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The Top 10 Sites to Promote Your Business

March 19, 2012 | By Adrienne Smith

The Top 10 Sites to Promote Your BusinessI’m so pleased to present my third guest post of the year which was written by the fabulous Carolyn Nicander Mohr.  I know  you’ve seen her in the comments for quite awhile now and I know a lot of you have become regular visitors to her blog.

If you haven’t stopped by her place yet you’re definitely missing out!  She stays on top of everything happening in the tech world.

I’m so thrilled she accepted my invitation to write a guest post for us.  She really knows her stuff so take it away Carolyn…

In the olden days you might have promoted your business by advertising in the Yellow Pages, on billboards or other physical media. Advertising was expensive and difficult to update.

With advances in social media, you have many options to promote your business with current, in-depth information. You can respond to your customers’ questions or complaints in record time and build loyalty. The latest ways to promote your business are direct, timely and free of charge!

1. Facebook Page

You may think of Facebook as a site where teenagers trade tales or where long-lost friends reconnect, but Facebook is also a popular venue for businesses. With 800 million users, 500 million of which log on every day, Facebook provides a free gateway to a large and captive audience. Over 30% of US ad impressions in the first quarter of 2011 were on Facebook. (See, U.S. Online Display Advertising Market Delivers 1.1 Trillion Impressions in Q1 2011)

You don’t have to buy advertising to promote your business on Facebook. You can set up a Facebook page that provides information and breaking news about your business. Make the most of your Facebook page by tying it to your business and updating it with your latest news. You can run promotions for “Liking” your business page, announce new promotions and sales, and invite customer comments.

Facebook Fan Page

Make sure to update your page frequently to keep your Facebook page current. Having a Facebook page that is outdated could do more harm than good.

By the end of this month, Facebook will have Timeline established for all pages, giving you a further opportunity to showcase your business.

2. Twitter

Your first move with Twitter should be to register your business name as your Twitter ID. Keeping your Twitter ID short is important but make sure it identifies your business.

Once you set up your account, you can market your business by tweeting news about promotions, products and reviews. More importantly you should monitor tweets from customers who may have a gripe against your business. A direct and personal response to criticism on Twitter can generate a lot of favorable tweets, turning a Twitter storm into positive PR.

You can check for mentions of your Twitter ID by clicking on @Connect at the top of the page. You should also look for mentions of your business by searching using hashtags: #nameofyourbusiness.

Twitter

Having an active Twitter account shows the world you care about your customers and are well ahead of the curve in keeping up with tech developments.

3. QR Codes

Using a QR Code can give your customers information and lead them directly to your website. QR Codes can be created easily with a QR Code generator and can be read with a smartphone or tablet using Google search or Google Goggles. Having a QR Code on your website allows your customers to scan the code and have a direct link to your site so they can access it easily when they are on the go!

QR Code

My full review of QR Codes can be found here:  QR Codes: The Next Great Tech (You Haven’t Heard of Yet).

4. Google+

Google+ is less than a year old, but its importance continues to grow. While Facebook is much larger than Google+, the latter claims over 50 million daily users.

Google+ has introduced business pages so you should grab your business name now and start a free Google+ Page. The jury is still out on whether Google+ will be a big hit or not, but cover your bases and reach out to the 50 million daily Google+ users.

Google also has been integrating its search results with Google+, making your use of Google+ even more important for marketing your business.

5. YouTube

Adrienne has done a fabulous job of explaining why videos are important. Videos can help your customers get to know you and your business, giving your business a face and a voice. You can also explain your products or services and demonstrate how they are used. YouTube is a free video hosting service that will show your videos to the world.

You can also post video responses should you discover a YouTube video on a topic that is related to your business.

Your videos may not go viral, but you may still reach people who would never read an instruction manual. What would you show the world about your business given the opportunity?

6. Pinterest

Pinterest is the latest social media site to take the world by storm. Pinterest users post images linking back to sites across the Internet. You can use Pinterest as a visual bulletin board to showcase your products, so others can see, like and re-pin them. To promote your products, perhaps offer a benefit to Pinterest users who re-pin your images.

To check on whether people have been pinning to your website, use this link:  www.pinterest.com/source/yourwebsite.com with yourwebsite.com being the URL of your website. You will be shown the pins with links to your site that you and others have pinned.

A full review of Pinterest can be found here Pinsanity! Why You’ll Go Crazy Over Pinterest.

7. LinkedIn

Many people view LinkedIn as an online resume website, but the site is so much more than that. You can join groups with others in your industry. See what others are posting, what the hot topics are and how others have tackled common issues. Promote your business by offering your solutions to these issues.

8. Google Alerts

When you’re running a business you don’t have time to constantly search the web to see what others are saying about you. Good news, Google will do that for you.

Google offers a free service called Google Alerts that will alert you when a search term appears on the Internet. Use your business name and any trademarks your business owns as search terms so you can monitor their use and any possible trademark infringement. Discover reviews, praise and criticism when it happens so you can follow up immediately.

A full review of Google Alerts can be found here On Alert With Google Alerts!

9. Blog

A business blog may seem out of reach, either because you don’t feel you have the time to devote to a blog or you don’t have the writing skills to compose the articles. But if you think of a blog as a new way to reach your customers, you can realize what an effective promotional tool a blog can be. A business blog can inform your customers about upcoming products or services, highlight features of a product so customers can understand it, and help your business seem more personal.

Use your blog to help customers discover upcoming news about your product. Let them know what goes into product development. Help them to understand why you are so excited about the product and help their excitement grow. You customers will feel more connected to your business and have a deeper understanding of your products.

10. Website

One of the first things people do when they start a business is launch a website. Websites and businesses go hand-in-hand to give your new business legitimacy and educate your customers about the products and services you offer.

You may have put a lot of effort into building your website when you started building your business, but it’s important to update your website as your business grows. As new social media sites emerge, you should link to those sites on your website so people can connect with your business around the Internet.

Make sure you have easy and visible links to the social media sites listed above. Make sure you have a Facebook “like” button on your website as well as a button so your customers can become fans of your Facebook Page. Have buttons both for your customers to follow you on Twitter and to send out tweets about your website. Have a button for customers to Subscribe to your YouTube channel.

Have buttons so customers can pin your images to Pinterest and follow your business on Pinterest. Consider having a place on your website that shows your latest pins on Pinterest, encouraging your customers to interact with your business there as well.

Mobile Internet is becoming increasingly important for businesses. View your website on mobile devices: iPhone, Android phones and iPads. Can your site be viewed on mobile devices? An iPhone has a 3.5 inch screen. How does your site look on that small screen?

Do your website links work on mobile devices? Do you have pages that won’t load onto mobile devices?

However your site looks on a mobile device screen, that’s what a large portion of your customers are seeing.

Bottom Line

Opportunities abound for you to use free tools to promote your business to a large audience. By using these tools effectively, you can spread the word about your business without breaking your budget.

What sites do you use for promoting your business? Which sites do you find most effective? Let us know in the Comments section below!

What A Great Post

So did you enjoy the post?  Carolyn and I would love to hear your thoughts on what she has shared so please feel free to ask her any questions because she’ll be more than happy to answer those for you.

We are always studying ways to promote our business and Carolyn has become quite the expert herself. Let’s take advantage of Carolyn’s generosity so if you have any questions at all, now’s the time to ask.

Thank you so much for taking the time to stop by today and I want to especially thank Carolyn for sharing this post with us.  I’m so honored that she has shared her knowledge with us all.

Carolyn Nicander Mohr

Carolyn Nicander Mohr is a freelance tech journalist who writes for her blog, The Wonder of Tech, and The Philadelphia Inquirer.

Please be sure to stop by and visit her at The Wonder of Tech where she writes about personal technology.

Carolyn Twitter | Carolyn Facebook | Carolyn Google+ | Carolyn Blog

 

{ 156 comments… read them below or add one }

1 Ryan Biddulph
Twitter:
March 19, 2012 at 7:11 AM

Hi Carolyn,

I use most sites with a heavy emphasis on Twitter and Facebook.

Love each network. Twitter, for short and punchy tweets. Forces you to be creative. Forces you to think through each tweet, since you have 140 characters to make an impression. Love it. Quick, easy, peasy. Tweet value, RT, engage, and your presence expands as like-minded folks tweet you.

Facebook is a trust building tool. So easy to become fully transparent by opening up, chatting others up, sending personalized emails, sharing content, Sharing your buddies stuff, inspiring others. It’s fun. Really.

Make it personal, not business. This disolves attachment to outcomes, since you are focused on connecting with folks in an enjoyable manner. Detaching from outcomes allows those outcomes to manifest. Pretty cool how it works.

Thanks for sharing your insight!

