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Which Is Better: Referral Or Organic Search Traffic

by Adrienne Smith on September 5, 2013

As bloggers our lifeblood is the traffic we get to our sites!  Without it we’re just one more blog among the millions online that aren’t receiving the recognition that we so desperately crave.

If you blog as a hobby then you’d still like to get your content read. What about comments!  Well my goodness, that’s like icing on the cake.  It makes us feel like someone actually paid attention to what we said and cared enough to voice their opinions or thoughts.

Now there are two kinds of traffic online.  There is the organic search traffic that comes from sites like Google, Yahoo and Bing.  Then you have the referral traffic which comes from sites like Twitter, Facebook, Google+, your friends and then to me the best is word of mouth.

Are you striving to get more of one then the other?  Are you an SEO nut like some bloggers who of course are here for the money?  Let’s face it, we all want targeted traffic that wants what we offer.

There have been so many arguments about which one is better, which one is stronger, which one lasts longer, etc.  Everyone has their own opinions on this subject, me included of course.

I think the difference depends on the type of blog you have, what you’re promoting, who you are as a person, your brand, a few of those things because we’re all different.

Wouldn’t you agree?

Good Old Organic Traffic

Let’s talk a little bit about organic traffic.

Recently I wrote a post showing you how you can find those magic keywords people are using to find your content through the search engines.

Who doesn’t love that right!

It’s a fabulous feeling when someone goes to Google, types in what they’re looking for and they find your content on the first page!  That is the coolest feeling ever and if you say it isn’t you’re lying.

There are some SEO experts out there that rock at this now.  They rank for what they’re going after all the darn time.  That’s impressive and I have a feeling they make a lot of money doing this too.

Here’s the problem with that though.

A few years back Google finally got smart about all the black hat marketers who were just here for the money and would go to any length to get it.  They were doing underhanded deeds to get ranked above everyone else and it worked.

Jerks!!!

Google started cranking out updates to try their best to cut these guys off at the knees.  They love to be so secretive about these updates that most of the time we don’t hear about them until they’re over.  Their main focus continues to be web spam.

Great, terrific, we’re thrilled, excited and doing the happy dance over here.  There’s just one problem with this.

They continue to change the algorithms so much that it sometimes affects what we already had in place.  The correct things we were taught to do that worked.  Yep!

This has been a huge lesson as to why you should never put all your eggs in one basket and rely on the search engines for all your traffic.  I’ve heard horror stories from some of my blogging friends about how they lost not only all of their traffic but their incomes too.

I’m not putting search engine traffic down by any means.  You just can’t rely on it for the long run that’s all.

Referral Traffic At It’s Best

Most of you that know me well know that I love referral traffic.  I got tired of being caught up with all the changes Google kept making and being penalized for doing the right thing.

I started doing blog commenting back in early 2011 mostly for the traffic but soon was learning so much from the posts I read.  The bloggers that I was coming in contact with as well were so nice and helpful so getting to know them has been so enjoyable.

I’m a big people person so starting conversations is second nature to me.  I started asking a lot of questions when I didn’t know something and I soon learned that most of the bloggers that I was meeting were a lot like me too.

Back then just commenting and sharing posts were pretty much all you had to do to get noticed.  I have always taken it a step further because when people know that you care and appreciate them then you’ll stand out from the rest.

Striking conversations with them any chance you get will really help as well whether it’s on your blog, Twitter, Facebook, Google+, wherever they prefer hanging out.

Introduce them to people you know and help them get more readers to their blog.  Don’t you know that will help you stand out more in their eyes as well!

Remember that this is more of a people business and a lot of these bloggers I now can call my friends.  What do friends do for each other?  They help and support them.

I spoke a little about that in one of my posts last month after all of you really stepped up and supported me after I lost my best friend to a heart attack.  Some people will say it’s hard to keep referral traffic coming back time and time again.

If something happens to you and you’re out of pocket for a short time then they’ll just quit coming by.  I think that depends on the types of relationships you’ve built with them personally.  I know my community has really stood by me during this difficult period and I won’t forget their generosity.

To me that’s what referral traffic is all about.  Building those relationships, having a supportive community and meeting people that you can some day call real friends.

Which Is Better

So which is better for you?  Are you more keen on referral or organic search traffic?  Do you concentrate more on keyword rich posts or building relationships with your readers?

Why of these methods have you found the most rewarding?  I would love to hear your thoughts and opinions on this of course so please do share with me what you prefer.

I’d also appreciate you sharing this with your friends too!  See, this is what referral traffic is all about.  I’d paid much more attention to a post my friends shared with me then someone who I don’t know shared something.  Wouldn’t you?

 

 

 

 


Business Developer
Email:  Adrienne@AdrienneSmith.net

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{ 135 comments… read them below or add one }

1 Ash
Twitter:
September 5, 2013 at 8:10 AM

Hey Adrienne, first comment!! haha
Well I do love the organic traffic, but I am not sure it really converts well. Hopefully we get some new readers from that, and then they become subscribers and so forth. But referral are often better as they come from similar blogs (ones we comment on) or people who have linked to our amazing content. But at the moment I am not really selling much so it’s kinda hard to tell. Only thing I can say is my subscriptions are up from a few months ago where they were 5!! haha.
Keep smiling
ashley
Ash recently posted…TweetAdder Review – Find More Twitter FollowersMy Profile

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2 Adrienne
Twitter:
September 5, 2013 at 8:54 AM

Hey Ashley,

Well congratulations my friend, that’s so cool!

So the organic traffic you get doesn’t convert as well for you? I don’t know if that’s good to hear or not. I know that for most people it’s good because they’re coming to our blogs, finding what they want but either don’t leave a comment or buy from us. They don’t really know us at all so some are just looking to get their problems solved while others are shopping around. I’ve seldom gotten new loyal readers from organic traffic myself. I’ve gotten some of course but not many at all.

Yeah, I do love the referral traffic and I also believe over time it will pick up. It’s a much slower process but to me a more lasting one. Of course it’s up to us to keep them coming back through what we share and the relationships we build with them. I have no doubt that subscriber list will continue to grow my friend. Your content is awesome Ashley.

Thanks so much for sharing this with me and I’ll definitely keep smiling. It’s the only way to live right! ;-)

Have a great end to your week and I’ll see you later over at your place.

~Adrienne

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3 Harleena Singh
Twitter:
September 5, 2013 at 8:15 AM

Hi Adrienne,

I can vouch for referral and say it over a 100 times because that’s what worked for me so far :)

Yes, this is often a debatable topic of discussion and people get caught up in it as well. I SO agree with all that you wrote that building relationship is the one thing that helps you in your hard times, and sometimes even when you are not blogging for some reason. I can say the same has worked for me too.

I don’t say that organic traffic is bad either, and most SEO experts and bloggers vouch for it, but they lack in referral traffic, nor do they work much to build relationships with others – thus you hardly see them comment anywhere, because what they want they get through the search engines. Or perhaps they are out selling things, so really don’t need links through comments or feel the need, and that’s good for them.

But is this what blogging is all about? Well, then I don’t think I’d ever want to be such a blogger who just writes for the search engines or where there is no human interaction or people commenting or liking or criticizing your post – I mean there should be something more than just posts on a blog!

