing treatise

Sonia is a truly wonderful friend of mine, and I feel her blog provides tons of value for bloggers looking to get more involved and be more connected, and I’m thrilled to see her great advice shared here, on another fantastic friend’s site.

Feelin’ the love. Bloggers unite

And you know, for any other pop-culture lovers, I’d love for you to check out what I had to say about a year ago about the awesome cult-comedy-show Community, and how watching more TV can help you succeed.

Keep ryzin’!
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57 Adrienne Twitter: adriennesmith40 February 18, 2013 at 11:02 AM: Hey Jason,

Thanks for stopping by today and checking out Sonia’s post. I know you two are really good friends and I also know you’re into the pop culture scene.

I appreciate your comment Jason so thanks for sharing that. Now, you have a great week.

~Adrienne

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58 Sonia Twitter: LogAllot February 19, 2013 at 12:29 AM: Jason…my dear friend. So much catching up to do. As usual, Ryze always inspires me to keep it different and speak from the heart. I truly had fun with this post and worked on it for 2 days with the hopes that everyone would enjoy it too. Creepy? Yes, but so much fun to write. I hope all is well with you. Thank you for always supporting me and being my friend.
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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59 Mary Stephenson Twitter: maryjstephenson February 18, 2013 at 10:58 AM

Hi Sonia and Adrienne

Don’t like creepy shows or things that go bump in the night! But the comparisons are very good.

TV can be a great inspiration for content, just as real life can and many times the combination can be the trigger that blends it all together.

I like the statement “Celebrate the small wins”. We all start with small wins and that is what gives us the juice to proceed. Without some glimmer of hope I think eventually we would all pack it in and give up.

It is a constant search for something to write about or shall I say translating life into an actual post. Something that we probably never considered until we saw the blank screen staring us back in the face. We soon realized it was not going to materialize in front of us unless we started thinking like a writer. We may have had all these great thought provoking posts lurking in our brains for maybe the first ten and then realized we were tapped out unless we started digging deeper. Now all my experiences are, how can I make this into a post or how does this even provide anything of value.

Lots of good ideas today.

Mary
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60 Adrienne Twitter: adriennesmith40 February 18, 2013 at 11:04 AM: Hi Mary,

Ah, not a creepy kind of gal huh! That’s okay, you’re not alone but the comparisons were spot on most definitely.

I know that at times I also have a difficulty bringing the real life stuff into my posts as comparisons but I have my moments. I think the more we blog though, the easier it becomes.

Thank you for your comment Mary and always a pleasure to see you. Enjoy your week.

~Adrienne

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61 Sonia Twitter: LogAllot February 19, 2013 at 12:34 AM: Hi Ms Mary! I love how you mentioned “hope”. Such a small word, with so much meaning. Celebrating small wins in adversity is difficult for even me sometimes. There are times when I have to think about the big picture and how far I have become to see where I am now. Where for new bloggers, they might not recognize conquering their biggest fears.

We all want to get our message out there, but staying grounded helps to never forget where you started and where you could end up when we take things for granted. Thank you Mary for your thoughtful comment and support. I really appreciate that.
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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62 Mayura Twitter: MayuraDeSilva February 18, 2013 at 11:04 AM

Hi Sonia,

Creepy indeed I’ve noticed couple of friends sharing about this TV show, but never seen it though. The name itself convey it’s about zombies. To be honest, I’m not much fond of zombies when it comes to horror movies, but depends on the story though. Seems quite actions in there

Well, I’ve been struggling with names, so had to search Google to find who’s who lol…

Now I feel it’s more about you being creative Sonia I do love analogies, examples and comparisons as they make us feel better even about something we don’t know.

The networking is most important and I think many bloggers do know the importance of valuable connections online by now. Sadly still there are folks and you know, even some public figures (Marketing Ninja, SEO Zombies) talking about getting traffic instead of building a supportive community. People have been taught that way and this is a good advice. Adrienne always mentioning about this

Targeting audience and communication are two factors I see that bloggers are struggling with. Sometimes blog description says “All about blogging” but sharing about advertising only. You have made the point that monitoring our audience will always help us what they are desperately seeking for.

“Everything Is Not As It Seems” ~ I don’t wanna talk about it ’cause you proved it through this post itself Sonia Bloggers are creatives. The turn words into masterpieces.

Lisa once shared a fact that average blogging period for bloggers is 6 years. It makes me really think about people blogging such a long period and abandoning. It is surprising. Well, compared to that we are still baby bloggers

Have a fabulous week, Sonia and Adrienne

Cheers…
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63 Adrienne Twitter: adriennesmith40 February 18, 2013 at 11:08 AM: Hi Mayura,

Ah, not into zombies? Don’t worry, neither am I but Sonia did a great job of comparing this show to blogging. I also enjoy comparisons, analogies or examples. I think that helps us understand more at times.

Thank you for sharing your thoughts with us Mayura and of course I like Sonia to comment on the majority of it since it is her post. I appreciate you stopping by and do enjoy your week.

~Adrienne

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64 Sonia Twitter: LogAllot February 19, 2013 at 12:40 AM: Hi Mayura. Awesome comment! You touched on so many points, I don’t know where to begin, but I love how you mentioned that some sites focus on one “agenda” and don’t bother to build their community. People want to be heard and know that their opinion matters.

I saw a blogger once respond to a comment that turned so many readers off that eventually the blog disappeared 2 years ago. They had a great blog when I started following it, being a newbie myself, but what I didn’t like is their no-it-all attitude and it soon turned me off. Why do people do that? My philosophy: help others period. Thanks Mayura for your support and comment my friend.
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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65 Sherman Smith Twitter: sks_success75 February 18, 2013 at 11:18 AM

Great post Sonia. I’m don’t watch “The Walking Dead” but I like the analogy you used with the show. It’s definitely important to come real when you write your blog posts because one day, I believe you’re going to have to back it up.

More than likely the trials and tribulations you went through or are going through are the same as your readers. This is a great way to connect with them. Once they see how real you are with them, the stronger connection you will have with them. Thanks for sharing!
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66 Adrienne Twitter: adriennesmith40 February 18, 2013 at 11:34 AM: Thank you for sharing that Sherman whether you’re a fan of the show or not. I love how Sonia’s compared this to blogging and made it different yet fun and creepy to.

You enjoy your week and thanks again.

~Adrienne

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67 Sonia Twitter: LogAllot February 19, 2013 at 12:45 AM: Hi Sherman! I know what you mean when you said, ” to come real when you write a post”. That was even hard for me. I was pretty straight-forward, but being so new in the beginning made me wonder, “am I offending anyone or should I even say that?” It took a while to get over that hump, but I am in a better place where I have to just be me. You can’t please everyone and there is always going to be a “debbie-downer” in the group. You either acknowledge it or keep it moving. I’d rather keep it movin and do my own thing. Thank you Sherman for your comment and support.
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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68 Darnell Jackson Twitter: freedommmc February 18, 2013 at 11:41 AM

Good one Sonia,

Hilarious title.

No, everything is not as it seems. Especially in blogging.

The biggest pitfall is faux achievement.
When you’re starting out it’s hard to understand what will generate the best results.

ex: Getting shares and re-tweets seems like what it’s all about but nah.
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69 Adrienne Twitter: adriennesmith40 February 18, 2013 at 11:50 AM: Thanks for your comment Darnell and glad you enjoyed Sonia’s post.