Ryan

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2 Carolyn
Twitter:
March 19, 2012 at 7:46 AM

Hi Ryan, Excellent point. Each site has its own personality so you should modify your interactions accordingly. There are apps that will allow you to post simultaneously on Twitter and Facebook, but I don’t advise that. The tweets and posts will seem animated, potentially doing more harm than good.

Thanks for your visit and insightful comment, Ryan!

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3 Adrienne Smith
Twitter:
March 19, 2012 at 10:43 AM

So glad you enjoyed this wonderful information from Carolyn Ryan! Always a pleasure to have you stop by and share your thoughts!

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4 Carolyn
Twitter:
March 19, 2012 at 7:07 AM

Hi Adrienne, Thank you so much for providing me with the opportunity to be a guest author at your amazing site! I really appreciate your sharing my article with your wonderful readers.

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5 Adrienne Smith
Twitter:
March 19, 2012 at 7:58 AM

Hey Carolyn,

No, thank YOU for accepting my offer to write for my readers. I’m so happy to have you here and I really appreciate the information you’ve shared. I hope you’ll come back and do it again. I think you’ve shared some awesome stuff here young lady!

Now, enjoy your day and thanks for answering my readers questions..

~Adrienne

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6 sureshpeters
Twitter:
March 19, 2012 at 7:11 AM

Last but not the least :D promoting your business site in emails , classified sites can help you get new customers as well :) The tip i gave is for the people who don’t know much about social media.

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7 Carolyn
Twitter:
March 19, 2012 at 7:43 AM

Hi Suresh, Excellent point. Everyone uses email so that’s a great way of reaching out to promote your business.

Thanks for visiting Adrienne’s place today, Suresh! :-)

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8 Adrienne Smith
Twitter:
March 19, 2012 at 8:00 AM

That too Suresh but Carolyn made these about the top 10. You need to get your readers into social media my friend. As we both know, they are really missing out!

Thanks Suresh, always a pleasure to see you.

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9 Ruth Zive
Twitter:
March 19, 2012 at 7:24 AM

Two of my favourite bloggers all in one spot!!!! Bravo Carolyn; needless to say, I love this list! I especially love #8 – it’s a tool I’m trying to leverage more strategically. Great to see you here.

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10 Carolyn
Twitter:
March 19, 2012 at 7:49 AM

Wow, Ruth, thanks so much! I’m glad you enjoyed the list and hope you will find it helpful. :-)

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11 Adrienne Smith
Twitter:
March 19, 2012 at 8:01 AM

Hey Ruth, thanks for that my friend. So glad to have Carolyn here today to share her expertise with my readers as well.

I agree with #8, I think we all need to get on the ball with this one.

Hey, have a great day and I’ll chat with you soon.

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12 Ryan
Twitter:
March 19, 2012 at 7:28 AM

I’ve tried Pininterest but realized they went from dofollow to nofollow links =(
At first there was traffic coming from them but it’s not as good as when it was first launched. Thanks for a great list anyways!

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13 Carolyn
Twitter:
March 19, 2012 at 7:58 AM

Hi Ryan, By clicking on a pinned image in Pinterest you can still be taken to the website. Plus you can put a link in the description to increase traffic back to your site. :-)

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14 Adrienne Smith
Twitter:
March 19, 2012 at 8:02 AM

So did the traffic slack off because of that change or because you quit using it as much Ryan? I would be curious to know your thoughts on that one. I’ve yet to step up my game with them but I am getting traffic.

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15 Harleena Singh
Twitter:
March 19, 2012 at 7:37 AM

Great to see you here Carolyn & it’s wonderful to have got her over as your guest Adrienne!

Wonderful and informative post indeed!! I do use most of the social medias to promote my (not business exactly!) blog or myself as such. I totally agree about Facebook, Twitter, and Google+ doing wonders where the business scenario is concerned. And yes, catching up with them is Pinterest, that is so-so addictive! Once you are on it, it just gets tough to get away :)

I haven’t really given Google alerts much of a look as yet, though one of Adrienne’s videos did mention about it, so need to check that out. Similarly, LinkedIn is wonderful and so must be YouTube, that I still need to try.

QR Codes is something that I have recently registered for, and I saw and learnt more about it at your blog for the first time Carolyn (So thanks for that :)) Guess you could really link up the page you like ( or the one related to your business) onto your blog or website and the rest is taken care of.

Thanks so much for sharing your wonderful thoughts about ways to promote our business on these platforms Carolyn & Adrienne :)

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16 Carolyn
Twitter:
March 19, 2012 at 8:02 AM

Hi Harleena, Great point. You can spend a lot of time trying to keep up with these sites. But when you think of how many people you can reach and that these sites allow you to promote for free, the investment of time seems worth it!

QR codes are still emerging technology, but that doesn’t mean you should wait until they’re everywhere. You can put them on your blog or on the back of any business cards you print up for yourself.

Thanks for your visit and your comment, Harleena! :-)

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17 Adrienne Smith
Twitter:
March 19, 2012 at 8:04 AM

Thank you for your comment Harleena and it’s always a pleasure to hear from you. I know this was directed more toward Carolyn but you know I always appreciate your thoughts on anything that is shared here.

Enjoy your week young lady!

~Adrienne :-)

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18 Chrysta Bairre
Twitter:
March 19, 2012 at 7:37 AM

Good Morning Adrienne & Carolyn!

Great overview of websites to promote business! You’ve certainly covered all the basics.

As I’m still working full time in addition to blogging, I’m only taking advantage of some of these resources as my time allows. All of these are wonderful online resources, and it can be useful for business owners to focus on a few at a time. At least, that’s what I do to keep myself healthy and happy and still growing my blog without overwhelming myself!

Have a grateful day!

Chrysta

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19 Adrienne Smith
Twitter:
March 19, 2012 at 8:06 AM

Good morning Chrysta,

Thank you for sharing your thoughts with us today…

I think even the full-time marketer needs to concentrate on just a few areas so they can chose the one they prefer working with and then go from there. Dipping into too many can become quite overwhelming so you are not alone my friend.

Thanks for your comment and have a wonderful day and a terrific week!

~Adrienne

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20 Carolyn
Twitter:
March 19, 2012 at 8:08 AM

Hi Chrysta, Yes, promoting on all of these sites can be a big drain on your time. To avoid a time crunch, try to pick the sites that bring you the biggest returns for the least amount of time. Pinterest is so much fun that you can end up spending a lot of time on the site, getting lost in others’ boards. If it’s not bringing you a lot of traffic, perhaps you should skip Pinterest until you have more time.

Thanks for your visit and your comment, Chrysta!

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21 Pauline Bennett
Twitter:
March 19, 2012 at 7:39 AM

Hi Adrienne & Carolyn

I mainly use Facebook, Twitter & LinkedIn and recently signed up for Google Alerts, I have joined Pinterest yet but there is so much talk about it that I might have to give it a look, it can be hard keeping up with all of this but I do know in the long run it is worth it.

Thanks for sharing this great post!
Have a great day
Pauline

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22 Adrienne Smith
Twitter:
March 19, 2012 at 8:07 AM

Hi Pauline,

You sound like you’re on the right tract so if you decide to check out Pinterest, head over to Carolyn’s place where she’s done a great job of explaining it. I haven’t jumped in full force either which is why I’ve yet to write about it really.

Appreciate your comment and enjoy your week okay!

~Adrienne :-)

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23 Carolyn
Twitter:
March 19, 2012 at 8:11 AM

Hi Pauline, You’re right, there are so many sites, it’s hard to keep up with. Pinterest is still new and hot so it’s worth checking out. Be careful though because it’s so much fun that you can spend hours on the site without even realizing it! But that’s why the site is so popular. Have fun checking it out! :-)

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24 Leora Wenger
Twitter:
March 19, 2012 at 7:58 AM

Great list, Carolyn. I admire the fact you got these to fit into the magical number of ten.

When you mention the phone book, you remind me of a fix-it person I use. He was saddened to see me throw out what I call a fake phone book – it was a yellow book with just business ads. He advertises there, he said. We only look up businesses online, I explained. I know he has a hard time with with the online culture – one friend was helping him by setting up a FB page for him.

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25 Adrienne Smith
Twitter:
March 19, 2012 at 8:10 AM

Hey Leora,

My Mom still uses the phone book but it’s definitely not the yellow pages. I threw mine out a few years back too. Hope your client is getting the hang of this now! Poor thing… :-)

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26 Carolyn
Twitter:
March 19, 2012 at 8:22 AM

Hi Leora, Great point, if you want to find local businesses, do a Google search for it and you will find local businesses. The reason I prefer an online search is that sometimes there can be reviews of businesses that will help me make my decision.