Like you, I love to comment, or shall I say – I’ve learnt that art from you Adrienne, as I never fail to admit. I think it adds SO much more to the post, if it’s a good comment of course. My past few years of blogging have been better because of the relationships I’ve built, which has happened only through my comments and visits to other blogs, interactions with them, the power of social media etc. Yes, I do try and use SEO off and on, and sometimes it works and at other times it doesn’t, but that’s not what I rely on presently. I do get traffic from both ways and that actually is the perfect blend I would say – but that doesn’t make me stop commenting :)

I think our blogging friend’s are awesome and they rock! Hats-off to them and their continued support. :)

Thanks for sharing. Have a nice week ahead :)
Harleena Singh recently posted…How to Make a Successful Blog in 3 Simple WaysMy Profile

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4 Adrienne
Twitter:
September 5, 2013 at 9:09 AM

Hi Harleena,

Now you KNOW I love hearing that and see I believe the proof is in what we’re doing.

I think it depends on who you speak with but I’ve had a bunch of disagreements over this subject. I can only speak from my own experience but luckily I’m not the only one having these types of results either. See, you do as well and you’ve built a wonderful community. When we’re MIA for any length of time our readers don’t bail on us. They know we appreciate them, they know we’ll be back, they know we’ll continue to support them as well and they know this will happen to them as well and they’ll want the same type of support. That’s what people have to realize.

You’re so right, those SEO experts that know how to get the organic traffic and let’s be honest here, they’re also doing lots of paid traffic as well. They can afford to sink money into paid ads and they probably are able to hire writer to do a lot of their content as well. I’m not saying all of them but the ones that are having success in this area usually are doing more then just getting search engine traffic. That’s my opinion of course.

I know that as far as a lot of businesses are concerned I believe they’re just doing what they’re suppose to in order to get people’s eyes on their content. There isn’t a lot of relationship building going on but I also know that blogging probably has a lot of different meanings to everyone. For bloggers such as you and me we’re all about building those relationships so that we can help the people who are finding out content. That’s why we’re here but because of that we’re getting more referrals. That’s a very good thing.

I’m so honored that you learned about commenting through me Harleena because your name is known throughout the community for your long and genuine comments. You take the time to really share your opinion and it’s obvious that you truly care about helping the blogger through your response. I know that you’ve learned personally how well this can help you in the eyes of other bloggers because they really appreciate you for doing this and because of that are eager to stop by your place and read what you have to share as well. I think that’s so important.

I agree, hats off to all our blogging friends and they definitely rock. That includes you my friend.

Thank you so much Harleena for sharing this and for once again a fabulous comment here at my place.

Enjoy what’s left of this week and have a fun weekend as well.

~Adrienne

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5 Kumar Chandan
Twitter:
September 5, 2013 at 8:29 AM

Hi, Addrienne,
Great comparison indeed.
I feel both traffics are equally important. In 2011, Google has launched personalized search algorithm and It is continuing with this. Personalized search means, for a key word I am getting different search results and you may get different. This is totally depends on your surfing habit.

Another thing, getting a good result in search you have to maintain social online presence means Google is giving marks for your social sharing. If you want organic traffic then you should have referral traffic. G+, Facebook, twitter, Pintrest are replacing all those link building and web spams. Ref feral traffic will turn into organic traffic.

Though, great post.Thank you for the sharing. :)
Kumar Chandan recently posted…Do You Want to set new Blog? – Helping HandMy Profile

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6 Adrienne
Twitter:
September 5, 2013 at 9:13 AM

Hi Kumar,

Thank you, glad to hear that.

I can’t exactly say I’m getting the best results from Google personalized search feature I’m afraid. A good bit of the time I get out of that because I’m still not finding a lot of the information that I’m searching for. I think Google still has quite a ways to go in order to be spot on with search results. That’s my experience at least.

Matt Cutts stated in a video back in May that they want what we want. That’s a clean blog, great content that our friends bookmark, come back to time and time again and share. If they see that then they’ll help us too. I see more of my results from social sharing then actual organic traffic so that’s why it’s a win/win for us all to go after the referral because that in turn will help us in the search engines.

Thank you for sharing this and you enjoy the rest of your day okay!

~Adrienne

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7 Shan
Twitter:
September 5, 2013 at 8:32 AM

Hi Adrienne

I like traffic but prefer referral traffic. The Internet can be a lonely place with millions of us doing our own little bit.

To be able to visit another blog, read the post and leave a comment is good. When the blog owner replies to the comment, that’s great. It’s smashing when you get a conversation going and others join in!

I love visiting your blog, reading the comments then visiting those people’s blogs.

Take care
Shan

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8 Adrienne
Twitter:
September 5, 2013 at 9:17 AM

Hi Shan,

I’m so happy to hear that Shan and it’s a great feeling when you know people have read your post because they’ve commented. I mean we can check out the traffic results but I know for a fact that I am literally getting over 58,000 hits a day. Is all of that legitimate traffic? Absolutely not, a bunch are spam bots and hackers who annoy the living heck out of me. They aren’t people who really care about my content or me. Knowing that people took the time to let me know will stick with me 100 times more.

I so appreciate your comment Shan, thank you so much for stopping by and you have a wonderful rest of your week okay!

~Adrienne

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9 Babanature September 5, 2013 at 8:34 AM

Hello Adrienne,
Now you ask which i preferable? To be honest, i prefer both. maybe because i am greedy but trying to get both traffic is the best option any blogger could think of.

True, referral traffic does not last if you are off-line for a while but it is great while you’re still online :).

Organic traffic will be with your blog even if you stop blogging and to be honest with you, organic brings more traffic compares to referral traffic :).

I am trying to do both on my blog, so i will tell you that i prefer both. Thanks for the lovely post and do have a beautiful week and a nice coming weekend :).
Babanature recently posted…3 Simple Steps To Protect Your WordPress Blog Today Like A SoldierMy Profile

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10 Adrienne
Twitter:
September 5, 2013 at 9:31 AM

Hey Babanature,

I can understand that someone like yourself would prefer to have both kinds of traffic but would you say that you prefer one more then the other or it just doesn’t matter to you? Really curious about this one Babanature.

If you drop off the face of the earth and stop blogging for a very long period of time then of course you can’t expect your referral traffic to continue coming by because you have no new content. You also can’t tell me that the organic traffic will continue to come either because we all know that Google isn’t going to keep your posts in the number one spot for long periods of time. Not anymore unless you’re going after some very low sought after keyword. Of course if you’re not around period then it’s going to be hard with either one of them.

I appreciate you sharing this with me though and hopefully you’ll let me know whether or not you do have a favorite.

Enjoy your weekend Babanature and I’ll do the same.

~Adrienne

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11 Babanature September 5, 2013 at 10:39 AM

Hello again,
I’ll say that i love both equally but if i’d pick one, i’ll pick the referral traffic because that was how i met most of my online pals and engagement flows well with referral traffic :).