Enjoy your week.

~Adrienne

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70 Sonia Twitter: LogAllot February 19, 2013 at 12:48 AM: Hi Darnell, I couldn’t agree more. I think when you are new, you don’t even know how to measure results and quite frankly I didn’t even think about that when I first started 2 years ago. It took time to learn what worked and what didn’t and I am still working at it. Reading and time is all it takes. Thanks for your comment Darrell. You ride dirt bikes? I use to be into Motocross years ago. I love me some James “Bubba” Stewart and Chad Reed.
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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71 Lisa Magoulas Twitter: lisamagoulasi February 18, 2013 at 12:00 PM

Hi Adrienne and Sonia, well, I have to admit, I only saw a few minutes of the Walking Dead while I was on vacation last fall and I ended up having nightmares. lol SO, I won’t be watching that again! However, Sonia, I like your analogies. In this business, we more or less get to pick our team. I like that. Mind you, we have to grow our team, but if we communicate as you said, we will find like minded people in our own niche that potentially will grow our team. I also like how you talk about the element of surprise. It’s almost like we’re novelists, right? Like we’re writing our own mini-series. Wow, people love the post and can’t wait to see what we have the next time. I really liked this post. Thanks so much for sharing.
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72 Adrienne Twitter: adriennesmith40 February 18, 2013 at 12:21 PM

Hey Lisa,

So you actually watched a little of it, I’ve never seen it. I’m curious now though. Ah I’m sorry you had nightmares, that’s never fun.

Sonia did a wonderful job with this one and sharing the similarities with blogging. Another lesson for all of us new or veterans.

Thank you Lisa for your comment and hope you have a great week. It’s good to finally “see” you instead of that purple monster. lol…

~Adrienne

73 Lisa Magoulas Twitter: lisamagoulasi February 18, 2013 at 5:22 PM

Hi Adrienne, I have seen it and will never watch it again. lol call me chicken. YAY, no more purple monster. lol
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74 Adrienne Twitter: adriennesmith40 February 18, 2013 at 5:24 PM: I might say that same thing after I watch it for the first time Lisa… I’ll be brave though and just check it out. We’ll see.

I know, yay!!! I was doing the happy dance this morning for you.

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75 Sonia Twitter: LogAllot February 19, 2013 at 12:52 AM

Hi Lisa! I was cracking laughing when you said you had nightmares! That was great, but I hope they are gone. It is a pretty creepy show and they tend to show more than usual on AMC. When I started out, I had no clue what it meant to build a team. I know I wanted to be apart of one, but didn’t know where to start. Once I joined a comment group I was hooked and my blog has never been the same after. It just takes time and commitment. I am so glad you enjoyed this post as much as I enjoyed writing it. That means allot that you got the message, no matter how creepy it was. Love it. Thanks Lisa for your commen and support!
Sonia recently posted..Step by Step Guide to Build a Google Community Group

76 Donna Merrill Twitter: donna_tribe February 18, 2013 at 1:35 PM

Hi Adrienne! Thanks for having Sonia as your guest blogger. I am a fan of her blog!

Sonia,
I love the way you used that TV show as an analogy to blogging. I’ve watched that show a few times and know that there is a whole cult of people tweeting about it and waiting for the next show. What a committed audience the “Walking Dead” has!

It is so true that we, as bloggers have to emulate certain methods. As you mentioned, we can’t build a business without an audience. So how do we attain that readership? Well, your suggestion of the “element of surprise” – keeping them on the edge of their seats is a great method. I find this when I’m reading blogs that have Parts to it. It raises so many questions in your head like…what is she going to show me next? I like when sometimes we do a series of blogs about one subject for that reason.

We do have to know what our target audience is and communication is the key to everything in this business. No matter how we are marketing, the social aspect of communication is the strongest of all in my opinion.

When you mentioned to celebrate those small wins- I concur! Whenever I have a “small win” after my first reaction of going into a happy dance, I do something to celebrate it. To me it is reinforcing myself to build upon each level.

Thanks Sonia for a wonderful and entertaining post,
Donna
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77 Adrienne Twitter: adriennesmith40 February 18, 2013 at 2:14 PM: Hey Donna,

My pleasure, I’m so happy to have her today and I loved what she shared even though I don’t do creepy! lol… Thank you so much for your comment Donna and love that you also enjoy going into your happy dance too!

~Adrienne

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78 Sonia Twitter: LogAllot February 20, 2013 at 12:05 AM: Hi Donna! You know I learned the “Element of surprise” from Jason. When he wrote a few guest posts for me, it was so different and scary all at the same time, but what an impact his posts made. It taught me that people want to see people change it up, be themself and just have a little fun. That is not to say that everyone will take to each post, but at least it doesn’t sound like the same stuff we read all the time. Now, it is not to say that different perspectives don’t matter, because they do, but I appreciate seeing some personality in a post too. Thanks Donna for your awesome comment and support as always.
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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79 Corina Ramos Twitter: wfhconcepts February 18, 2013 at 1:51 PM

Hello Sonia,

Nice to meet you! This is a very interesting post indeed. I don’t watch the show but you’ve got me intrigued for sure.

You’ve pointed out some great things here especially when you said to remember the small wins. Thankfully I have seen some great results but you’re right, I can only celebrate for a little while because there’s plenty work to do to make each post just as good is not better than the last.

And I can really use the advice you gave on the element of surprise. Thanks for sharing these ideas. Looking forward to your next post.

Have a great week.
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80 Adrienne Twitter: adriennesmith40 February 18, 2013 at 2:16 PM: Hi Cori,

Thank you for stopping by today and glad you enjoyed Sonia’s post. She did give us the element of surprise here didn’t she! I was not expecting creepy but loved it.

Enjoy your week and thanks again.

~Adrienne

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81 Sonia Twitter: LogAllot February 20, 2013 at 12:12 AM: Hi Corina! Nice to meeet you too. Celebrating the small wins is crucial to anyone’s success, but I added that to the post because I think it keeps people going. When you celebrate small “milestones” it drives people to keep going versus missing the big picture: you didn’t give up.

I have a friend that finally got his scripts in front a real producer and no matter how much extra work they request from him, I stress that he focus on the big picture: someone is actually LOOKING at his work. How cool is that?

I wish you much success with your posts and celebrating the small wins too. Thank you so much for your comment and support on this post. I really appreciate that.
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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82 Praveen Rajarao Twitter: techivy February 18, 2013 at 2:04 PM

Sonia – I havent watched the television series and I am not much into horror movies and vampires and ghouls and stuff.

But the way you have compared the stuff with marketing and promotion is very much to the point and one can easily understand and get your point.

To remember and cherish the small wins is what I liked about your entire post, we should really give more thought to what we do and what it yields even though our aim is far higher. There is always something to relish and learn from every experience.

Thanks for sharing.
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83 Adrienne Twitter: adriennesmith40 February 18, 2013 at 2:17 PM: Ah, another one who isn’t into the creepy stuff. You’re not alone Praveen but glad you enjoyed her comparisons.

Thank you so much for stopping by and enjoy your week.