I suggest that your local fix-it person sets up a Google+ page so it’s easier to find via a Google search. Often Facebook pages aren’t found in Google search results.

You’re right, local businesses can be challenged in staying up with the times. The good news is that a Google+ page and Facebook page are free, unlike Yellow Page ads! :-)

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27 Ashley Porter March 19, 2012 at 8:02 AM

Those really are excellent places for finding your audience (although I have yet to get on Pinterest)
Thanks for sharing Adrienne

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28 Adrienne Smith
Twitter:
March 19, 2012 at 8:11 AM

Glad you enjoyed this post Ashley and welcome to my place.

I’ve yet to jump into Pinterest too but I have done some things over there. Just not like everyone else I guess but I am getting traffic. I wouldn’t rule it out and if you need to know more about it, head over to Carolyn’s place where she explains it much better.

Thank you for your comment and have a beautiful and productive week!

~Adrienne

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29 Carolyn
Twitter:
March 19, 2012 at 8:25 AM

Hi Ashley, You will have fun discovering Pinterest. It’s a beautiful site that’s an entertaining way to learn about new sites, places to visit, “in” fashions and pretty much any other topic of interest. Enjoy!

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30 Diane March 19, 2012 at 8:42 AM

Thank you Carolyn for all the wonderful useful information. I am looking to start an online business and have been lost in learning all the information one needs to know to be successful. The information you have provided is very helpful. You and Adrienne are angels sent. There is so much confusing and misleading information out there, not to mention the jungle of scams that try to sucker people. I’m looking forward to clicking on all the links provided here. Thanks again. Happy blogging to you. :)

Diane

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31 Adrienne Smith
Twitter:
March 19, 2012 at 8:47 AM

Hey Diane,

Great to see you and so glad you stopped by today to check out Carolyn’s post. She has really offered some wonderful tips on the best sites to promote your business on. You’ll find a wealth of information through her links as well.

I appreciate the kind words and I just wish everyone was on the up and up. But, at least you’ve found a couple of ladies who definitely are!

Have a wonderful day and hope we can catch up soon.

~Adrienne

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32 Carolyn
Twitter:
March 19, 2012 at 9:03 AM

Hi Diane, You’re right, it’s hard to know which sites to trust on the Internet. I can tell you right now that Adrienne is someone worthy of your trust. She will give you the real deal every time. I am truly honored to be here on her site today.

Thanks so much for stopping by and offering your kind words!

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33 Warren
Twitter:
March 19, 2012 at 9:24 AM

Hey Carolyn terrific list of tools we should all be trying out for sure so we can make a decision on which ones will be best suited for our businesses. I’ve tried most (though not QR codes) and its funny. We tend to lock ourselves into a way of doing things, or into a limited set of tools (only Facebook, or Only Twitter) and we leave so much possibility sitting on the virtual table.

One of the best things about visiting our blogging friends is that one of them is sure to be trying something new or perhaps tweaking something old into something new and we all are a sharing bunch by nature so we pass on that information to the rest of the group. :)

I’m stubborn and resistant to change so have to force myself out of my comfort zone on a continual basis. I’ve been groaning about the new Facebook Timeline change and after reading about how it could be positive for businesses I decided to get out and change mine over. Normally I have to hire a graphics guy to do my graphics work but I decided to do it myself! And you know what? I love my new fan page! LOL I must have told Daya (fiance) how proud I was of it about 5 times last night.

Instead of wondering (or complaining) about new tools, services or rollouts or how we’re going to figure out how to use/do all the things listed in your post we should just try it!
We might just surprise ourselves! :)

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34 Adrienne Smith
Twitter:
March 19, 2012 at 10:01 AM

Hey Warren, I know what you mean. Change sometimes is a scary thing but once you jump in you finally realize that it’s not so darn bad after all. :-)
Like you said, sometimes we just surprise ourselves. :-)

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35 Carolyn
Twitter:
March 19, 2012 at 1:12 PM

Hi Warren, I completely understand how you’re reluctant to stop out of your comfort zone. That’s why they call it a comfort zone, right?

But if I had written this article for Adrienne a year ago, I wouldn’t have been able to write about Google+ or Pinterest (Pinterest was around a year ago but it didn’t take off until recently).

Congratulations on your new Timeline. That’s fantastic that you kept an open mind and now appreciate the new Facebook layout and came up with your own design. Well done!

Tech keeps changing and if you start thinking of those changes as exciting instead of intimidating, you will be ahead of the game! :-)

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36 Dr. Bob Clarke
Twitter:
March 19, 2012 at 9:30 AM

This is so true, Carolyn…. too many people limit their thinking when it comes to their business. They think they have to get people back to their website. But the reality is that getting people to find you all over puts you in your mind as an authority, so that when they do come to your site, they already are seeing you as a serious leader.

Thanks for the great post. Great to see you on Adrienne’s blog!

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37 Adrienne Smith
Twitter:
March 19, 2012 at 10:01 AM

Thanks for stopping by today Bob and so glad you enjoyed Carolyn’s post! :-)

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38 Carolyn
Twitter:
March 19, 2012 at 1:17 PM

Hi Bob, Excellent point! By using social media you can establish yourself as an authority on your niche. You can tweet your reaction to breaking news in your industry and interact with others on Facebook. If you cast the net wide, no telling what you’ll bring in!

Thanks for joining us here and adding to the conversation, Bob! :-)

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39 Ilka Flood
Twitter:
March 19, 2012 at 10:57 AM

Hi Carolyn and Adrienne,

I use all of these sites, but mostly Facebook, Twitter and my blog of course. I keep forgetting about QR codes as a very visual way to promote your business. So thanks, I appreciate the reminder!

All the best,

Ilka

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40 Adrienne Smith
Twitter:
March 19, 2012 at 11:15 AM

Always a pleasure to see you Ilka and thank for adding to the conversation. I agree, I have yet to include QR codes so maybe Carolyn just gave me that kick I need. Oh yeah!

Have a great week and thanks for stopping by today. :-)

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41 Carolyn
Twitter:
March 19, 2012 at 2:04 PM

I would never kick you, Adrienne! Consider it a nudge… ;-)

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42 Adrienne Smith
Twitter:
March 19, 2012 at 2:09 PM

I need a kick Carolyn… So thank you for that! ;-)

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43 Carolyn
Twitter:
March 19, 2012 at 1:56 PM

Hi Ilka, You use social media very effectively, but the beauty of a tool like QR codes is that once you generate a code, the work is done. A QR Code is an effective way to spread the word about your business without having to devote much time. Plus it’s free!

Thanks for stopping by and sharing your thoughts with us, Ilka!

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44 Deeone Higgs
Twitter:
March 19, 2012 at 11:36 AM

Hi Carolyn and Adrienne,

Wow! How cool to see you guesting over here on Adrienne’s site, Carolyn. :) Thank you both for the informative post here. I’ve used all of these methods, except for the QR codes. I’ve been seeing those codes around, but never really knew what they were all about. Now, I know. :) Thanks ladies. I’m not sure if it would help me for what I want to do, but getting an understanding of their purpose beneficial. Now I won’t look completely lost if someone mentions them. :D Thanks for sharing, Carolyn. And for bringing her aboard for this, Adrienne.

An amazing week to the both of you. :)

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45 Adrienne Smith
Twitter:
March 19, 2012 at 11:46 AM

Hi Deeone,

Thank you for visiting today and I’m sorry I haven’t made it by your place in awhile. Been crazy busy but I’ve got my list still to go through.

Glad you enjoyed Carolyn’s post and I’m right there with you. I haven’t done the QR codes yet although I did learn about them some time back. I don’t always jump right on things though as you can tell. So here is another kick in the behind to get that going.

Always a pleasure to see you my friend and hope you’re well. You have a great week and I’ll be by your place this week for sure.

~Adrienne :-)

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46 Carolyn
Twitter:
March 19, 2012 at 2:02 PM

Hi Deeone, I was thrilled when Adrienne asked me to write a guest post for her wonderful blog. I am very honored to be here.

How great that you may use QR Codes for your blog. It’s a great way to spread the word and the more people who learn about your amazing blog the better!

Thanks for visiting us here, Deeone. I hope you have a fabulous week, my friend. :-)

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47 Shirley Hoke
Twitter:
March 19, 2012 at 11:47 AM

Hello Carolyn,
When my dear friend Adrienne Smith directs me to a new link, I know it will be for my benefit!
I just purchased my Android phone yesterday and joined Lightyear. I enjoyed reading your post, but was delighted to find out that box with all of that black scribbled stuff inside was actually a QRcode.
Not only that, I can read the code with my new phone as soon as I learn how to use it! I’m definitely going to pass your post along to the many new friends I will have at LIghtyear.

Carolyn, you and Adrienne make a dynamic team!