I have a blog on blogger blog, i have not updated the blog for almost a year now but the traffic is increasing by the day without me touching it. That blog earn more than my personal blog (based on adsense). So my point hear is, you will still get organic traffic as long as your blog is still live.
Babanature recently posted…3 Simple Steps To Protect Your WordPress Blog Today Like A SoldierMy Profile

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12 Adrienne
Twitter:
September 5, 2013 at 10:55 AM

Thank you for coming back Babanature, I know you’re probably really busy but you peaked my curiosity.

Yes, I LOVE that answer because that’s really a great way that a good bit of us had the opportunity to meet each other. I also know that when you want to promote something your friends will appreciate that you would recommend something that they know you’ll stand behind.

I so get your point too about the organic traffic because I have my niche sites and I don’t really write a lot of content on them anymore but I’m still making consistent sales from them so what I put out there years ago is still benefiting me no matter what Google has done. It’s important, I get that, but I just enjoyed hearing that you enjoy the relationships more.

Thank you so much for sharing that and you have a lovely weekend.

~Adrienne

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13 Reginald
Twitter:
September 5, 2013 at 8:36 AM

Hi Adrienne,

Thanks for writing this up. Now, let me see. I love both. Here are some food for thought.

Organic traffic – could be either ‘shoppers’ who thought they found the right article OR visitors who say “Ah-ha! This is what I am looking for”.

Referral traffic – could be either friends or colleagues who are trying to share the articles (no direct needs) or … could be peeps on social media who saw your post and say “Yup, this is probably what I need”.

Now, if I have to choose, I rather go for referral traffic. However, organic traffic is great especially when we can really know how good our site is doing on SERPs.

Just my 2 cents :)
Reginald recently posted…3 Easy Ways To Add Twitter Cards To WordPress BlogsMy Profile

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14 Adrienne
Twitter:
September 5, 2013 at 9:35 AM

Hi Reginald,

You are most welcome and you know me, just giving you my two cents on this topic.

Well I appreciate you sharing this with me. You’ve definitely made it clear why both are important and how they can find us using either method. Now because I do love building those relationships then you know that I prefer my blogging buddies to be pulled more toward referral traffic but I can’t fault you for going after organic either. I think we all do it without even knowing it as I mentioned in my other post.

We all love traffic that finds their solution to their problem at our place right Reginald no matter how they found us. That’s the beauty of blogging, helping others.

Thanks for your two cents worth and you go have a beautiful ending to your week okay!

~Adrienne

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15 Mark McKnight September 5, 2013 at 8:37 AM

I think referral traffic is good if you are selling something. If a person is referred they are almost pre-sold by the referrer and tend to buy straight away.

Search engine traffic is also good because people are finding you from searching for something they are looking for. If your content is high quality and provides them with what they are looking for, then they may go on to become part of your community by subscribing to your RSS feed or newsletter.

After building up a relationship they also may become a customer.

So at the end of the day, referral traffic has to win! It’s just easier.

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16 Adrienne
Twitter:
September 5, 2013 at 9:44 AM

Hi Mark,

Referral traffic is good either way in my opinion. If you’re not selling anything then of course just the opinions of fellow bloggers is very helpful for whatever you’re involved in. They’re the ones more likely to comment then the organic traffic. The selling part of it is really the best because as you said they can refer you to others and those are the people who will trust you more.

You’re so right about the search engine traffic but I’ve found them not to stick around as much. Oh sure, they might opt into your list but the majority of them will never open another email nor buy anything else from you. Obviously they found what they wanted at that time and are off doing other things. I’m not really sure why they even both most of the time.

If you can build those relationships with your readers and your list then you have a much better shot of keeping them around for the long haul. I think this is the beauty of this wouldn’t you agree?

Yay, referral wins! Now that’s what I’m talking about Mark. Thanks for sharing that with me and enjoy your day.

~Adrienne

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17 Sylviane Nuccio
Twitter:
September 5, 2013 at 8:55 AM

Good morning Adrienne,

When you’re saying that you found that you were a lot like some of the bloggers you connected with, I thought about me. I find that we do have a lot in common. For example, both single and happy to be, no kids and crazy about our little furry daughter :) Don’t you think?

Now about traffic. Oh my, my, my. I am at the moment in an extensive search and application (in process) of what I’m learning, because I am so convinced that I’m not getting the amount of traffic that my blogs deserve.

For me it’s a bit more complicated, or should I say more time consuming, because all my efforts have to be multiplied by 3, and they kind of touch a very different public.

I’m definitely working on referral traffic, but I feel that especially for my travel blog, it’s the organic traffic that would be the most beneficial traffic for it, because it’s not targeting online marketers at all. You see what I mean?

I could also add that the same thing goes for my personal development blog, except that it maybe more of something online marketers would be looking for.

In any case, the traffic pursuit is a long one and one that takes time. No doubt about that :)

Thanks for this very important topic, Adrienne, and have a great day!
Sylviane Nuccio recently posted…What Is The Recipe For Success Or 3 Simple Steps To Get ThereMy Profile

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18 Adrienne
Twitter:
September 5, 2013 at 9:51 AM

Good morning Sylviane,

Since you are the law of attraction queen, I do believe that we tend to attract those like us in some way. I agree, you and I have a lot in common which of course I’m thrilled about. I’ve found that a lot of my readers, especially when I speak with them on the phone, are more like me in other areas then I would have ever guessed not having that chance to get to know them better. That’s why I love helping people so much.

I know you’ve been having some difficulty with this but you said it yourself Sylviane. You have three blogs so you have to do three times the work to get all three of them the same amount of attention and let’s face it, that’s very difficult to do. There is no way I could keep up with three blogs the way I do with this one. I have three blogs but the others are niche blogs and I don’t put near this amount of content on them.

I can’t imagine having to promote all three of them and they’re all in different niches which means you’re spread all over the place. I would think that your writing blog would get a lot more organic traffic because of the keyword research you do for those posts. Then again, this is the whole reason I shared this topic. Google isn’t always the nicest when it comes to those doing this right.

Thanks for sharing this Sylviane and I have no doubt you’ll find the solution to this and then you’ll be sharing it with all of us. That’s what I love about blogging, learning from others.

Have a great day yourself.

~Adrienne

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19 Glenn Shepherd
Twitter:
September 5, 2013 at 9:02 AM

Hey Adrienne,

This is a great subject, especially useful for those die-hard SEO obsessives!

Of course, all traffic, so long as it is of good quality, is desirable. However, in the few months that I’ve been blogging and driving traffic, the majority of my traffic has come from referrals.

Organic traffic is nice to see, but I know that I’d rather have 100 referrals who interact with me and buy over 1000 visitors from Google who just visit and nothing more. I definitely find referrals to be the most rewarding as it’s usually these who actually make their presence felt and I enjoy talking with them and having them come back to my blog. Also I’ve been able to learn from many of my visitors, help some of them and build a valuable network. This is something that no amount of Google animals can take away!

So, in summary, for it’s referrals over organic every time.

Regards,
Glenn

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20 Adrienne
Twitter:
September 5, 2013 at 9:56 AM

Hey Glenn,

Thanks for that and I know this topic has really caused quite a few people to get somewhat heated at times trying to convince me and others that their way is the best way. I think whatever way works best for you is the best way.