~Adrienne

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84 Sonia Twitter: LogAllot February 20, 2013 at 12:28 AM: Hi Praveen, I couldn’t have said it better than that. Thank you for understanding how important “milestones” are with our goals. There were many times in the beginning when I wanted to give up and I kept going every time I noticed my site was improving. Then I started to analyze what worked and what didn’t and I finally got it. It takes time and allot of people either never understand to appreciate the small wins and give up. Thank you so much for your comment and support for my post. Awesome comment Praveen!
Sonia recently posted..Step by Step Guide to Build a Google Community Group

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85 Sue Neal Twitter: write_clever February 18, 2013 at 3:11 PM

Hi there Sonia and Adrienne,

What a fun post – and what have I been missing?! I’ve never seen this show, but it sounds very similar to a great novel I read not long ago, The Passage.

I loved your comparisons and think this post is full of great lessons for any aspiring bloggers. I particularly like your closing points about celebrating small ‘wins’ and keeping your eye open for what might be around the next corner. Recognising each little achievement and being prepared for bumps in the road are both so important when it comes to maintaining your motivation and keeping your spirits high – otherwise it’s easy to get disheartened.

Thanks for a very entertaining and enlightening read!

Sue
Sue Neal recently posted..Why Blog Commenting Almost Drove Me Round the Bend (and how you can help…)

86 Adrienne Twitter: adriennesmith40 February 18, 2013 at 3:33 PM

Hi Sue,

So are you into zombies and anything creepy? I’ve never seen this one either although I’ve definitely heard about it. She went and got me curious now though.

Glad you enjoyed Sonia’s comparisons and the messages that she had to share. Always appreciate your comment Sue.

Enjoy your week.

~Adrienne

87 Sue Neal Twitter: write_clever February 18, 2013 at 3:45 PM

Have to admit I like spooky films, Adrienne (but always hide behind the sofa when it gets really scary!) – you can’t beat a good old Hammer Horror movie!

Sue

88 Adrienne Twitter: adriennesmith40 February 18, 2013 at 3:55 PM: I’ll just cover my face and leave it there. The old horror films never really scared me but I’m not into blood and guts, butchering people and cutting them up. Or like the zombies, eating them. Yuck!!!

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89 Sonia Twitter: LogAllot February 20, 2013 at 12:36 AM

Hi Sue! You have to keep on what is around the corner, because often too many times we are faced with surprises and then don’t know how to handle it. If life threw us a curve ball, how do we handle it? Do we run and hide or do we face it hand on and keep it movin? I don’t want to imagine having to deal with the problems they face in this post, but we have it so easy when all we have to do is keep our eyes open to opportunities right front of us. Thanks Sue for your awesome comment and support for my first post on Adrienne’s site.
Sonia recently posted..Step by Step Guide to Build a Google Community Group

90 Tonya Stephens Twitter: gulfcoastbeauty February 18, 2013 at 3:18 PM

Hi Sonia,
Hey did you know Brad Pitt is staring in an up coming Zombie move…Zombies take over the world or something like that….Your subject is right on target for what’s happening now in our culture so the title alone will bring in lots of readers, I for one couldn’t wait to see what this was about.
You blog post was intertaining and informative…plus you shared a lot of gossip and we all like to know what’s going on!
Thanks for a very entertaining read.
Tonya
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91 Adrienne Twitter: adriennesmith40 February 18, 2013 at 3:35 PM: Hi Tonya,

Are you serious? Brad Pitt will be in a zombie movie! What has the world come to and where the heck have I been. Okay, I’m taping this show and I’m going to watch it now. At least the show has gotten some attention now because of Sonia’s post so let’s hope the lessons about blogging have done the same.

Thanks Tonya and always good to see you. Enjoy your week.

~Adrienne

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92 Sonia Twitter: LogAllot February 20, 2013 at 10:07 AM: Hi Tonya! I saw that preview at the movies recently and I can’t wait to check it out. It seems like they are coming out with more stuff like that in lew of The Walking Dead. Maybe they were inspired, but I will see that movie nonetheless. AMC really knows how to tap into their audience, keep them guessing and let fans know they are having fun too.

For instance, last Sunday I guessed it right who was going to be killed off and that is what keeps me coming back. Same thing for blog posts, when I see posts that go in a completely different direction it sucks me in and keeps me glued to its content. It also makes me look closer at the person behind the blog and how their personality leaks over into the rest of their content. Thank you so much for your comment and I am so glad you enjoyed this piece. I had allot of fun writing it.
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93 Jens P. Berget Twitter: berget February 18, 2013 at 3:51 PM

Hey Sonia, what an awesome guest post. I still remember the first episodes of The Walking Dead like it was yesterday. I couldn’t watch it anymore, it was too creepy for me. And, even though I love action movies and watch a lot of TV, I just couldn’t watch it

But, I understand why people are watching it and why the show has so many fans. I especially enjoyed the element of surprise, and combined with the creepy part, it was close to impossible for me to watch

One thing that you talk about is aiming for the right target, and that’s a very important part in marketing, and even though I just watched a few episodes, I understood that it was a very important part of the TV show as well.

Great post Sonia!
Jens P. Berget recently posted..Turning Pro – the journey

94 Adrienne Twitter: adriennesmith40 February 18, 2013 at 4:18 PM

Hey Jens,

You use to watch this show but quit? I’m surprised to hear that myself. I’m not much of a flesh eating show either but at least now I’m curious thanks to Sonia.

Thank you for sharing your thoughts on this topic Jens. From the storyteller himself and marketing genius.

Enjoy your week now.

~Adrienne

95 Sonia Twitter: LogAllot February 20, 2013 at 10:12 AM

Hi Jens! Did you catch that I linked back to your post in the last sentence of my post? I read one of your posts recently and it was perfect as the end result of this post. Regarding the show, yeah I understand that it is not for everyone. What I am surprised about is how much cable allows for viewers to see. Is it a bit much? Yes, but, I enjoy the “element of surprise” and the story-line itself. The images used in this post really helped me tell their story and relay it back into how it works for blogging. Thanks Jens for your comment my friend. How is the family doing?
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

96 Jens P. Berget Twitter: berget February 24, 2013 at 5:54 AM: Wow. I actually didn’t notice until now. Thank you so much Sonia

I really enjoyed the show, and I have decided to give it another try. The only reason I stopped watching was that it was too scary

My family is doing great. My wife is still home with Kristian (he is 6 months now), and I will probably be home with him when she starts working again sometime in June.
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97 Dee Ann Rice Twitter: deeannrice February 18, 2013 at 3:53 PM

Adrienne and Sonia,

I love the analogy used between the TV show and blogging. I don’t watch that show but I do not need to in order to understand. Sonia you did a fabulous job of creating a picture of what happened in the show using a few words.

Each one of your points is so valid and we really do need to focus on all of them as we blog and develop our website if we want to be successful.

Great captivating post.

Dee Ann Rice
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98 Adrienne Twitter: adriennesmith40 February 18, 2013 at 3:56 PM: Hi Dee Ann,

I’m sure you don’t have a lot of time for TV at all. But, you appreciated how she shared the comparisons and of course, her lessons for us.

Thank you Dee Ann for stopping by today and I appreciate your comment.