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48 Adrienne Smith
Twitter:
March 19, 2012 at 11:51 AM

Shirley!!! So wonderful to see you my fabulous friend!

Wow, you purchased an Android phone! Well let me tell you, Carolyn can help you with anything you want to know. This lady continues to amaze me with her knowledge of all things tech. She stays up on all the latest and greatest things happening in the tech world and has definitely taught me a thing or two.

I’m so proud of you and I have no doubt you’re going to love it. You are far ahead of me now! :-)

Thank you Shirley, I appreciate you!

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49 Carolyn
Twitter:
March 19, 2012 at 2:09 PM

Hi Shirley, Congratulations on your new Android phone! How exciting for you. I have written about Android phones quite a bit at The Wonder of Tech. If you’re interested in QR Codes, make sure you download the Google Goggles app and check out my article on that great Android app.

I am thrilled to be on Adrienne’s team, Shirley. She’s an amazing lady and a valued and trusted friend.

I’m so glad to meet you over here at Adrienne’s place, Shirley. Thanks so much for your comment! :-)

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50 Lisa
Twitter:
March 19, 2012 at 11:53 AM

Nice list – I have not used YouTube enough – this list reminds me of that but by the time you do all the others, there are not enough hours in the day yet. I’ll have to start at YouTube and work my way down :)

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51 Adrienne Smith
Twitter:
March 19, 2012 at 1:15 PM

Hey Lisa,

You don’t have to include everything in your marketing stratgies. It’s best to start with one area until you’ve mastered it and started seeing good results before moving onto the next one. But video is creeping into the very popular spot so it’s something I would definitely have on my list of the next ones to conquer.

Ever need any help, give me a shout! :-) Thanks for your comment and hope you’re enjoying your day!

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52 Carolyn
Twitter:
March 19, 2012 at 2:12 PM

Hi Lisa, Adrienne has done a great job of educating us about the value of using videos on YouTube as well as making them! She is very helpful to her readers, always going the extra mile.

I consider Adrienne a tech expert in her own right, so I love having the opportunity to appear here at her site. :-)

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53 Sonia
Twitter:
March 19, 2012 at 1:52 PM

Great post Carolyn! This type of post everyone should be reminded of. Sometimes I forget to promote my blog on certain channels only to end up kicking myself in the rear asking why I didn’t do it. What I like most is that you explained it thoroughly and the benefits behind it.

Now QR codes, I haven’t used at all and I will have to revisit that. I wasn’t sure if it was still something that was popular as I don’t see too many posts behind it, but this post helps.

Nice job Carolyn.

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54 Adrienne Smith
Twitter:
March 19, 2012 at 2:08 PM

Thanks for visiting Sonia and so happy to hear that Carolyn’s post was a good reminder of all those other available channels that we have to chose from.

Don’t feel alone, I haven’t done my QR code either. Thank goodness for Carolyn’s reminder right!

Enjoy your week!

~Adrienne

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55 Carolyn
Twitter:
March 19, 2012 at 6:18 PM

Hi Sonia, You bring up a good point. QR Codes are growing slowly in popularity. They may not take off overnight, but people are becoming aware of them. I recommend them because they are free and easy to set up. Why not have one on your blog and on the back of your business cards? Anything you can do to promote your blog quickly, easily and for free must be a good thing, right?

Thanks so much for stopping by and for your kind words, Sonia!

Reply

56 Carol Lynn Rivera
Twitter:
March 19, 2012 at 2:23 PM

Really good summary of important points to hit with your marketing. Like a lot of people, I tend to focus most on Facebook and Twitter but the more you can broaden your reach the more opportunities to find new people. Google+ is a necessary evil at this point – not that it’s bad, just that it’s MORE! Pinterest I think has more of a personal slant but it also does drive traffic, so why not?? I find that it’s important to focus attention on doing one or two things really well and supplementing with others. You have to find a balance between “too many eggs in one basket” and simply spreading yourself too thin (sorry, had to mix metaphors on that one!) It’s always good to keep your eye on the big picture, which means as many places as possible. Thanks for wrapping everything up so well!

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57 Adrienne Smith
Twitter:
March 19, 2012 at 2:30 PM

Thank you Carol and I appreciate your thoughts on this topic. You are right, don’t spread yourself too thin but as we’ve chatted a little about last week, don’t put all your eggs in one basket either. I have a few on my list I need to pay more attention to so I’m glad Carolyn wrote about this topic today. Got me to thinking that’s for sure.

Appreciate your comment and hope you enjoy your week.

~Adrienne

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58 Carolyn
Twitter:
March 19, 2012 at 6:26 PM

Hi Carol Lynn, Lol, I love mixed metaphors! You’re absolutely correct, you can get caught up in too many social media sites and spend more time promoting your blog than writing it. If your time is quite limited, restricting yourself to Twitter and Facebook is fine, but it’s good to know there are other sites to consider if you want to expand your promotional opportunities.

You can try new sites and if they don’t drive traffic to your blog, then skip them and focus on the ones you enjoy and the ones that do drive traffic.

Thanks for stopping by and taking the time to comment, Carol Lynn!

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59 Cat Alexandra
Twitter:
March 19, 2012 at 4:53 PM

Hey Ladies,

What a wonderful post full of succinct and actionable awesomeness! :)

Carolyn, you did a fantastic job of breaking this all down into some essentials that a newbie can easily grasp and then find a place from which to grow. Kudos!

I personally use my website and a combo of Facebook and Twitter, mostly. I’m beginning to work in some video. In fact, I just had a professional intro / outtro done for my YouTube-ing so that I may better brand myself.

I would like to make one little tip back to you both that I have found to be SO helpful as it pertains to Twitter. This is one thing that’s helped me immensely with the quality of return I receive on my RTs.

If you make sure to leave yourself around 20 free characters of the 140 character allotment, it’s most conducive to allowing enough space for a proper RT without sacrificing any of the needed space for the message/URL to stay intact.

I’ve paid close attention to this and have found a good deal of improvement due to implementing this little tweak to any of my longer messages. ;)

Thanks for all this great wisdom in one place! It’s a definite RT from Cat!!

Cat

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60 Adrienne Smith
Twitter:
March 19, 2012 at 5:34 PM

Well hey Cat,

Thank you for your comment and for all your juicy advice.

I use a link shortner for my tweets but I know what you mean. I see so many people tweeting me and their tweets have just cut off. Do they not get this already? I think some of them don’t still.

Can’t wait to see your video introduction. I know you’ve had him working on that. I bet it’s good too!

Thanks for stopping by and commenting on Carolyn’s post. I’m sure she’ll be by shortly to add her two cents. I mean this is her post after all but I just can’t help myself. :-)

Have a great day!

~Adrienne

Reply

61 Carolyn
Twitter:
March 19, 2012 at 6:34 PM

Hi Cat, That’s great advice! People should think of Twitter as having a 120 character limit instead of a 140 character limit. I try to do that myself but sometimes I forget.

I will often shorten someone else’s tweet when I retweet it so I can add a comment. Then I use “MT” for “Modified Tweet” instead of RT.

Thanks so much, Cat, for your kind words and exceptionally helpful comment! :-)

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62 Zac Coplan March 19, 2012 at 4:51 PM

It seems from your other comments, pintrest is a hot topic right now. I have all of the other social networks covered. But I have been conflicted on opening up an account. At first it seemed like a fad, yet now everyone is saying it gave out more referral traffic than twitter… and that is impressive. I may just have to bite the bullet..

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63 Adrienne Smith
Twitter:
March 19, 2012 at 5:31 PM

I thought so too Zac which is why I’m never really quick to jump in to something new. I like to step back and see what all the fuss is about first. But people love photos so they love to pin and enjoy! If I were you in your profession, I’d definitely check that one out.

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64 Carolyn
Twitter:
March 19, 2012 at 6:31 PM

Hi Zac, Good point. Pinterest may be a fad. My Space was once popular and then faded. I’m not sure that My Space was actually a fad, but successful businesses and sites can have life cycles. How long that life cycle lasts is anyone’s guess. Will Facebook be a dud in five years? How about Twitter? We don’t know the future so we can’t tell, all we can do is check them out when they’re hot.

The thing about Pinterest is it’s a lot of fun. The reason it’s fun is that so many people post so many amazing images on their boards. If interest wanes there aren’t the beautiful images, people will stop visiting the site and Pinterest will wither on the vine. Until then, Pinterest is definitely worth checking out, in my humble opinion.

Let me know if you would like a Pinterest invitation. I’d be happy to send one to you, Zac!