Bingo Glenn… Ding ding ding, my point exactly. Organic traffic, although at times when done correctly you can get a ton of traffic come to your site. Here’s the deal though, will they come back time and time again! Most of them won’t although you might get a few stragglers but when it comes to referral traffic, well they’re just much more loyal.

They actually care about you, they learn from you and they appreciate you helping them. Those are the people who will come back and visit again and tell their friends about it. That’s the best kind in my opinion and I’m so thrilled you’re having this experience as well.

Thank you so very much for sharing this with me, I so appreciate that.

Enjoy your day and have a great weekend okay!

~Adrienne

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21 Darek
Twitter:
September 5, 2013 at 9:24 AM

Hey Adrienne,

Awesome pieace of write up!

For me I’d say it’s 50/50.

Organic traffic is good to get lot of free traffic that usually converts well into sales.

Referral traffic is harder to get, but it converts well into subscribers and returning blog readers.

So both of them got something they’re better at, hehe.

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22 Adrienne
Twitter:
September 5, 2013 at 10:00 AM

Hey Darek,

Why thank you and for sharing your opinion as well.

I know a lot of you like both kinds, who doesn’t right! That’s great that you see a lot of the organic traffic convert to sales where I see the opposite. My referral traffic converts well to sales because they trust my opinion. See, it does work differently for others which is why I wanted to ask this question.

So do you have a favorite? Just curious and if not that’s okay too.

Thanks for the comment Darek and you have an awesome day!

~Adrienne

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23 Darek
Twitter:
September 6, 2013 at 3:46 PM

It’s hard to say. But for a blog, referral traffic is my favourite.

Organic traffic is good as well, but most people that come from the search only visit the page they found in the search and they don’t stay longer on the site because they may found or may not found what they were looking for so they may not need anything else. That’s what I do. I rarely subscribe to a blog I found on search.

Have an awesome day as well!
Darek recently posted…101 Tweetable Internet Marketing FactsMy Profile

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24 Adrienne
Twitter:
September 6, 2013 at 4:10 PM

Thank you for sharing that Darek and see, that’s my point exactly.

When I’m searching for some information I just find what I want and then I’m gone. I don’t hang around to see what else they share because I’m looking for a solution to something right then and there. If I’m looking to buy and they have what I want that doesn’t need a lot of research I might possibly buy it but I’m gone. I’m not getting on any list while I’m there either.

Referral is just the opposite and we get to see those smiling faces for a very long time afterwards.

Thanks for sharing and you enjoy what’s left of your day as well.

~Adrienne

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25 Susan Cooper
Twitter:
September 5, 2013 at 9:24 AM

If I had to rely on organic traffic I would be not be in such a good place. I’m not saying I don’t get it, I do but the bounce rate on that is pretty high. The referral traffic is where most of the engagement happens. What has surprised me is where the referral come from. It is so cool to watch that and know that in my effort to help others, it has come back in so many ways I had not expected. :-)

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26 Adrienne
Twitter:
September 5, 2013 at 10:03 AM

Hi Susan,

I’d have to agree with you on that one Susan. I think if I paid more attention to writing for the search engines then my posts might not flow as well. They’d have those dang keywords I’d have to keep putting in there which I hate having to watch how I phrase things.

The referral to me is just that much more fun you know! Wow, you’ve got me curious now about where your referral traffic comes from. So not exactly where you expected I take it? Well you do write about a lot of really cool things. Care to share? ;-)

Thanks for the comment either way Susan and do enjoy your day.

~Adrienne

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27 Nate Leung
Twitter:
September 5, 2013 at 9:30 AM

Hi Adrienne,

I used to go for the low hanging fruit, but then I looked at it from a different perspective. I decided that I wanted to strive for both. The way I see it, why am I going to leave opportunities on the table where I can do good in both areas. I love both, and at the end of the day, referral and organic traffic are not created equal.

I feel that referral traffic will get your traffic ‘now’, short term and if you at least focus on KW density and spend some time (not a whole lot) on SEO, you can work that on the back-end, long term.

If I had to choice which one I liked better, it would probably be referral traffic.

Great topic and yes, very debatable. I see pros and cons for both, but at the same time, why not just use both at your disposal. Heck, use it to your advantage if other bloggers are too concerned with which one is better. In the end, it’s all about exposure. I think too many people put their “engineer” hats on and try to spend all this time determining which one is better. I always say, just stop fighting with yourself and do both! :-)

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28 Adrienne
Twitter:
September 5, 2013 at 10:16 AM

Hi Nate,

I appreciate you sharing this and that makes perfect sense. I know that when a lot of us came on the scene we were taught to go after the organic search traffic because social wasn’t as huge as it is right now. Little did people realize that building relationships should really be across the board whether you’re business is offline or online.

They aren’t created equal, you are right about that. Just like with my post about finding those magic keywords, I had a good bit of organic traffic hitting certain posts and I never went after any particular keywords Nate but they were there. So I wasn’t writing for the search engines yet I got a ton of traffic from them.

So you can really write for both on a certain level and this way we aren’t really just concentrating on one more then the other since they both can work these days. I think the relationships we build along the way though will help sustain us in the end no matter where the traffic came from. Hey, we might help some of those that found us through the search engines understand why this is the best way to go. ;-)

Thanks for your comment, it’s always appreciated.

~Adrienne

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29 Cole Wiebe
Twitter:
September 5, 2013 at 9:45 AM

Much of what I read on traffic building is written more in terms those of us in the SEO/content marketing biz use. You’ve explained things in a way that any blogger can understand. A well-written post Adrienne.

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30 Adrienne
Twitter:
September 5, 2013 at 10:23 AM

Hi Cole,

I know that you’re more of an SEO expert Cole so I appreciate you sharing your opinion here with me. As you can tell from my blog I definitely love my referral traffic now. I love the relationships I’ve build and I enjoy meeting new people. I specifically love helping them learn something and solve any problems they may be having.

Thank you for your comment and opinion, it’s always appreciated. Enjoy your day.

~Adrienne

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31 Kesha Brown
Twitter:
September 5, 2013 at 9:48 AM

First, I have to ditto Harleena! And like you, she’s a comment queen! :-)

Secondly, I LOVE interaction so I’m all for referral traffic which gets me the most bang for my “buck” or time I should say. I’m like you, Adrienne, in that I want to be able to talk to my readers and not have them come by and leave – which is why I’m always studying my bounce rate :-) )…

Part of the reason why I think referral traffic works so well is because it’s one of the oldest forms of marketing – i.e. word of mouth – and is usually more trustworthy than search. I guess it also depends on the person’s goals. If it’s about making money, I’m sure the SEO’ers will tell you it’s about organic traffic, keywords, and the like.

My goal is to build a community of like minded people who share ideas and thoughts so I know both will work in my favor but am more apt to solicit referral traffic first.

Besides, a lot of the times, I can tell if an article was written strictly for SEO purposes and it we all know they don’t read very well! Booooo! :-)
Kesha Brown recently posted…Back To School Already? Let’s Get Organized (Teens)!My Profile

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32 Adrienne
Twitter:
September 5, 2013 at 10:29 AM

Hey Kesha,

Yep, we all love Harleena and she’s the pro girl.