~Adrienne

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99 Sonia Twitter: LogAllot February 20, 2013 at 10:17 AM: Hi Dee Ann! It is so funny how many people don’t watch this show. Its like me never watching anything on channels 2-7 anymore like I use to. This show has me hooked like “Lost” did years ago for many others and believe it or not, I just finished watching that show too. I had never seen it and although it was all over the place, I found myself glued to the TV. If there is one thing I have learned from this post is to have fun and keep bits of me in it.

People love to see some personality and small bits of humor, if any, while still keeping it informative. I am so happy you got a kick out of this post, even if you don’t watch the show. You got the real message behind it and I can’t ask for more than that. Thanks Ms Dee Ann for your comment and support for this post. I really appreciate that.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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100 RobG Twitter: robgoss February 18, 2013 at 3:54 PM

Hello Sonia The Walking Dead is one of my favorite series and I have been watching it for sometime now but! I never connected blogging and the The Walking Dead. I think this is one of the best Zombies movies ever made.

Thanks so much for a great post.
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101 Adrienne Twitter: adriennesmith40 February 18, 2013 at 3:57 PM: Hi Rob,

Another zombie lover, oh my! That’s too cool Rob that you enjoy this show too so from here on out you’ll probably have blogging scenarios on your brain! Or maybe not! lol…

Thanks for commenting and enjoy your week.

~Adrienne

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102 Sonia Twitter: LogAllot February 20, 2013 at 10:20 AM: Hi Rob! I know what you mean. Can you imagine if they made that show into a feature film? Scary thought, but I would sure watch it. Thank you so much for the compliment and comment. That means allot to me.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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103 Chery Schmidt Twitter: cheryschmidt February 18, 2013 at 6:15 PM

HI Sonia, So nice to meet you on Adrienne’s blog! I am not much for TV And especially not a fan of “Zombies” The Walking Dead! But I did read this through and liked how you translated the story into the blogging aspect very cleverly. This sentence really did it for me “”No matter how quiet it looked, there was always something lurking behind door number one.”" You really never do know who will be the next one visiting your blog! Well I am interested in your interview with Adrienne so I am off to check out your blog and read this post. Thanks for sharing. Chery

104 Adrienne Twitter: adriennesmith40 February 18, 2013 at 7:24 PM: Hi Chery,

Don’t worry, I’m not a zombie fan either but Sonia has peaked my curiosity so I’m at least going to watch one show. Okay, we’ll see if I can get through it or not. But her comparison to blogging was very fitting and oh so cleverly done.

Glad you enjoyed the post and thank you for your comment. Hope you enjoy the interview.

~Adrienne

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105 Sonia Twitter: LogAllot February 20, 2013 at 10:23 AM: Hi Cherry! Yeah, not everyone watches it, but I do appreciate you taking the time to read it and see the message behind it. I wanted to put a different spin on it and I had allot of fun writing it. Sometimes we read the same old stuff all the time and for me, I end up bored and feel over-loaded as if I am suppose to remember 10 posts I just read. But when I see posts that have a similar message, told in a different context, I always remember that post. Thanks again for your comment and I appreciate the read.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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106 Barbara Charles Twitter: BarbaraCharles February 18, 2013 at 6:59 PM

Well I have to admit, I am not a fan of the Walking Dead even though I am a sci-fi/horror movie buff. I love all that stuff *except* and my kids will tell you ‘anything dead that gets up and starts, walking and eating, is *it* for me! Don’t want to see that stuff! Nightmares…ugh! Anyway, I did love, love, love this article. How creative to be able tor relate specifics to survival and business. I tell you I thought this was brilliant! So even though I’m not a fan of the show, I definitely got soooo much out of your info. Definitely a teaching story if I ever saw one…so now I can say I did learn something from a ‘zombie’ movie….uggggh!
Barbara
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107 Adrienne Twitter: adriennesmith40 February 18, 2013 at 7:27 PM: LOL!!! I hear ya Barbara! I don’t mind scary movies and most of them don’t really scare me mainly because I “know” they’re not real. But eating people or cutting them up with a saw is not my idea of entertainment. Obviously I’m one of the few that think that because this series is popular.

I thought that how Sonia related this to blogging was brilliant. I mean this is what people find intriguing even if we don’t do creepy stuff. She definitely shared an awesome lesson for us all. Glad you enjoyed that part of it too.

~Adrienne

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108 Sonia Twitter: LogAllot February 20, 2013 at 10:27 AM: Hi Barbara! Ha ha….no problem, I know it is not for everyone, but you got the message and that is all I wanted people to see. I wanted to give this post a different angle with a twist. The images used were very instrumental in telling the entire story, but its the true message behind the scenes that I am glad everyone focused on. Zombies are super creepy, but I love horror flicks. Nightmares, not anymore..the only movie that ever made me stay up all night was Aliens and Jurassic Park. Thanks Miss Barbara for your comment and support.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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109 Bill Dorman Twitter: bdorman264 February 18, 2013 at 7:32 PM

Makes sense to me; but if they are a walker, then I’m a runner and I just have to keep moving to say ahead of them, right?

The governor is psycho and he put a hurtin’ on the people in the prison, but Daryl is back so there will be some payback time.

Of course since they are all in Georgia, at least I can understand what they are saying…:).

Good post ma’am; well constructed.
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110 Adrienne Twitter: adriennesmith40 February 18, 2013 at 7:34 PM

Are you a Walking Dead fan too Dorman? I can totally see that and I bet you watch every darn episode waiting to see who is going to do what to who! Aha, I know your secret now! lol…

Thanks for stopping by Bill and glad you enjoyed Sonia’s share!

~Adrienne

111 JLLopez1006 Twitter: SimpThriftSavvy February 19, 2013 at 8:52 PM

Two words, Bill: You rock!
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112 Sonia Twitter: LogAllot February 20, 2013 at 10:31 AM

Bill,….LMAO! I love when you chime in. My tail would be a “running-man” too. Wait, I can break out and do the running man dance. No…JK. The last scene on Sunday pissed me off and I knew that last prisoner was going to bite the dust soon. He always seemed like he would be the next to kill off like his croonies anyway. Daryl and the crew is going to have some serious payback thankfully. My question is where is the black guy and his son from Season 1? They have never mentioned them anymore. I hope they bring them back. Thanks Bill…I LOVED your comment. I was cracking up laughing.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

113 JLLopez1006 Twitter: SimpThriftSavvy February 24, 2013 at 3:00 PM: Sonia,

The link below may answer your question. I had heard that we would find out in a roundabout way about what happened to Morgan and Duane. This new article provides further details. However, I cannot be responsible for potential spoilers.

http://www.examiner.com/article/walking-dead-spoilers-for-clear-who-is-that-masked-man

I love that this season has been so full circle, bringing Merle back and now Morgan and Duane to some extent!
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114 Angela McCall Twitter: angeld0ve February 18, 2013 at 8:28 PM

Like Barbara, I’m not a fan of “The Walking Dead” either. I’ve never seen or heard of them til now. Hubby and I don’t watch anything “scary” because we don’t want anything in our subsconscious. Being scared. Just not our kinda thing. However, I find Sonia’s post very creative. Using the “The Walking Dead” to correlate her post. And I agree, we need to watch each other, support one another. Be vigilant. You just never know what’s gonna happen next. Thank you so much, Sonia, for sharing your post.