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65 Oliver Tausend
Twitter:
March 19, 2012 at 4:56 PM

Hi Carolyn,

what a wonderful summary of the most important sites for business promotion. It always make me smile when people say they don’t want to create a blog because they lack writing skills. Well, you can do so much more with a blog. don’t need to tell you that, do I ? ;-)

You point out that businesses need a website, and a blog is nothing else than a website, is it not ?

Nobody needs a blog; but everybody needs a website. So why not creating a blog that can do pretty much anything for you ?

Be blessed

Oliver

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66 Adrienne Smith
Twitter:
March 19, 2012 at 5:36 PM

Great point Oliver and thank you for sharing that. I think now with WordPress being able to do so much I just now think of a blog and website all wrapped into one. But I’m sure for some businesses, a static website is still the way to go.

Always a pleasure to see you. Thank you for stopping by today and have a wonderful week.

~Adrienne

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67 Carolyn
Twitter:
March 19, 2012 at 6:49 PM

Hi Oliver, You’re right, a blog is a website, but a website can be more than a blog. A website can have store hours and locations, pricing, shopping cart, product information, etc. But a blog on a business site can bring a much more personal element to the site and give a person a reason to visit the site even when they’re not in the mood to make a purchase.

Good point, a blog can be anything you want it to be so having a blog on a website can take the website in a direction that it couldn’t go without the blog.

Thanks so much for your kind words and comment, Oliver!

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68 Jamella Biegel
Twitter:
March 19, 2012 at 6:31 PM

Hi Carolyn,

Thanks for providing this list of free tools to promote one’s business. With so many free options, there really isn’t any excuse for a business owner to not do any promoting.

As Adrienne knows, I’m slowly coming around to the importance of video marketing. The effectiveness cannot be denied.

I received a business card from a lady that had a QR code on the card and thought that was so cool! Just about everyone (except me) has a smart phone. A QR code is an awesome way to get someone to visit a website immediately.

It’s great seeing you here as a guest poster. Adrienne only picks the best!

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69 Adrienne Smith
Twitter:
March 19, 2012 at 8:12 PM

Hey Jamella, I don’t have a smart phone so you are not alone. Heck, I don’t even text! I’m in the dark ages but Carolyn loves me anyway! :-)

Thanks for your comment on Carolyn’t post… Now to just get you shooting those videos. Ah yes!!

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70 Carolyn
Twitter:
March 20, 2012 at 5:46 AM

Hi Jamella, Thanks so much. I was truly honored when Adrienne asked me to guest post. I humbly agree with you, Adrienne has high standards, so I wanted to do my best for her.

You’re by no means the only one who doesn’t have a smartphone, but the tide is turning. Now more people in the US are buying smartphones than standard cell phones. Smartphones are so useful that I predict someday they will be the standard, just like touch-tone phones and color TV.

But you could put a QR code on your website and business cards even though you don’t have a smartphone. That way others with a smartphone could use the QR code to get to your site easily.

Thanks so much for your visit and comment, Jamella!

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71 Sylviane Nuccio
Twitter:
March 19, 2012 at 6:25 PM

Hi Carolyn,

I’ve read your post earlier today, but didn’t leave a comment. So, here it is now…

This is a great post. I had seen this QR code little design before, but had absolutely no clue about what that thing was. Wow, now I know.

When I first registered my internet niche Twitter ID I didn’t know what I was doing, so am stuck with a stupid user name :) That’s why I also created another one recently with my first and last name.

I will definitely save this post and get back to it when needed. Thanks Carolyn and Adrienne of course :)

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72 Carolyn
Twitter:
March 19, 2012 at 7:08 PM

Hi Sylviane, I completely understand about changing your Twitter ID. That’s the curse of early adopters, isn’t it?

I just changed my Twitter ID recently. I joined Twitter 2 years before I started a personal technology blog and I didn’t want to build another Twitter account. I followed the advice of Kris Olin in his article: http://socialmediarevolver.com/how-to-change-your-twitter-username-handle/ I actually traded names with another account. I grabbed @wonderoftech when I started the blog so I wanted to trade that name with the name I had been using on my primary account.

It went very smoothly. I didn’t lose any followers and now my Twitter ID matches my blog name. I think you should try it!

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73 Adrienne Smith
Twitter:
March 19, 2012 at 7:34 PM

Appreciate you coming back and commenting Sylviane. Thank you so much and glad you enjoyed Carolyn’s post. :-)

Enjoy your week.

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74 Janet Callaway
Twitter:
March 19, 2012 at 6:28 PM

Aloha, ladies. What a delightful surprise to see Carolyn visiting over at your place, Adrienne. Two of my very favorite people coming to us LIVE from the very same blog.

Carolyn, what a masterful job you have done on this list. It is of benefit to both newbies and “oldies” alike.

While I use most of them I do not use QR codes or Pinterest at all. In fact, I was pleased when I heard QR codes were losing popularity because I never cared for them in the first place. With Pinterest, I know am being stubborn and dragging my heels as I kick and scream. So many people I respect are absolutely in love with it. And, in fact, I do enjoy the items I see that were pinned.

Again, thanks so much for your thorough review of this oh-so-important topic.

Wishing you ladies all the best. Until the next time, aloha. Janet

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75 Adrienne Smith
Twitter:
March 19, 2012 at 8:10 PM

Hey Janet,

I couldn’t help myself, I had to have her share her knowledge over here Janet and watch out because I’m coming after you young lady. :-)

Thanks for your comment and I’m sure that Carolyn’s appreciates it as well. Kicking and screaming, I love that!

Have a glorious week okay!

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76 Carolyn
Twitter:
March 20, 2012 at 5:49 AM

Hi Adrienne, You’re right, I appreciate Janet’s comment very much. “Kicking and screaming” was good, but my favorite was “masterful”. ;-)

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77 Carolyn
Twitter:
March 20, 2012 at 5:18 AM

Hi Janet, There’s no absolute requirement that you use all of these, lol. I just wanted to show people the options for promoting their business for free. If these can help and you have the time, you can utilize these tools. If not, no worries. No penalties for missing some of these tools. :-)

Thanks for stopping by and visiting us here, Janet. My time here wouldn’t have been complete without you joining us! :-)

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78 Carolyn
Twitter:
March 20, 2012 at 5:55 AM

Oh and I forgot to mention, I don’t think QR codes are dying out. I just think they’re not taking off as quickly as people predicts they would. I’m seeing them around more often, but they’re not “everywhere” yet.

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79 Linda March 19, 2012 at 8:36 PM

Nice post :)

I’ve always thought about creating a QR code but wasn’t sure how it could benefit users – have to look into that a bit more. Thanks for the link.

And Pinterest – well, I thought that according to their rules you couldn’t post things about your blogs and such, so have to find more info on that and will check out the link for that as well.

The rest I know about, but love the post Adrienne and Carolyn.

Hope you both have a FABULOUS week!
Linda

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80 Adrienne Smith
Twitter:
March 19, 2012 at 9:31 PM

Thank you Linda and glad you enjoyed Carolyn’s post. It was a privilege having her and sharing her expertise with us all.

I have no doubt that you knew about this all already whether you applied them all or not. I haven’t done the QR codes myself… Pinterest I’m just starting to get the hang of.. It’s a cool site.

You have a fabulous week as well.

~Adrienne

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81 Carolyn
Twitter:
March 20, 2012 at 6:01 AM

Hi Linda, QR codes merely provide a very easy way for people with smartphones to get to your website. You can use them on your site (so people can bookmark your site easily with their phone) and on the back of your business cards. You can see them around on pricing stickers at car dealerships, movie posters, real estate signs, etc.

Pins on PInterest aren’t supposed to be overly promotional. Don’t have pins that are basically ads on your boards and you should be fine.

Thanks so much for your kind words and good wishes. I hope you have a fabulous week as well, Linda! :-)

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82 Mayura
Twitter:
March 20, 2012 at 12:24 AM

Hi Adrienne & Carolyn,

Thanks for sharing this descriptive article :) Especially about QR codes. BTW I wonder why StumbleUpon not included here… Is it depreciating with new design? Great article indeed.

Cheers…

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83 Adrienne Smith
Twitter:
March 20, 2012 at 7:28 AM

Hi Mayura,

Glad you enjoyed Carolyn’s post today and I think the QR codes is getting a lot of attention.

I’ll let Carolyn answer your question since this is her baby.

Enjoy your week and thank you for commenting.

~Adrienne

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84 Carolyn
Twitter:
March 20, 2012 at 7:41 PM

Hi Mayura, Lol, you’re right, I preferred the old design. Adrienne and I love blue so we agreed that we would boycott StumbleUpon until they went back to blue from the new orange.

Not really.

The reason I didn’t include StumbleUpon is because the traffic from it is very random, sometimes ineffective and can actually hurt your site. You have very little control over who sees your site with StumbleUpon. I have had very little traffic from StumbleUpon. I have had more traffic from Adrienne’s site than StumbleUpon, even before this post!