Because I’ve had the chance to get to know you over a period of time I know you are a lot like me in the respect that you love people and you love to help them as well. You enjoy the interactions and just getting to know others. I think that when someone refers us to your blog then we’ll get that feel of who you are and that you welcome us with open arms.

Organic traffic is good if you want quick sales but for the most part they aren’t return customers nor are they much of conversationalists. That’s been my opinion and trust me, I try to open them up. lol…

I also don’t enjoy reading those posts that you can tell were written for the search engines. I would much prefer just reading one that came from the heart instead and sometimes I’ll go in search of one instead of that being their latest one.

I appreciate your opinion Kesha so thanks for sharing that with me. You enjoy your day young lady.

~Adrienne

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33 Manny September 5, 2013 at 10:14 AM

I still prefer organic search traffic. I think the two terms imply different meaning and implication. If someone is referring you, then you might have already established a reputation. Organic search traffic, on the other hand, you are still building a reputation. Just a thought.

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34 Adrienne
Twitter:
September 5, 2013 at 10:37 AM

Hey Manny,

Well, they are different to different people. That I will definitely agree with you.

I don’t necessarily agree that you already have established a reputation if someone refers you. All it takes is to meet a few people and come across in a good way to get referrals. It doesn’t have to take a long time so I believe that’s a misconception but I can see where you’re coming from.

Organic is when they find your content when searching for something in particular. Most of the organic traffic isn’t about building relationships because they want a quick fix. That’s why they aren’t the best because they may stop by and get what they want but you won’t see them again.

See, that’s my opinion and you definitely know I have one right!

Thanks for your comment though, I so appreciate that.

~Adrienne

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35 Maxwell Ivey
Twitter:
September 5, 2013 at 9:37 AM

Hi Adrienne; Another great post. You are right about the glow that comes from being found in a search engine. The other night someone called me up to complain about a carnival owner’s drivers. They couldn’t figure out how i didn’t know every carnival owner by name and know exactly who had upset them. I think they were a little intoxicated. When I finally got off the phone, my brother patrick said max you must be rubbing off on me. I asked him what he meant. He said you are upset about them bothering you, and I’m thinking that a drunk searched for hampton umbrella rides and found you first off. haha Yes, i do tend to be the voice of optimism for team ivey. But I find it even more exciting when someone on linked in face book twitter or an email subscriber lets me know they have shared a listing or a post. Most of my quickest sales were a result of someone telling a friend hey I saw that ride, game, or kiosk you have been looking for on max’s site go check it out. Or when people have been following my progress on social media and ask my help to find a given piece of equipment. I definitely agree with you, you have to have traffic from all quarters. And thanks for sharing my most recent post on twitter. You are a good friend. take care, max

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36 Adrienne
Twitter:
September 5, 2013 at 10:21 AM

Hi Max,

That’s the beauty of this Max, you are writing your posts trying to get the word out about your equipment and you have people calling you after finding you on Google but you make sales because someone referred you to a friend because they knew you had what they wanted. It’s the best of both worlds so no one ever wants to turn any of that away.

It’s really wonderful when people comment and let you know their opinions and then of course they share it with their friends on the social sites. I know you’re in a unique niche though so for most of us our followers aren’t searching for what you have to offer but I’m sure there are plenty of people out there who are.

Thank you for sharing your experience with us Max and I’m finally hoping that you will no longer hit my spam box. We’ll see in due time but I think it’s finally resolved. Yay!!!

Enjoy your day.

~Adrienne

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37 Maxwell Ivey
Twitter:
September 5, 2013 at 11:48 AM

Hi Adrienne; Yes, proper networking requires using both search engine and social word of mouth. and we can’t forget those opportunities to network and promote ourselves person to person. You are right that i am in a narrow market, so i try to include photos and video links in my posts to encourage visits and subscriptions from people who are just fans of amusement parks, carnivals, circuses, etc. And I am working on the first of a series of posts with my own personal suggestions for selling amusement equipment online. I’m hoping this will get people thinking about the winter time sales they want to make and as a result I will get better info, photos, and videos from the ones who choose to use my services. And maybe a few will decide to use me that wouldn’t have without the posts. Thanks again for being such a good friend and have a great day, max
Maxwell Ivey recently posted…My friends help me become even more professionalMy Profile

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38 Adrienne
Twitter:
September 5, 2013 at 12:48 PM

I’ll wish you the best of luck with that Max and I have all the confidence in the world that all will work in your favor. Your blog is coming along nicely, the photos you are sharing are great and I’m sure that anyone interested in what you offer would find them worthy of calling you up to discuss them with you.

Thanks for sharing and you have a great day as well.

~Adrienne

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39 Barry Wells
Twitter:
September 5, 2013 at 10:38 AM

Hi Adrienne,

For me it’s all about referral traffic and building relationships although I do enter some SEO on my posts, I just don’t over do it. Keyword related to post, mentioned a couple of times, alt text for images and meta description. There are times when we can’t be at the PC so we want our promo posts to be found so applying some SEO can help.

When I check my stats I see organic traffic but normally focus on the referral because they’re the ones coming back on a regular basis. Although I did check your previous post on the Keywords and how to find them…. Which I’ll be applying ;)

Every little helps ;)

You and I have both seen the rewards and support of our blogging communities and that really does mean so much, I can so relate to that Adrienne. I know the pain doesn’t ease but I do hope you’re feeling a bit better now.

Thanks Adrienne, take care.
Barry
Barry Wells recently posted…WordFence Real Time Log In AttemptsMy Profile

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40 Adrienne
Twitter:
September 5, 2013 at 10:52 AM

Hey Barry,

Well I knew what your answer would be even though like me, you’re building a business. This just goes to prove that you can rely mostly on referral traffic to accomplish what you want.

Now like you I do the SEO on all of my posts. I put in the appropriate meta description, the tags, the alt text for my images and although I don’t necessarily go after certain keywords, when they’re mentioned naturally in a post they seem to bring in the traffic anyway. I love that when that happens.

I love checking my stats more out of curiosity to see how I’m doing with my blog and like I mentioned in my previous post, those keywords can help you see what’s the most popular and if you want more of that traffic then you know what to write about. Let’s bring em back shall we!

We are both proof of how important a blogging community can be to us. I know like me Barry you consider a good bit of your loyal readers true friends. They’ve been there for you too even if we are way across the world from each other. We still care and appreciate each other and that in itself means so much.

I am feeling much better, I’m not as sad constantly. I’ve gotten use now to not seeing him although I miss him like hell still. I have to go on and live my life like he would want so it’s getting better. It’s friends like you that help too Barry.

Thank you for your comment and you have a fabulous weekend.

~Adrienne

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41 Dhiraj Das September 5, 2013 at 10:58 AM

Thanks to Harleena’s Gooogle+ update, landed here to read this article. I think search & referral traffic both are important for every blogger, however the beauty of referral traffic is you build relation along with traffic. If a blogger already have a great community base and good relation with all fellow bloggers it helps for future new projects as well, so, it’s a one time investment for a long term benefit.

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42 Adrienne
Twitter:
September 5, 2013 at 11:57 AM

Hi Dhiraj,

Welcome to my blog and I’m so happy you stopped by after seeing Harleena’s mention on Google+. I love to hear everyone’s opinions on what I share and this one is a beauty.