~Angela
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115 Adrienne Twitter: adriennesmith40 February 18, 2013 at 8:38 PM: Hey Angela,

Even if you’re not a fan, I’m glad that you appreciated her comparison. I thought it was quite inventive myself and I’m not into creepy stuff either. She did a great job though and I do love it when you can find how blogging can be done through any life experience or TV show for that matter.

I appreciate your comment, thank you so much.

~Adrienne

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116 Sonia Twitter: LogAllot February 23, 2013 at 11:39 AM: Hey Angela, thank you so much for the compliment. I wanted to bring something different, creepy (yes it is) and fun to this post. We get so much information from so many people that I tend to wonder if the information really sticks anymore. I tried to find the right photos that really tell a story that help people see that no matter what situation you are in, that you can apply these techniques too. Thank you Angela for taking the time to read my post. I really appreciate that.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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117 Kesha Brown Twitter: uncommonchick February 18, 2013 at 9:55 PM

Heeeeey Sonia! Lovely to see you at Adrienne’s home.

Girl, can I tell you I love this post?! This is so cool I especially love the results on Communication – lying will eventually catch up with folks – sooner rather than later in a lot of cases!

Oh and I haven’t seen the walking dead yet (though people keep telling I need to since I like shows like this anyway) so will def have to catch up!
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118 Adrienne Twitter: adriennesmith40 February 19, 2013 at 8:48 AM: Hey Kesha,

Thanks for stopping by today and so glad you enjoyed Sonia’s share! Creepy but right on the spot don’t you agree! So, she’s enticed you into watching it to huh! Yep, going to give it a go.

Appreciate the comment and you have a great week.

~Adrienne

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119 Sonia Twitter: LogAllot February 20, 2013 at 11:14 AM: Kesha! Girl you have to watch this show. No worries, if you can wait till the end of the season (before summer) they always start from Season 1 so you can catch up leading up to the premier when they bring it back. I love that they do that and always capture new fans. It’s hella creepy, but I love the show. The story-line is crazy, but you will be hooked. Thanks girl for your comment. We have to catch up on the phone soon.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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120 Sue Price Twitter: suejprice February 19, 2013 at 2:04 AM

Hi Sonia and Adrienne

I do not think we get this show in Australia but even if we did I would not watch it. I hate anything creepy. I like feel good stuff only.

I got the drift though and comparisons and loved how you did the post Sonia. And even though the show does not appeal to me I found this entertaining.

I love the lessons you drew out of it. Very well thought out Sonia and I can see marketing runs deep in your blood. Tell me do you watch other shows with a marketing mind? Just curious.

It seems there are a lot of fans of the show here. Oh well I can be different.

Thanks for a great read.

Sue
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121 Adrienne Twitter: adriennesmith40 February 19, 2013 at 8:52 AM: Hi Sue,

Yeah, creepy definitely isn’t for everyone but now she just has me curious enough to at least watch one episode. May never even finish it but we’ll see.

Glad you could see the comparisons though Sue and appreciate what Sonia was doing with this post. Creepy or not she definitely did a great job and since there are so many fans of the show, they obviously loved this too.

I appreciate your comment, thank you so much. Enjoy your week.

~Adrienne

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122 Sonia Twitter: LogAllot February 20, 2013 at 6:28 PM: Hi Sue, you know now that you mention, I look for subtle quotes that stick with me. I heard this the other day: “The way you say things, for example, sometimes those seeds turn into trees”, was said by an actor and it just set the tone for my next post. Or “Fifty percent of something is better than a hundred percent of nothing”.

Quotes like that always give me ideas of some meaning behind a particular subject. I might have to figure out and dig deeper in how it relates to marketing, but I usually figure it out or put it in draft for later. That was great question because I never thought about that. Thanks Sue!
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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123 Enstine Muki Twitter: enstinemuki February 19, 2013 at 6:32 AM

Wow Sonia, What a post!

I used to watch zombie films in those early days. I never knew of the Walking Dead and you make me really feel like I’m missing something. Unfortunately, we do not have that on our cables here.

However, you linked this to blogging like you are the director of the series Thanks for bringing out the lesson from your understanding of the show.
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124 Adrienne Twitter: adriennesmith40 February 19, 2013 at 8:53 AM: Hey Enstine,

Glad you enjoyed Sonia’s spin on this show related to blogging. I thought it was so clever. So you enjoy creepy too! Well there’s another one.

I appreciate your comment and you have a wonderful week.

~Adrienne

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125 Sonia Twitter: LogAllot February 23, 2013 at 11:42 AM: Hi Enstine! I think you can watch it online via Hulu.com if I am not correct. This show is pretty straight-forward and they show almost too much on TV, but that seems to be the nature of cable these days. If you ever catch it on the internet and you like this type of stuff, you will be hooked. Let me know if you see it and what your thoughts are on it. Thanks Enstine for your comment and taking the time to read my post.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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126 Neamat Tawadrous Twitter: nkeriakos February 19, 2013 at 11:14 AM

Hi Adrienne and Sonia,

What a great and creepy post! I loved the comparisons and analogies to blogging but I have to admit I never saw the show and I will not see it as I am not into creepy stuff. It’s just not my thing. It gives me nightmares.

I loved all the points that Sonia brought to the forefront. They are all beneficial to focus on when blogging. I don’t have a favorite point as I see they are all good points and I can’t agree more.

Thanks for a very Interesting and informative guest post Adrienne and Sonia. I enjoyed reading it. I can say I am entertained. lol

Be Blessed,

Neamat
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127 Adrienne Twitter: adriennesmith40 February 19, 2013 at 1:24 PM: Hi Neamat,

I have to admit, it was creepy but interesting too. I mean she did such a great job of combining the too so that the comparisons were pretty spot on. Now that’s the way to get people’s attention wouldn’t you agree!

Thanks for your comment Neamat and don’t worry, I don’t do creepy either!

Enjoy your week.

~Adrienne

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128 Sonia Twitter: LogAllot February 23, 2013 at 11:43 AM: Hi Neamet! Yeah it is pretty creepy. I tend to love horror flicks and shows like that so I had to figure out how to turn that into a blog post and viola! Thank you for your comment, and support on this post. I really appreciate that.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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129 Dan Sumner Twitter: danielsumner February 19, 2013 at 11:34 AM

Hey Sonia,

I must admit I have never watched the Walking Dead as sadly I know I will get caught up in the whole thing and not stop watching it until I have seem them all. Call this a downfall of mine, but I recall the days of the ’24′ series. I watched series 1 – 4 in week and kind of forgot that I had to do some work. So I now limit myself to watch only a few things on TV. However I will put it on the list of things to watch

A very unusual and interesting post. Thanks for sharing.

Dan Sumner
I like the way you compare your blog and business to characters from the show, it’s a good way to take something away. This is something I have done many times in my business. Sometimes TV gives you that little bit of inspiration to do something or it gives you a great idea to work with.
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130 Adrienne Twitter: adriennesmith40 February 19, 2013 at 1:27 PM: Hey Dan,

I think I’m like you in some ways Dan. I have to limit myself to what I watch because I only watch TV late at night, it’s my winding down time before hitting the bed. I’ll also watch it in the evenings on a weekend too but that’s about it. I tape everything because I hate wasting time on commercials. I’m not into creepy stuff but Sonia peaked my curiosity now, darn her.