If you do happen to get a lot of hits from StumbleUpon, there is a good chance that these visitors spend very little time on your site, increasing your Bounce Rate and hurting your standing with Google.

I have heard from some others that StumbleUpon drove a lot of traffic to their site, but that has not been my experience.

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85 Joseph March 20, 2012 at 1:17 AM

Great post Carolyn, Facebook has been a great source of Traffic For me as well as StumbleUpon. I have not tried Qr code but i will surely give it a try.

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86 Adrienne Smith
Twitter:
March 20, 2012 at 7:30 AM

Thank you for your comment Joseph and I’m so glad you enjoyed Carolyn’s post. Facebook is a great traffic source for me as well so happy to hear that.

Hope you enjoy your week!

~Adrienne

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87 Carolyn
Twitter:
March 20, 2012 at 7:45 PM

Hi Joseph, That’s great you have found sites that have worked well for you! I have not had much luck with StumbleUpon. They should love me, I wrote a very positive post about them, but alas, they don’t show me much love.

It couldn’t hurt to give QR codes a try. You might even find you notice them in stores and save some money! :-)

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88 Jens P. Berget
Twitter:
March 20, 2012 at 2:32 AM

Hi Carolyn and Adrienne,

What an awesome post. After reading it, I understand that I need to be doing a lot more to promote my business. So far, I’ve only been blogging, and I’ve been visible on Facebook and Twitter, but that’s about it (well, except for some comments on other blogs).

I have been focused, but I believe that I need to start doing different things, like building links, and using other social networks like Pinterest and Linkedin in order to meet new people.

By the way, I have been looking at QR-codes too, and I might test it for a new client (I have been testing it for the University, but not many people in Norway are using them yet, so the results haven’t been that good).

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89 Carolyn
Twitter:
March 20, 2012 at 6:13 AM

Hi Jens, I’m glad you enjoyed the post and found it helpful. With you starting a business, promotion is extra important to get the word out about your venture. LinkedIn could be a fruitful source of new clients, Pinterest could help you showcase your work and Google+ could help the most powerful search engine find your business more easily.

I know you’re working very hard to set up your new business, Jens. But when you have a few moments you could look into these free ways of letting the world know about you! :-)

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90 Adrienne Smith
Twitter:
March 20, 2012 at 7:34 AM

Hey Jens,

Glad you enjoyed Carolyn’s post Jens. I think she definitely shared some great information with us all.

I have no doubt that you’ll have success with no matter what methods you implement. I think the QR codes and Pinterest are the two that we either have not been using yet or are not that familiar with why they will benefit us. I’m glad Carolyn pointed that out for us.

Hope you’re having a great week and I’ll be by your place soon.

~Adrienne

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91 Ashvini
Twitter:
March 20, 2012 at 6:15 AM

Hi Carolyn, Adrienne,

These are some great examples of sites that can be used to get traffic for free. My blog gets quite a good traffic from facebook when I post my new articles on my site page on Facebook.
Also one of the site that I get good traffic is stumbleupon. It is a great way to get some huge spikes if our post is voted best.
Digg used to be a great site but I never got much traffic from them . Do you use Digg?
I am also planning to start audio and video soon on my blog so I would complete one more step :) as suggested by you in another post.

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92 Adrienne Smith
Twitter:
March 20, 2012 at 7:37 AM

Hey Ashvini,

You do get a lot of attention from your blog posts on Facebook Ashvini. Maybe you can tell us your secret or perhaps it’s just darn good content.

Stumbleupon seems to be a source everyone is also including so perhaps a lot of people are seeing some great traffic from this one as well. I do get quite a bit too so that’s good to hear. I think it’s not as steady though for some reason. The people who stumble on that site are usually all over the place from what I’ve been told.

I personally don’t use Digg, have never really been able to understand that site I guess. Maybe Carolyn has other thoughts about that.

Thanks Ashvini, always a pleasure to see you. Hope you’re enjoying your week.

~Adrienne

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93 Carolyn
Twitter:
March 20, 2012 at 7:53 PM

Hi Ashvini, Okay, I’m beginning to get a complex. StumbleUpon just doesn’t seem to like me very much. I tweet using su.pr, but the traffic just isn’t coming. Do you find the StumbleUpon visitors engage or do they negatively affect your Bounce Rate?

My biggest traffic generator is search engines but I haven’t tried Digg. I heard they went downhill before I started my blog so I haven’t investigated them yet.

I look forward to more videos from you, Ashvini. You seem very natural in front of the camera!

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94 Bill Dorman
Twitter:
March 20, 2012 at 11:41 AM

Thanks a lot Carolyn; Adrienne had asked me to guest post as well and I just want you to know your post bumped my GP on the 3 easy steps to set the clock on your DVR so it won’t always blink 12:00………I get no respect……….

Good stuff; if anybody is in the know it is definitely you. You make me much smarter just by hanging around……….:).

Corporately, I think we are doing about 7 of the 10 you mentioned; we could probably still step it up a little bit. Our challenge still is trying to manage it by committee instead of having a dedicated person.

So good to see you at Adrienne’s; this has been the week of meetings for me so far. Maybe if they would let me do my ‘social’ while I’m in these meetings I could kill two birds with one stone, huh? Ok, maybe not kill any birds but multi-task none the less.

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95 Adrienne Smith
Twitter:
March 20, 2012 at 11:47 AM

lol… Bill to the rescue, never a dull moment when you’re in the house my friend. Oh and sorry about that bump! All forgiven? ;-)

She does make me feel really smart, you are so right Bill. Just hanging around her helps.

Glad you enjoyed this post and I’ll let Carolyn do her thing with the commenting as well. Always a pleasure to see you though!

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96 Bill Dorman
Twitter:
March 21, 2012 at 6:07 AM

For Carolyn, any bump is ok……..

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97 Carolyn
Twitter:
March 20, 2012 at 7:57 PM

Hey Bill, I could use that post. I can’t find a clock on my DVR. My vcr on the other hand… ;-)

Wait a minute, you aren’t the guy in charge of social media at your firm? Something’s wrong with that picture, my friend. I’m not trying to tell you how to run your business, but if you have Michael Jordan on the team, you don’t have him sit on the bench, if you know what I’m saying. :-)

Thank you very much for your kind words, Bill. I am thrilled to be able to appear at Adrienne’s site.

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98 Bill Dorman
Twitter:
March 21, 2012 at 6:09 AM

See how techie I am, yes I meant the VCR……and I think we still have one in the house somewhere and that clock is probably still blinking 12:00. My next post will be about the fax machine however; what a great invention…..

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99 Carolyn
Twitter:
March 21, 2012 at 12:59 PM

Don’t forget the touch-tone telephone. A true miracle of modern science. :-)

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100 Annie Andre
Twitter:
March 20, 2012 at 12:53 PM

This is a great primer to all the different ways to network and put yourself out there.
It’s taken me a while to learn the nuances and at first i used to use each one in the same way but after a bit of time, i’ve learned that each one is best used in a different way.

I also like the idea of using the QR code on the back or front of a business card. I think it would be a very clever thing to do if you had a business that required you to pass out cards to clients..

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101 Adrienne Smith
Twitter:
March 20, 2012 at 1:07 PM

Thanks for your input Annie, always a pleasure to see you! Glad you enjoyed Carolyn’s post and I agree that you have to learn how to use each of them properly. They definitely aren’t all the same.

I’ve yet to dive into QR codes and I don’t pass out business cards either. There is a method behind my madness, trust me! :-)

Hope you’re doing well and the projects are moving right along.

Enjoy your week young lady! Always good to see you.

~Adrienne

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102 Carolyn
Twitter:
March 20, 2012 at 8:01 PM

Hi Annie, You’re right, putting a QR code is an easy way to promote your business. They’re still new enough that people sometimes ask what they are and how to use them. If they have a smartphone, you can easily demonstrate with their phone how to scan a code. Voila! You now have your site on their phone. :-)

I would confine your QR code to the back of a business card. They fit well there. On the front they take up a lot of room and can be distracting. It’s amazing, people always look at the back of my card when I hand it to them. I’ve never before put anything on the back of my card, so I guess I was missing out!

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103 Bill Dorman
Twitter:
March 21, 2012 at 6:10 AM

I wish they would let me have a business card………..

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104 Carolyn
Twitter:
March 21, 2012 at 1:02 PM

Not a good idea, Bill. Remember what happened last time you tried that? Let’s not go there again… :-O

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105 Jack
Twitter:
March 20, 2012 at 1:54 PM

This is a great list for both new and experienced bloggers. There is a lot of information contained within. I keep playing around with setting up a QR code for my blog just for fun, if for nothing else.