I agree, they’re both important but I also think it depends on your true intentions while here. Not that everyone’s isn’t pure but there are a lot of people who are not about community and still just here for the sales. Little do they know that without those relationships those sales will become harder and harder to get.

Blogging communities to me are the way to go and I’ve written about this before. Google even loves them now because it’s hard to share spammy content and that’s a great way to knock those guys out altogether.

I appreciate your comment, thank you so much and be sure to enjoy what’s left of this week.

~Adrienne

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43 I. C. Daniel September 5, 2013 at 11:11 AM

I think referral traffic is pretty hard to build, you’ve been doing since early 2011 as I remember because you wrote in this article.

I’m going to bid my future work on organic search traffic as it’s valuable when using monetizing methods like Adsense. Time to earn some money is not so freaking long :D

Nice visiting you. Best regards from I. C. Daniel

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44 Adrienne
Twitter:
September 5, 2013 at 12:37 PM

It’s really not that hard to build I.C. but you also don’t have a blog so that makes it harder for people to connect unless they do it on the social sites. If you’re here to make money though then going after the targeted traffic that wants what you offer is definitely the best way to go. You can only hope to continue providing enough products to keep them coming back for more time and time again.

I wish you the very best with that too, I have no doubt you’ll be very successful.

~Adrienne

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45 Regina Partain
Twitter:
September 5, 2013 at 11:12 AM

Hi Adrienne

When I am writing my blog, perhaps unfortunately, I am not even thinking about SEO. It just flows from my heart, and usually has an educational element to it. It isn’t until I sit down to read something like this article, that I have another moment of ‘Oops, forgot to think about that again’.

Like you, I am all about relationships. I am endeavoring to connect with my audience and become friends with as many of them as possible. In the short time I have been blogging, I have met (electronically, not physically) some wonderful people and consider several of them to be my friends. Obviously, I haven’t connected that well with everyone, and I think there may be a few lurking in the background, reading only and not reaching out so that we can connect and become friends.

When I am writing, however, I do feel as though I am speaking with my close friends and I write from that perspective. It is an opportunity for me to connect with folks I may live for away from and haven’t seen for a long time (and some of them I have never met). I try to allow my personality to come forth in the writing. Again, remembering my friends who are reading the blog, makes that much easier to do.

Thanks for the article. I found it to be very helpful. I am glad things are improving for you. If I can ever be of any assistance, please let me know.

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46 Adrienne
Twitter:
September 5, 2013 at 12:43 PM

Hi Regina,

I’m the same exact way Regina because I’ve written for the search engines in the past. Now granted that worked at that time but there are so many more people online today then before and there is so much content they have to chose from. You want to make sure your content will be able to connect with them and I think when you write from the heart then they’ll be able to feel that. Throwing in a few keywords that you think the search engines would like certainly can’t hurt anything.

I agree with you Regina and I’m doing the same. There will be plenty of people though that will never leave a comment but perhaps you’ll get an email from them asking you a question. That’s a great way to continue building relationships when they aren’t participating in the way we’d like too. Maybe you will meet them someday, I sure hope to meet a lot of the friends I’ve met online.

I think you’re doing a wonderful job and it just shows from the number of comments that you get that people enjoy what you share as well. You continue to provide a variety of information that they love so they’re connecting very well with your content and you.

You are very welcome and glad you found it helpful. Thank you for that, I appreciate it.

Enjoy your weekend now.

~Adrienne

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47 Jennifer Jinright
Twitter:
September 5, 2013 at 11:30 AM

Hello, my dear.
I am joining the referral traffic club. While I am getting next to no traffic right now, referrals from blog promotion sites and commenting seems to hang best. They tend to interact with me unlike the anonymous search engine traffic. And that’s what I really do this for. To get to know and help people. And you can’t help anyone if you don’t get to know them!

Even with the lack of traffic etc at my personal blog, I decided to jump into another one a couple of days ago. Gonna try this niche thing I’ve heard about. Debating on running new social media accounts or just rocking the one I have built up. That’s where I find most of the blogs I comment on and do most of my interacting. Any suggestions (from any of you. Adrienne has the smarties coming to read ;-))? Thanks!

Jenn

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48 Adrienne
Twitter:
September 5, 2013 at 12:46 PM

Hey Jennifer,

I’m so happy to hear that as well and you’re right. Especially what you share I think it’s more on a personal level and you can really connect best with them when you get a chance to know them better.

You are very brave Jennifer. Most people say to keep them separate and I think it depends. If it’s a totally different niche then what you’re doing right now then I say create separate accounts. If you start sharing content with your friends that have no interest to them whatsoever then you’re hurting yourself in the long run. So you’ll have to be the judge of that and if anyone else has some ideas we’re all ears.

Thanks Jennifer and have a great weekend.

~Adrienne

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49 Jennifer Jinright
Twitter:
September 5, 2013 at 12:54 PM

I am not so much brave as willing to fall flat on my face! LOL I’ve done it enough in real life that doing it online is sort of anti-climatic. The topic is relationships of the romantic type. It’s kind of a hit or miss subject, but I was doing some of that on all the blogs I’ve had over the years. Maybe I’ll just keep my current account only. But I am ALWAYS open to discussion, suggestions, and even some out right opinions ;-)

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50 Adrienne
Twitter:
September 5, 2013 at 1:23 PM

I know you’re doing relationships now so if you’re staying in the niche it probably wouldn’t hurt unless you want to zero in on a very specific market. As an example let’s say you’re blogging about how to get a boyfriend or girlfriend back. Not everyone will be interested in that topic, just those wanting what you have to offer. So let’s say your new niche is how to find love over 50 years old. Those people are not going to be interested in how to get a past lover back. See the dilemma?

When you hone in to a more targeted niche then you’ll do much better. Spread it too thin and you’ll lose people’s interest.

Hope that helps Jennifer.

~Adrienne

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51 Jon Jefferson September 5, 2013 at 11:56 AM

I prefer the referral traffic over the SEO game any day. At times this does mean I am building a bit slower but I prefer strong relationships than trying to play a numbers game.

I have met some great people over the past year or so based on going this route. Building a community is the better option for me any day of the week.

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52 Adrienne
Twitter:
September 5, 2013 at 12:51 PM

Referral traffic is a much slower process Jon, it takes time to build relationships. I know in the past people have told me that they don’t have the time. Well in the long run they eventually learned that was their best solution and because they were so against it they just lost a ton of time trying other methods that just weren’t bringing them the desired results.

I have to agree with you on that one, communities rock! I have one of the best ones online in my opinion so I appreciate you stopping by and joining in. Always nice to see a new face around here.

Thank you for your comment Jon and enjoy your day.

~Adrienne

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53 Dee Ann Rice
Twitter:
September 5, 2013 at 12:09 PM

Adrienne,

I have always thought that referral traffic was better than the search engine traffic.

I love the traffic that I get from the search engines and I do use keywords but I think building relationships is where it is at. Those are the people who will come back over and over again.