I thought she did a great job with the comparisons too. Even if I’m not familiar with the show she’s made me curious about it so that’s the key.

I appreciate your comment, thanks for stopping by. Hope you’re enjoying your week.

~Adrienne

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131 Sonia Twitter: LogAllot February 23, 2013 at 11:48 AM: Hi Dan! Oh come on, you have to watch the show. It almost reminds me of Lost and believe it or not, I just finished watching that show for the first time, but I understand not getting caught up. I think that is why I love my DVR box so much so I can record and watch when I want. Ahhh…the beauty of TV. The characters and story-line of this show really captivated me and I had to really think about how it would work to blogging and once I saw those images, it helped me bring out the ideas in this post.

Another thing for me is movies…I love writing down quotes from certain movies too see if I can use them for a post too. You never know these days where you will find inspiration, but I keep looking. Thank you Dan for your comment and support with this post.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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132 Larry Rivera Twitter: larryrivera February 19, 2013 at 3:08 PM

I love it!

Literally one of the most entertaining post I have read in a very long time

I am giving you much props for this post Sonia. I truly enjoyed it…

Thanks!

P.S. I love the Walking Dead And I love blogging what a perfect match

133 Adrienne Twitter: adriennesmith40 February 19, 2013 at 3:20 PM: So glad to hear that Larry and another fan of the show. So, you can definitely appreciate the comparisons then. Awesome!

I appreciate your comment and thanks so much for sharing that. Sonia will be thrilled.

~Adrienne

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134 Sonia Twitter: LogAllot February 23, 2013 at 11:52 AM: Hi Larry! Thank you so much for that compliment. This post was super fun to write and I am grateful to my friend Adrienne for posting its “creepiness”. Thanks again!
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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135 Joy Healey Twitter: MineralTherapy February 19, 2013 at 6:08 PM

What an interesting post, relating blogging to a popular TV show.

Here in the UK we don’t get that show – probably luckily or that would be more time out of my work schedule!

My favorite UK TV marketing is this one:
Compare the Market (I have NO association with them.)

It has the distinction that having started out looking for cheap insurance, I paid MORE so that I could get a “free” meerkat toy, and THEN spent weeks anxiously tracking the progress of my meerkat toy from Meerkova to his new home with ME!

Boy – I wish that team worked for me
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136 Adrienne Twitter: adriennesmith40 February 20, 2013 at 9:06 AM: Glad you enjoyed Sonia’s take on creepy shows and blogging. Pretty inventive wouldn’t you say!

Sounds like just another one of those marketing ploys pulling you in only to end up letting you down.

Thanks for your comment Joy and hope you’re enjoying your week.

~Adrienne

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137 Sonia Twitter: LogAllot February 24, 2013 at 12:29 AM: Hi Joy! I can’t believe they don’t get it over in the UK. This show is huge, but its available on Hulu I think. I am a huge fan of some old British comedy like “Are You Being Served and Keeping Up with Appearances”. I am sure I could derive something from that, but I don’t think people would know what I was talking about if I talked about Mrs. Slocumbe’s hair. Ha ha! But it would be fun. Thank you Joy for reading my crazy post.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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138 Ruth Zive Twitter: rzive February 19, 2013 at 6:20 PM

Well, I’ve never watched the Walking Dead, though I recently became aware of the frenzy. But your analogy notwithstanding, these are all great tips! But my favourite (and I think the most important) is ‘aim for the right target’. If you don’t have laser focused clarity about your target market, along with a very keen understanding of their needs or interests, you will fail.

Great post!
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139 Adrienne Twitter: adriennesmith40 February 20, 2013 at 9:08 AM: Thank you for sharing your thoughts Ruth, another marketing expert among us giving her input. Yay!!! Why haven’t I even heard of the frenzy about this show! Oh well, always behind.

Enjoy your week girl.

~Adrienne

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140 Sonia Twitter: LogAllot February 24, 2013 at 12:33 AM: Hi Ruth…don’t you love that? When I saw that picture, it just hit me on the next point I wanted to make about finding the right target. I didn’t know who mine was for a long time when I started and it took me forever, but once I got what people liked versus what they didn’t then I made sure I gave them what they liked the most. Thanks Ruth for taking the time to read my creepy post.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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141 JLLopez1006 Twitter: SimpThriftSavvy February 19, 2013 at 8:49 PM

As a major fan of The Walking Dead who found out about it prior to its start and watched it from the very beginning, let me say how much that I love this blog post, and the creativity used in writing it. I have read a similar blog post from a financial perspective and I loved that, too.

It is funny to me that so many people refer to this series as creepy, because it is really not. Yes, it is about zombies, but really, it is about the human story and survival. Even after watching numerous episodes, I did not realize until I heard it on TV that the title “The Walking Dead” does not refer to the zombies, but rather the humans in the story. I think this series presents a great deal of moral/ethical issues and really causes people to look at what type of person that they are.

I love how you took a great and popular show and used it to find applicable lessons to be used in blogging and marketing. Great job! And by the way, go Team Dixon!
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142 Adrienne Twitter: adriennesmith40 February 20, 2013 at 9:11 AM

Hi J.L. and welcome to my blog. Glad you stopped by to read Sonia’s ever so interesting take on the Walking Dead and blogging.

I think creepy goes to mind for all of us who are not fans of zombies and I admit seeing some of the photos of the show just looks really creepy to me. Not a fan of yucky anyway but that’s okay, a lot of people sure are.

I appreciate your input on what Sonia shared and thank you for your comment. Hope you’re enjoying your week.

~Adrienne

143 Sonia Twitter: LogAllot February 24, 2013 at 12:53 AM

Hey girl! I thought there would be more fans too, but that is ok. Its like I couldn’t name one sitcom on regular TV because I don’t watch it ever, but I love stuff on AMC. To each their own, but I am so happy you liked the post and enjoyed the analogy I threw in there too. Team Dixon for sure and already ready for tomorrow’s post. Such a huge fan and glad to meet you! Thank you so much for taking the time to read this post.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

144 JLLopez1006 Twitter: SimpThriftSavvy February 24, 2013 at 6:00 PM: Sonia,

Thanks for your response. Totally hear you and agree on sitcoms– hate ‘em. But AMC has some good shows, and I like most things horror-related, especially regarding zombies and vampires. I am known as The Walking Dead fanatic to my friends, so it is not uncommon for them to share something cool they see or hear about with me.

I knew your face looked familiar to me, and it was because I had already ‘Liked’ your page on FB.

Best of luck to you in the future. And enjoy tonight’s new episode– Sunday is always such a special evening around our household.

–Jennifer
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145 Claude Nougat Twitter: claudenougat February 20, 2013 at 4:14 AM

Nice to see Sonia on Adrienne’s blog, pretty creepy and I love it!
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146 Adrienne Twitter: adriennesmith40 February 20, 2013 at 9:11 AM: Thank you Claude and I’m thrilled to have her here. Creepy and all!