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106 Adrienne Smith
Twitter:
March 20, 2012 at 2:22 PM

I’m with you there Jack, I might use the code just because but I’ve yet to get around to doing anything yet.

Thanks for stopping by and I need to get by your place. I’ve been swamped this past week so sorry for not having stopped by sooner. Hope you’re having a great day!

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107 Carolyn
Twitter:
March 20, 2012 at 8:03 PM

Jack, Playing around with tech for fun? That’s music to my ears. :-)

Thanks for stopping by and leaving your kind comment, Jack.

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108 Praveen Rajarao
Twitter:
March 20, 2012 at 2:41 PM

Well, 2 of my favorite bloggers together and how could I have missed this.

Awesome job Carolyn at listing out these 10 different ways to promote your business, I somehow did not register my twitter ID as DMC or anything related, i wd have to rethink abt that after reading your post.

Google Alerts was new to me, good to know about that. Pinterest is picking up these days, am getting a lot of visitors from Pinterest to my site, hope it remains as good as it is today.

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109 Adrienne Smith
Twitter:
March 20, 2012 at 3:51 PM

Well hey there Praveen! Always a pleasure to see you my friend. Surprise!

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110 Carolyn
Twitter:
March 20, 2012 at 8:07 PM

Hi Praveen, Check to see if your blog name is available on Twitter. If it is, you can change your Twitter ID, it’s quite painless to do. Initials are very difficult to get, but longer names can work.

Yes, I discover a lot from Google Alerts. All good news so far! I wish you all good news from Google Alerts too, Praveen!

Thanks for visiting us here at Adrienne’s site, Praveen. :-)

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111 Sabrina Sabino March 20, 2012 at 5:52 PM

I just started with Google+ and I hope it gets me somewhere with my blog…at least some new visitors. I think I’ll give Linkedin a go as well. Thanks for the tips! :)

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112 Adrienne Smith
Twitter:
March 20, 2012 at 7:01 PM

If you need some help with what to do with your blog Sabrina and get more attention I have two posts I’d love for you to read that I know you’ll find helpful.

http://adriennesmith.net/my-secret-to-blogging-success/
http://adriennesmith.net/engagement-superstar/

This is how I got started and what has helped me.

Best of luck! :-)

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113 Carolyn
Twitter:
March 20, 2012 at 8:09 PM

Hi Sabrina, You should absolutely take Adrienne’s advice and check out her posts. Adrienne and blogging success are close friends of each other! :-)

I think you will find that the farther you cast your net, the more visitors you will bring in. I wish you much success with your blog, Sabrina!

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114 Sheyi March 20, 2012 at 7:49 PM

Adrienne is such an engagement magician!

Sheyi

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115 Adrienne Smith
Twitter:
March 20, 2012 at 7:52 PM

Thank you Sheyi, I appreciate that!

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116 Carolyn
Twitter:
March 20, 2012 at 8:17 PM

Hi Sheyi, I would agree with you completely except that a magician never shares her tricks. Adrienne is very generous and shares with us the secrets to her success. How amazing is that? No wonder she’s an Engagement Superstar! http://adriennesmith.net/engagement-superstar/

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117 Colleen Kelly
Twitter:
March 20, 2012 at 8:18 PM

Hey Adrienne, Hi Carolyn,

I am always learning new things from your blog Adrienne. You Facebook page Rocks too! I truly mean it. I really do learn new things everytime I come here.
I have wondered a bit about Pinterest I didn’t quite see the big deal I found some pic there but Okay..Now I understand about the “pinning” your products there, thanks to this post. I love Twitter. I have Tweetdeck I think it’s amazing to watch it all happen as it does. Twitter has been the BEST help to me and my blog. But do you guys think Hootsuite is better ? If you don’t mind me asking :) I just started a Youtube page and a Google+ page. There is So MUCH to have! lol

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118 Adrienne Smith
Twitter:
March 20, 2012 at 8:40 PM

Hi Colleen,

Ah, I’m so happy to hear that and I’m sure Carolyn is thrilled to hear this as well.

I can only speak for myself Colleen but I’m a TweetDeck fan. I tried using Hootsuite but I find it way too busy for me. But I know plenty of people who love it so I say to each his own.

Yey, you started a YouTube channel that’s great. I can’t wait to start seeing some videos from you. I’m loving it already!

Thanks so much for your comment as always. Hope you’re enjoying your week.

~Adrienne

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119 Carolyn
Twitter:
March 21, 2012 at 1:12 PM

Hi Colleen, HootSuite lets you manage many social networks while TweetDeck is just for Twitter. Here is a link at a review of HootSuite at The Wonder of Tech: http://www.wonderoftech.com/hootsuite-%E2%80%93-an-impressive-social-network-scheduler/. I hope this helps!

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120 Donna Merrill
Twitter:
March 20, 2012 at 9:13 PM

Thank you for this great break down on sites that promote your business. I have all of them except the QR! How did I ever miss that one? Many thanks for bringing this to my attention.
I love Social Media Sites especially Linkedin. So much so, I blogged about that a few weeks ago. I call it my “secret weapon” because many marketers shy away from it and I wanted to tell them how powerful it can be. I just joined Pinterest and have found my way around in one week. It can get to be a little too much fun and I can find myself lingering on it too long.
With all the sites to visit each day, I keep myself on a timeline so I won’t get stuck.
Everything you said above is a MUST when you have your business on line.
I am grateful to you Adrienne for introducing such a wonderful guest post by Carolyn. I enjoyed reading this.
Many Blessings,
Donna Merrill

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121 Carolyn
Twitter:
March 21, 2012 at 3:45 PM

Hi Donna, Thanks so much for your kind words. I am truly blessed to have Adrienne as a friend. She has been so helpful and supportive to me for a long time.

You’re absolutely correct about Pinterest. My goodness, that site is fun! I try to make sure I have time to have a long visit when I go there because Pinterest can take up a lot of time.

I appreciate your helpful comment, Donna, and I know Adrienne does too!

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122 Herbert
Twitter:
March 21, 2012 at 3:33 AM

Hi Carolyn,

I am syndicating every post I made to the sites you have mentioned and I see good results in it :D The only thing you need is patience and you must be diligent. :D Thanks again :D

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123 Adrienne Smith
Twitter:
March 21, 2012 at 7:19 AM

That’s great news Herbert! So happy to hear that you’re getting good results. Patience does pay off.

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124 Herbert
Twitter:
March 21, 2012 at 7:30 AM

Yeah indeed Adrienne. :) Patience is a virtue :P

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125 Carolyn
Twitter:
March 21, 2012 at 1:14 PM

Hi Herbert, I’m glad you’re getting great results from my suggestions. That’s just what was intended by this article! :-)

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126 Andrew March 22, 2012 at 5:35 AM

great post Adrienne, this is very interesting. I am still new in this game and every little bit of information helps thank you for this.

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127 Adrienne Smith
Twitter:
March 22, 2012 at 7:12 AM

Thank you Andrew, I believe Carolyn did a fabulous job.

I have no doubt you’ll be moving right along like the rest of us in no time at all. Just keep up the great work.

Have a wonderful day and thanks again.

~Adrienne

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128 Carolyn
Twitter:
March 25, 2012 at 8:37 AM

Hi Andrew, You’re absolutely right, it can be overwhelming getting started. I hope this list of tools for you makes it easier for you to get started. Good luck!

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129 Viola Tam
Twitter:
March 22, 2012 at 6:11 AM

Hi, Carolyn,

Thank you for shraing so many great sites! I have heard about the potential of LInkedIn and Google Plus. Hvae not heard of Pinterest as a visual bulletin board though.

Adrienne, I do appreciate your inviting quality guest bloggers like Carolyn to benefit us. I apprecaite you :)

Viola Tam

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130 Adrienne Smith
Twitter:
March 22, 2012 at 7:14 AM

Hi Viola,

Thank you for that and I’m so honored to have her write for me. She’s becoming so popular now that I’m so glad she had time for us all. Happy you enjoyed this information Viola and I always appreciate your comments.

Enjoy your day and have a wonderful weekend as well.

~Adrienne

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131 Carolyn
Twitter:
March 25, 2012 at 8:44 AM

Hi Viola, You’re going to have a lot of fun with Pinterest. It’s almost too much fun, leave it for last when you visit sites to promote your blog because it’s so easy to get caught up in it. Let me know if you need an invitation, I’m happy to send you one.

Thank you for your words of praise. I am genuinely honored to be here at Adrienne’s place. She’s an amazing blogger and person.

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132 sunil
Twitter:
March 22, 2012 at 6:49 AM

amazing post. i have accounts in all these above sites. in fact i was unaware about the Google Alerts. nice post thanx for sharing :) have a good day!