So I guess I think both are important but I understand how to get the referral traffic and sometimes I think I do not have a clue how to get the search engine traffic. Especially after Google changes their algorithms again.

Dee Ann
Dee Ann Rice recently posted…Google Is At It Again!My Profile

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54 Adrienne
Twitter:
September 5, 2013 at 12:54 PM

Hey Dee Ann,

Great to see you and thank you for adding to this conversation.

I agree, they’re both great traffic sources but I think at the same time totally different. We all love to be found on Google, Yahoo or Bing when people are searching for specific information. Who doesn’t enjoy that right!

Referral is the traffic that will keep coming by for more, you’re right about that. It’s like old home week or a gathering of your best friends a couple times a week, however often you post. It’s much harder to keep up with what Google is doing these days so I say stick with what works and the rest will fall into place.

Thank you for your comment and have a great day.

~Adrienne

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55 Mary Stephenson
Twitter:
September 5, 2013 at 12:12 PM

Hi Adrienne

Well I do like friendly faces coming back and commenting. It validates one might have something of value to share. The process has not been what I had first counted on, but I think the end value has taught me something about me.

What I want in the end of all this is still a journey of self revelation and lately I have been getting a steady dose of it. You have taught me a lot of building relationships that I can take further than just my blog. Traffic that comes back is far more valuable than ones that visit you once.

I have learned from familiar faces and although they may have not pushed me to where I think I am heading in the future, they have influenced thoughts of stretching possibilities.

Well I am pleased with not getting slapped by Google this weekend, in fact my rank is going in the right direction. I think about keywords but I don’t write with any in mind. But if I see an opportunity that a few could get searched for I just put them down, so I probably lose from that stand point as far as traffic is concerned.

You asked how is my week. Well they put my wrist back in a cast after x-rays on Tuesday. Apparently one of the bones I broke was the worst one to heal. Ugh, I wanted to cry! She said it could take 12 weeks to heal, I don’t if she said or more. Then after that I am in a brace for awhile…so I am just going to have to toughen up and figure I am in it for the long haul!

Mary

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56 Adrienne
Twitter:
September 5, 2013 at 1:05 PM

Hi Mary,

Ah, we do love our friendly faces that come back time and time again don’t we! From what I know they aren’t going to waste their time coming to your blog all the time if they don’t enjoy what you share and like you. That’s been a big one for me.

I’m so happy to hear that what I’ve shared here you can not only use for building relationships online but offline as well. I think that’s what it all comes down to because like I like to tell everyone is that at the end of our lives what’s more important! The money or the possessions we have or the relationships we’ve built. Love is all we need.

I’m happy to hear that you’re heading in the right direction and your ranking is good. No one wants to get slapped by Google but we much rather head in the right direction for sure. I think you have the right idea actually, add those keywords if you see an opportunity but if not then just leave them alone.

Oh wow Mary, I’m so sorry to hear that but you definitely don’t want to have issues with your wrist later on so the cast if a must it sounds like. You poor thing, I can’t imagine trying to function with that thing on. Just hang in there because the way time is flying by 12 weeks will be over before you know it.

Have a good weekend anyway Mary and thanks for your comment.

~Adrienne

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57 Kelly Land September 5, 2013 at 12:38 PM

Adrienne,

Whew…. you are SO right on not putting all your eggs in one basket. I did this… and it hurt when the BIG G started tweaking things. And I was NOT a black hat person…. at all. They just cast a very wide net – and there were innocent casualties for sure. I know better now then to just rank well and sit back….
Plus…it’s so much more fun talking to fellow bloggers and making new friends and learning knew things and teaching new things.
Working at home can be lonely – and there is this vast internet filled with ( I believe ) more good than bad! (Call me Pollyanna!! LOL)
Thanks for your post and I am happy you are back in the swing of things and doing better after your loss.

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58 Adrienne
Twitter:
September 5, 2013 at 1:17 PM

Hi Kelly,

Oh girl, I remember you telling me about how hard you were hit and your site helps a LOT of people. That’s one of the issues I have with Google because we are being taught what is okay so we do it. We get ranked well, we see the traffic and along with that the income. Then Google decides that there are way too many dishonest people doing the same thing so they change the algorithms and it hurts even those that were doing it right! How can that be okay with everyone! Urgggg

I’m with you, it’s much more fun getting to know other bloggers, building those relationships with them and helping them along the way. If we’re stuck at home doing something we enjoy then having these kinds of people on our side just makes it that much better. I think there are just as many bad people as good but because we only attract the good ones that’s all we see. Yay for us! ;-)

You are very welcome and I appreciate your comment. I also appreciate the well wishes and it’s great to be back. Now, if I could only have Scott back too then life would be perfect but I’ll have to settle for me I guess.

Thanks Kelly and enjoy your day.

~Adrienne

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59 Jen September 5, 2013 at 1:44 PM

I’m so much more about referral traffic. I do try to “optimize” my posts as much as possible so that people can find me organically but I’m more concerned with quality connections and leads. I also think that the things I’m trying to do from a service perspective really require developing relationships with people before they will go out and hire me. While I’d love to have a huge amount of traffic to my site, I’m not going to break my back trying to game the SEO system.

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60 Adrienne
Twitter:
September 5, 2013 at 2:17 PM

I’m happy to hear that Jen and you’re probably right although I’m sure that the organic traffic that’s trying to locate someone who offers what you have would love finding your content as well. All they have to do is start reading a few of your posts, get hooked on what you share, see the interaction going on in the comments and get in touch with you. Once that’s done they’re probably hooked because who wouldn’t love you right!

I know, I know, I’m prejudice but I know a good thing when I meet her! lol…

Thanks for sharing this Jen and have a beautiful afternoon.

~Adrienne

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61 Jeevan Jacob John
Twitter:
September 5, 2013 at 2:45 PM

Referral traffic all the way!

But, like you mentioned, it all depends upon what kind of blog we have and our target audience. If we are trying to build a niche site, instead of an authority blog, then we don’t need to put in much effort into referral traffic. Search engines the best way to go.

But, if we are going to build an authority blog, then we surely can’t ignore referral traffic (We can’t ignore Search engine traffic either).

My opinion is that we should invest time into both – but put a little more into referral traffic. Some tend to argue that you need to visit other blogs and comment regularly for referral traffic to work – that’s is correct, for the most part (until we build a relationship of course. After that, it becomes considerably easier).

There is another plus point to referral traffic – it encourages us to continually read and comment on other blogs :D

We can’t forget SM and guest posting :D Both are great for referral traffic (Guest posting in particular; if it is done right, it could give us a continuous flow of traffic).

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62 Adrienne
Twitter:
September 5, 2013 at 3:31 PM

Hi Jeevan,

Yay, I hear ya my friend on that one.

I agree for sure because niche sites are mostly about getting the right eyes on our content and promoting those products so taking the time to build relationships usually starts with your list.

See, there are just different reasons people are here so there isn’t a one size fits all I’m afraid. It depends on your goal and what type of site you have although you should be building those relationships with your list so they’ll want to stick around. That’s a whole other post though I believe.