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147 Sonia Twitter: LogAllot February 24, 2013 at 12:55 AM: Hi Claude- thank you so much for taking the time to read my post. I am glad you enjoyed it.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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148 Kapil Twitter: latestcrunchs February 20, 2013 at 5:58 AM

Hello Adrienne and Sonia
Never thought I’d see the walking dead and marketing in the same sentence …but couldn’t agree more with the analogy! I love the reference to celebrate the small wins.. Unfortunately I have been guilty in the past of perhaps, celebrating a bit too much and becoming over complacent but this puts it into perspective. Hmmm now what season of walking dead am I watching his weekend
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149 Adrienne Twitter: adriennesmith40 February 20, 2013 at 9:13 AM: Hi Kapil,

Thank you for sharing this with us and I agree. I would have never put these two together but that just goes to show you what I know right. Glad you got a lesson from this too. Oh and enjoy the show. Whichever one you watch.

~Adrienne

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150 Sonia Twitter: LogAllot February 24, 2013 at 12:59 AM: Hi Kapil. I think we all do that in the beginning with complacency, but all you can do is learn from it and keep striving forward. There is nothing saying you can’t be proud for accomplishing small defeats with yourself because we all deserve a pat on the back, but you have to stay vigilant of what could happen next. The season on now I think is season 3 is on right, but if you wait till the end of the season, they always start it all over again from Season 1 before the next season so you get caught up.Thanks Kapil for your comment and taking the time to read my post.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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151 Jeff Machado Twitter: jeff_machado February 20, 2013 at 12:44 PM

Dang, it’s been a while since I”ve watched The Walking Dead but this post makes me want to jump back into it when I have some free time.

But more importantly, what you said about building your team – mainly, your audience, is absolutely essential. This is something I neglected to understand when I started getting involved in online marketing many years ago. Now, it’s exciting because I know I’m moving in the right direction.

What did you do to grow your audience?
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152 Adrienne Twitter: adriennesmith40 February 20, 2013 at 12:52 PM: Hi Jeff,

Welcome to my blog and I’m thrilled that you happened to visit this particular post. Especially if you at some time enjoyed watching The Walking Dead. I love how Sonia compared it to blogging even if it is super creepy!

I’ll let her answer your question for you since this is her gem.

I appreciate your comment and thank you for your visit.

~Adrienne

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153 Sonia Twitter: LogAllot February 24, 2013 at 1:03 AM: Hey Jeff, I joined a group on Facebook and it went from there. In the beginning it was just “me” and I couldn’t get anywhere. I networked with a few people and groups, but their topics were nothing that interested me and I had to be with child to “fit” in.

Once I joined another group on Facebook, it took off. There, I was able to meet with other like-minded bloggers and marketers that helped each other and paved the way for us all to succeed. You still have to do the hard work, but having a team behind you is a huge help. Shoot me an email and I can tell you more. Thanks Jeff for taking the time to read my post.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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154 Tim Bonner Twitter: timbo1973 February 20, 2013 at 1:15 PM

Hi Sonia and Adrienne

I’ve never watched The Walking Dead and to be honest I had to just go and check whether we get it in the UK. We do, so maybe I’ll check it out.

I love the comparisons you made and they made a lot of sense to me. I especially like relating things to real life. I think that’s the best way to stand out from other people.
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155 Adrienne Twitter: adriennesmith40 February 20, 2013 at 1:22 PM: Hey Tim,

So they do have it in the UK! Apparently you don’t mind zombies and stuff. I’m not into it but Sonia has me curious so I will be at least watching one episode just to see what all the fuss is about. At least now I know some characters.

Glad you enjoyed her comparison, pretty clever right!

Thanks for your comment and always a pleasure to see you.

~Adrienne

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156 Sonia Twitter: LogAllot February 24, 2013 at 1:07 AM: Hi Tim, thank you. I wanted to create a post that was not only different (most here say creepy), but still have some meaning with blogging. The images I have to admit did the story telling even though I am huge fan. I just thought about how we do things, the decisions we make and how we always can use an extra pair of hands for help. Whether it is blogging or reaching your goals, you can’t always do it alone. Thanks Tim for your comment.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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157 Raena Lynn Twitter: raenalynntweet1 February 20, 2013 at 6:12 PM

Hi Sonia,

I am not a fan of any shows about zombies, vampires, or fantasy. I have not seen The Walking Dead, so I really cannot have an opinion about it. However, using the parallelism with obviously one of your favorite television shows, The Walking Dead and blogging is brilliant. As you pointed out, there are many lessons to be learned in the show. My favorite of the six relating to marketing and blogging is Aim for The Right Target. I was in a crazy loop for awhile until I grasped the concept of a targeted audience. It is vital in any type of marketing, otherwise it’s a huge waste of time, effort and money “trying to convince or persuade” people who are not in your target niche. The biggest mistake you can make is being too general in hopes of reaching more people. It works much better to target those people who are really interested in your offer and are seeking a solution to a problem they have. It’s a win win when that happens.

I recently did a comparison of Hell’s Kitchen and internet marketing. Some people had not watched it either, but it too has lessons. I had a lot of fun writing it and sharing the comparison between the show and internet marketing. You did a great job! Thanks!

Raena Lynn
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158 Adrienne Twitter: adriennesmith40 February 20, 2013 at 7:45 PM: Hi Raena,

I remember your Hell’s Kitchen post and this one is similar. A year or so ago I did one with The Biggest Loser so being able to relate a popular show to blogging or what we do online I think just makes things pretty interesting.

There are several people who aren’t really into the creepy shows, me included, but it does peak curiosity wouldn’t you agree!

Thanks for your comment, always a pleasure to see you.

~Adrienne

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159 Sonia Twitter: LogAllot February 24, 2013 at 1:12 AM: Hi Raena! No worries on not being a fan. Horror shows just aren’t for everyone, but I love that you got the analogy behind it. Everyone saw past the creepiness and focused on the points I was trying to make. I had allot of fun with this post and the images really did the story-telling for me.

In regards to a targeted audience, that was the most difficult for me too in the beginning. I didn’t know what the hell I was doing and eventually ended up lost and closed one blog after another. When I created my current blog, I was determined to find my niche and what drove me to talk directly to the right audience. Thank you Raena for taking the time to read my post. I really appreciate that.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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160 Suzanne Twitter: prosperouscoach February 20, 2013 at 6:50 PM

Sonia, very creative and well written post! I like the “element of surprise” part. Being predictable means being boring. No one likes a boring read. I think the most important point I’m getting here is that I should mix it up on my new website (in the design stage right now). I prefer to read but my readers might like a video now and then. I’ve done 5 or 6 videos and surprisingly I enjoyed making them. I think I should do more. BTW – my husband and I watch the walking dead at my sister’s house. She saves up episodes for us and we just have a marathon viewing while eating bbq and drinking wine. It’s fun!

161 Adrienne Twitter: adriennesmith40 February 20, 2013 at 7:47 PM: Hey Suzanne,

Good to see you and glad you enjoyed Sonia’s creepy post. Ah, another fan. These ladies are surprising me about this one for sure.

Glad you enjoyed the message in general and you’re right, mixing things up is definitely a great way to keep things interesting.

Thank you for your comment and always a pleasure to see you. Hope you’re well.