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133 Adrienne Smith
Twitter:
March 22, 2012 at 7:15 AM

Hey Sunil,

Glad you enjoyed it and are pretty up on things. Guess you learned something new today! Yey!!!

Hey, have a good one and enjoy the upcoming weekend. See ya later!

~Adrienne

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134 Carolyn
Twitter:
March 25, 2012 at 9:03 AM

Hi Sunil, I think you’ll find Google Alerts very handy to use. It’s great that you have accounts at all the other sites too. Thanks for stopping by!

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135 Hajra
Twitter:
March 22, 2012 at 2:33 PM

Hey Carolyn,

Nicely done!

Thought there are just so many social networking out there; I still feel I haven’t tapped into the power of all well enough. I just find Facebook and Twitter too much to handle. I should be using other mediums to throw the word all out!

A friend of mine just started an online fashion business and thanks to just blogging, she just got her biggest client to date! She is still looking into bringing You Tube and other mediums into play.

Wonderful post Carolyn!

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136 Adrienne Smith
Twitter:
March 22, 2012 at 2:41 PM

Glad you enjoyed this one Hajra and I do believe Carolyn did a fabulous job.

Wow, that’s really great about your friend’s fashion blog. See, the power is definitely here and her spreading her wings will really help get the word out even more.

Thanks for sharing that with us.

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137 Latha March 23, 2012 at 4:23 AM

Carolyn,

That was a wonderful post. I have used all except QR codes. Thanks for this tip.

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138 Adrienne Smith
Twitter:
March 23, 2012 at 7:46 AM

Glad you enjoyed it Latha, thanks!!!

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139 Carolyn
Twitter:
March 25, 2012 at 8:34 AM

Hi Latha, Thank you very much for your kind words. I’m so glad I was able to introduce you to another resource to help you promote your business!

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140 Carolyn
Twitter:
March 25, 2012 at 9:08 AM

Hi Hajra, If you’re feeling overwhelmed by social media, you’re not alone. People feels as if they have hit their limit, but then a fun site like Pinterest comes along and then it’s the hottest site on the Internet.

You can try these different sites and find which is the best fit for you. No need to use them all if it takes you away from your primary business.

Your example of your friend in the fashion business is a great example of how using these tech tools can help your business take off. Which social media sites worked well for her?

Thanks for sharing your insights with us, Hajra!

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141 GetGreatCoffeeFrom Morris
Twitter:
March 28, 2012 at 5:52 PM

Kewl article. Sooner or later all of this will sink in. Thanks for sharing.

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142 Adrienne Smith
Twitter:
March 28, 2012 at 6:13 PM

Glad you enjoyed this one from Carolyn Morris!

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143 Carolyn
Twitter:
April 10, 2012 at 9:28 AM

Hi Morris, You’re right, this is a lot of information. No need to take on all ten tools at once. Focus on one at a time and see which sites work the best for you. :-)

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144 Lenia
Twitter:
April 10, 2012 at 7:25 AM

Hi Carolyn and Adrienne,
I just read that article and I think that it is a really good one. Once again i discovered new things. I know some of the ways you mention here but I haven’t tried some ways such as Pinterest. I don’t use Google alert either. So, you give tasks for my To Do list!
Lately I have heard about Pinterest but I don’t have an account yet. I hope it is not too difficult to get an access if you don’t have an invitation from a friend. I will check it out.
Anyway, thank you for this interesting list.
Lenia

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145 Adrienne Smith
Twitter:
April 10, 2012 at 9:17 AM

Hi Lenia,

Glad you enjoyed Carolyn’s post and she did provide us with some really great information and tips. So happy to hear that you’ve learned some new things.

If you run into any problems, check out her other posts where she went into more detail, especially with Pinterest. I’m sure you’ll find them very helpful.

Have a wonderful week Lenia.

~Adrienne

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146 Carolyn
Twitter:
April 10, 2012 at 9:32 AM

Hi Lenia, I think you’ll really enjoy using PInterest and Google Alerts. They are both very useful tools. Please let me know if you need an invitation to Pinterest and I’d be happy to send you one.

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147 Leo April 11, 2012 at 11:38 AM

Thanks for this list — I’m happy to report that I’ve used nearly all this resources except for LinkedIn, because as you stated, it seemed to be just a website for resume. I’ll explore its forums especially since Google seems to rate on a high level the sites with Linkedin backlinks.

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148 Adrienne Smith
Twitter:
April 11, 2012 at 11:49 AM

Glad you enjoyed this post Leo and I do believe that Carolyn did a wonderful job.

LinkedIn has some great groups so get involved in those groups and help people answer questions and you’ll get much more attention. That would be my suggestion but I’m sure Carolyn has her own thoughts on this as well.

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149 Carolyn
Twitter:
April 11, 2012 at 9:30 PM

Hi Leo, Yes, LinkedIn is much more than a resume website (but even if it were just a resume website, it can never hurt to have your resume out there!). You can join groups in your field of interest and establish yourself as an industry expert by responding to others’ questions and engaging in conversations on relevant topics. It’s definitely worth taking a look at LinkedIn!

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150 Leonard Evenson April 17, 2012 at 10:25 AM

Hello to both of you! I really liked this guest post, just as much as the readers who commented before me. Since they’ve written all the praises that come to mind, I don’t want to rob your space with a long list of what I liked and have the same opinion on in the article, but rather use this opportunity to ask a question. I’ve been planning on joining LinkedIn for a while now, but I’ve signed up to so many social networks already as an individual, and seen their upsides and downsides, I don’t know what other benefits there are to this websites that is infamous for being a resume site. What do you suggest, how should I open a professional account on this platform (with the name and resume of the business or my personal details), and what are the best ways to use it to the benefit of my business aims? Could you, please, give a short elaboration on this?
I appreciate all the help!
Best regards,
Leonard

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151 Adrienne Smith
Twitter:
April 17, 2012 at 10:39 AM

Hi Leonard,

Welcome to my blog and I’m glad you enjoyed Carolyn’s post. She definitely covered quite a bit here.

I will most definitely let Carolyn answer this question for you as well but I happen to know a blogging friend who is an expert on LinkedIn. She actually shared a recent webinar she did so I’ll share that link with you as well. I’m sure you’ll find it extremely helpful.

The 10 Missing Links Affecting Your Linkedin Profile:
http://imtoolsuite.com/my/sites/LqOZbtBwk

Please be sure to stop by Lynn’s site where she shares a wealth of information about LinkedIn and will be more than happy to help you with any questions you may have. Feel free to let her know I sent you too. Her site is http://learnit2earnitwithlynn.com/.

Hope this was helpful.

~Adrienne

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152 Carolyn
Twitter:
April 17, 2012 at 12:16 PM

Hi Leonard, Feel free to take as much space as you want to lavish this article with praise. I’m sure Adrienne won’t mind!

Definitely join LinkedIn. Even if you are not looking for a job, it’s important to have a professional presence on LinkedIn. You can connect with others in your business world directly and by joining groups in your field. Whenever I visit the site I am always amazed at how many people have viewed my LinkedIn profile within the past week.

I highly recommend that you check out LinkedIn Success Stories, published last month by Leora Wagner, which explains the value of joining groups, using keywords in your profile, and posting status updates. http://biz.leoraw.com/linkedin-success-stories-ways-to-earn-linkedin-success/

Good luck with LinkedIn, Leonard. I hope the site leads you to magnificent opportunities!

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153 Shan May 3, 2013 at 7:14 AM

Hi Adrienne

Interesting article. I didn’t realise that LinkedIn was anything more than a résumé site. Time to explore, methinks…..

Shan

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154 Adrienne
Twitter:
May 3, 2013 at 9:40 AM

Hey Shan,

LinkedIn is a great place to make connections but it’s more business oriented and not as socially driven. Join some groups and you’ll make some great connections.

~Adrienne

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155 Cathy Taughinbaugh July 9, 2013 at 4:31 PM

Hi Carolyn and Adrienne,

Great tips here for promoting your business! I find it easier for me to focus on a few social media sites at a time. I’m connected to all that you mentioned, but not as involved with them all. Facebook has been the best connection for me, with twitter being second. I still find though that Facebook stands out for my site as the best referral. Thanks for a wonderful post!

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156 Adrienne
Twitter:
July 9, 2013 at 5:32 PM

Hi Cathy,

Carolyn will be very pleased that you went back in the archives and found her awesome post. I think for the most part all of these sites are still pretty spot on for promoting your business. All I guess accept Google Alerts since that will be on the way out soon.

Glad to hear Facebook is still up there for you. I love Facebook but Twitter has gotten into the #1 spot now for me.

Appreciate your comment Cathy and thank you so much.

~Adrienne

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