~Adrienne

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162 Sonia Twitter: LogAllot February 24, 2013 at 1:17 AM: Hi Suzanne, you hit it on the nail. You have to change it up and I was so guilty of that in the beginning. I was either too scared to try this or that and now I know you have to do different things to keep your audience interested. I like having tutorials and really get into detail with images with direction so readers can walk away and know how to do something. Or talk about how I solved a common problem because I know I am not the only one. I just started dabbling with more videos and I love those too. I love that you are watching the show…Team Dixon! Thanks Suzanne!
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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163 Barry Overstreet Twitter: b_overstreet32 February 21, 2013 at 9:57 AM

Hi Sonia and Adrienne,

Excellent post! Very creative way of making your points. I love it!

I agree with all of the points you made. You have to remember who you audience is and then communicate with them in ways that engage them and keep them coming back.

Your business will be stunted, but would probably survive if you missed the mark on one of these tips, but if start missing more than one, you’re dead in the water.

Thanks for sharing, both of you. Now I’m off to check out Sonia’s blog!

I hope you have a great end to the week!

~Barry
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164 Adrienne Twitter: adriennesmith40 February 21, 2013 at 10:22 AM: Hi Barry,

So glad you enjoyed Sonia’s post and how she was able to compare blogging to The Walking Dead. Now that’s something people will remember right!

I know you’ll enjoy what she has to share so have a great time checking things out.

I appreciate your comment.

~Adrienne

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165 Sonia Twitter: LogAllot February 24, 2013 at 1:21 AM: Hi Barry! Communication was never a problem for me, but how to talk to them was. When I started I didn’t really know what it was to blog. It was more like a journal and I didn’t have any plans to take it much further since I had already failed at 2 other blogs. Once I got going with my current blog, I had practice on what not to do and I knew that I needed to build a community and network with more like-minded bloggers that understood my nice. Thanks Barry for reading and taking the time to check out my crazy post.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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166 Manickam Vijayabanu Twitter: mediacrayon February 22, 2013 at 3:39 PM

Sonia,
Thanks for the wonderful article and greatly narrated. Indeed, I am a movie admirer, But not a great fan of horror flicks or Horror TV series since it agitates at mind for lot many days.
But I like the way you could correlate the subjects with Marketing strategy and really great.

I would like to say, at any business when we draw our base line, Marketing strategy should be our first target goal. This goes for corporate or small business. Example, We all know HTC and Nokia are great products on mobile ground, But when it comes to business they clearly missed out to pave their path for clear Marketing strategy. Also for today’s world just the passion is not the only fuel to drive to reach our target. Creativity is the main key which could easily distinguish you from others when you apply it on right direction. This could express by communication, help, your postings, comments and knowledge sharing. I believe you have nailed it exactly that, Celebrate every small win but the victory is not to sit and relax. Absolutely! At every win, You are just paving a right path to reach your destination. But still miles to go!. On your journey, You may need to walk, run and fly as and when needed. Your passion and experience will take care the rest to reach out the big picture.

Thanks for sharing the great article Sonia.
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167 Adrienne Twitter: adriennesmith40 February 22, 2013 at 4:49 PM: Hey Manickam,

I appreciate you sharing this with us today and I’ll let Sonia take the reins with her response. Just glad you enjoyed her spin on this comparison through creepy scary shows. I was surprised at how many people enjoy it but then there are just as many that don’t.

Thank you again and you enjoy your weekend.

~Adrienne

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168 Sonia Twitter: LogAllot February 24, 2013 at 1:24 AM: Hi Manickam, You are so right with Nokia. I had a friend work there years ago and they never got that they had to really market their phones to the masses to reach the right audience. I am surprised they are still in business, as with Blackberry. I didn’t have a marketing strategy when I first started and it took me forever to get things going, but I read allot of blogs and learned from some great bloggers over time. Thanks for your awesome comment and taking the time to read my post. I really appreciate that.
Sonia recently posted..Blogger Spotlight: Bren Lee, My Girly Parts & Pibbles & Me

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169 Ashvini Twitter: blogaks February 25, 2013 at 6:07 AM

Hi Sonia,

I am also a big fan of Walking dead series and it is quite innovative for you to combine the series and marketing.
I was particularly moved when they discovered the girl in the barn. There are many zombie movies that give you a shock by someone coming up suddenly and scaring you. But this episode gave the twist that was unexpected yet horrific. It was violent without being gory at all.
I really like the way the people in there get together as team when they have a crisis and look out for each other. Teams need to be like that. Sure there will be a loner out there but then a good team sticks together in the end.
I hope the new series bring more surprises and you bring out another one of the article based on them
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170 Adrienne Twitter: adriennesmith40 February 25, 2013 at 8:37 AM: Hey Ashvini,

Glad you enjoyed Sonia’s post and are another fan of the show. I taped it last night to watch for the first time but haven’t sat down to do that yet. I’m curious now.

Thanks for dropping by and have a great week.

~Adrienne

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171 Sonia Twitter: LogAllot March 1, 2013 at 12:24 PM: ASH! My good friend. I knew why I always liked you. I didn’t know you were a big fan of the Walking Dead too! I think what has me stuck to this show is the fact that they keep you on your toes and they use the “Element of Surprise” quite often. The secrecy around the show reminds me of that show,” Lost” and the craze behind that.

I never watched it at that time, but being that I just finished watching that I can see why. It is funny how anything can teach us something about the way we market ourselves and how it can relate to blogging. Thanks Ash for stopping by to read my creepy post and as always your support. That means allot Ash1
Sonia recently posted..Blogger Spotlight: Carol Lynn Rivera, Web Search Social

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172 Liza Twitter: prettysweetly February 27, 2013 at 3:30 AM

I’ve only seen maybe one episode of this show, but I really love this analogy!

(The episode I saw is ironically the one from the pictures. Who would have thought that it would be of informational use to me? :p)
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173 Adrienne Twitter: adriennesmith40 February 27, 2013 at 8:56 AM: I finally taped it Liza but I haven’t watched it yet. Sonia and everyone else definitely got me very curious so will probably watch that this weekend. Glad you enjoyed the analogy though. Pretty spot on I think.

~Adrienne

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174 Sonia Twitter: LogAllot March 1, 2013 at 12:26 PM: Hi Liza! You have got to watch this show. I would go back to the beginning and see where it all started because now, you will have missed the “why’s” in recent episodes. I don’t how I tied this all together, but I was able to see it once I saw those pictures. It really helped me explain my thoughts and I am glad you got it too. Thanks Liza for taking the time to comment and reply to my post.
Sonia recently posted..Blogger Spotlight: Carol Lynn Rivera, Web Search Social

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175 prabhat Twitter: prabhatrayal April 20, 2013 at 1:38 AM

hello adrienne great tips.
the best tip is to build your team. we always comment on other blogs and it is useful in creating relationships with others. you can not survive in this blogging world without good contacts and relations
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176 Adrienne Twitter: adriennesmith40 April 20, 2013 at 9:40 AM: Hey Prabhat,

So glad you enjoyed Sonia’s tips and I would agree. Commenting on other blogs has gotten mine to where it is today. Reaching out to other bloggers and letting them know who I am.

Thank you for sharing that, appreciate your comment.

~Adrienne

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177 Sonia Twitter: LogAllot May 24, 2013 at 11:24 AM: Hi Prabhat! You’re right on all accounts. Building a team of bloggers to help you along the way is how many bloggers survive the ups and downs with their own blogs. We can all learn from one another and it creates good karma. Thank you for your comment!
Sonia recently posted..Pet Peeves That Make You Think WTH!

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