Word of mouth is the best form of sales there is wouldn’t you agree Jeevan? If I recommend a product you’re looking for through a friend I trust will do you right then you’d probably buy from them. Then it’s up to them to keep you happy but I’ve done my part because I believe in them. From there, as you said, you don’t necessarily have to keep everything up full force but you definitely have to keep the relationships alive.

Anything to do with social media and that does include blogs will help with referral traffic. Anything that can get you in front of others is the way to go. All in all it’s up to us to keep them happy though but I don’t think that’s going to be an issue! ;-)

Thanks my friend for your comment and hope you have a fabulous ending to this great week.

~Adrienne

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63 William Butler
Twitter:
September 5, 2013 at 3:45 PM

Hi Adrienne,

Thank you for an insightful post.

I think you’re spot on with referral traffic. Building relationships, getting to know people is what life is all about, and to carry that over into the blogosphere only seems natural.

I think it also more natural to write for people than to get noticed by a computer.

Kind Regards,
Bill
William Butler recently posted…The Power Of Personal AffirmationMy Profile

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64 Adrienne
Twitter:
September 5, 2013 at 3:59 PM

Hi Bill,

You are very welcome and thank you for your patience with my experiment! It’s going to turn out for the best. ;-)

I think that referral traffic is much more rewarding but organic search traffic are also people who are specifically looking for what you offer. It’s just not as natural to write for them as it is for referral but I think that option is improving little by little. You definitely can’t build relationships with search traffic as much but a few might end up sticking around for the long haul.

I appreciate your comment and thank you for stopping by. You enjoy your day.

~Adrienne

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65 Carolyn
Twitter:
September 5, 2013 at 4:04 PM

Hi Adrienne, I’m not selling anything at The Wonder of Tech, but if I were, I would prefer referral traffic. You have taught us what we knew in our hearts, that we prefer to buy from someone we know rather than a stranger.

Let’s say I want to buy a new theme for my blog. I research “tech blog themes” and find results on a search engine. I will have to read reviews and look into each theme’s features. But if you, Adrienne, write a blog post about a great new theme you found that can be customized to look how you want it and has lots of cool features, then I am sold. No brainer. I get what Adrienne Smith recommends.

For me, I value both referral and organic. Referral brings me consistent, growing and engaged traffic that enhances my blog. The comments are insightful and interesting. The readers share what they’ve read on my site. I develop relationships with readers and learn from their blogs.

Organic drives traffic to my older posts. People search for keywords that are found in my blog’s articles so I help them find the answers they are looking for. They may or may not come back, but at least they visit.

The problem with organic is that it’s unreliable. As you said, Google changes its algorithm and suddenly we’re all jumping through hoops to appease them. Or, we can get peaks in traffic because of some fluke, such as the day after Christmas when an app developer appeared on a TV talk show to plug her app (and I was one of the few who had reviewed it) and my traffic soared for the day.

Interesting topic, Adrienne!
Carolyn recently posted…News from Amazon: Kindle MatchBook and the New Paperwhite!My Profile

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66 Adrienne
Twitter:
September 5, 2013 at 4:25 PM

Hi Carolyn,

You definitely know my views on this topic and I so agree about that. I would much rather buy from a trusted friend then do research because even from past experience, that doesn’t always go well.

What I love about your blog Carolyn is that you’re always sharing with us the latest stuff that’s happening in the tech industry. Little did I know that also includes cell phones, gadgets, laptops, cameras, you name it because in the past I always thought it meant like the ins and outs of computers. I think a long time ago that’s all it really was to most of us.

Who doesn’t want to be kept up to date with all the coolest stuff whether we personally use it or not. Because I know, like and trust you I recommend what you share to all of my friends and even family members because you know your stuff. If you were selling stuff you’d be killing it online girl, killing it from referrals alone.

Organic is good, everyone loves it and that’s the truth but as you said it’s not consistent. It has it’s peaks and valleys and very seldom is it ever consistent. Referral traffic is pretty darn consistent for me and my stats, readers, comments and subscribers all prove it. That’s what I love the most.

Thank you for sharing this Carolyn, I so appreciate your opinion. Enjoy your weekend now.

~Adrienne

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67 George Nieves
Twitter:
September 5, 2013 at 5:37 PM

I think referral traffic wins hands down. The reader comes to your site with a predisposition to already like you. With organic traffic – you have to “win” the reader over and they may or may not return.
George Nieves recently posted…Review of Sue Worthington’s Social Traffic DashboardMy Profile

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68 Adrienne
Twitter:
September 5, 2013 at 5:40 PM

I agree with you on that one George and if you’re referred then they are expecting to find some good stuff. Most of the time they don’t walk away disappointed.

Organic traffic is sometimes hit or miss. I know for me I don’t always find what I want so I don’t stick around to see if they have other great content. Bummer.

Thanks for the comment and have a great weekend.

~Adrienne

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69 Saytue September 5, 2013 at 8:54 PM

Wow! You just opened up my eyes a bit. As I mentioned earlier on Facebook about organic traffic… how I prefer them, but now I appreciate my referral traffic all the way. And it is so funny how I struggle with getting comments, now I’ve come to realize that I’m not all that sociable. lol

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70 Adrienne
Twitter:
September 6, 2013 at 8:59 AM

Hi Saytue,

Why thank you for coming by and reading my post. Yeah, I definitely have my opinions about this subject and as you can see I have a lot of really great loyal readers that love to share their opinions with me as well. It helps both of us learn really because they still teach me so much, I only wish I knew everything.

To me referral is much better because it’s the relationships that you form and they’re the ones that will continue to support you on your journey. Organic is great and if you’re promoting products and need those quick sales then you can definitely get quite a few this way but they usually aren’t returning customers.

I appreciate you taking the time to stop by and share this with me. Than you so much and you have a wonderful day.

~Adrienne

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71 Khaja Moin
Twitter:
September 5, 2013 at 10:27 PM

Hi,
For me both are important. As, I normally don’t get enough time to stay active to attract referrals.
Anyway, am trying to make out some referral traffic as it’s referral traffic which is making me money. :)
It always suggested not to put all eggs in one basket so I don’t want to rely on one source.

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72 Adrienne
Twitter:
September 6, 2013 at 9:03 AM

Hi Khaja,

I agree that they’re both important Khaja, I won’t deny that but usually one is more prevalent then the other. It sounds like to me that the organic is for your right now with your time issues but you make more sales through referrals. I would think if that’s the case then you should find the time to connect more with others. Just a thought of course.

Thank you for sharing this with me and have a wonderful day.

~Adrienne

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73 Okto September 6, 2013 at 3:36 AM

Hi Addriene,

Thanks for sharing your great experience on this topic. In my opinion it depends on how the keywords competition is.

If the keywords we opt is highly competitive and we don’t have enough budget for promotion then referral traffic would be the best solution. But if we aim less competitive keywords by crafting SEO optimized content then the result would be better.
Okto recently posted…Should My Blog Linking Out?My Profile

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74 Scott Craighead September 6, 2013 at 3:49 AM

I have to agree with you there! Well you know what. I just write a post…I just write it..no structure no nothing! I just write. I find that just speaking my mind and not worrying at all about SEO! I use SEO by yoast. Traffic lands! I think its when you start using different tools and things. That’s when Google knows “Hey, this guy is trying to work the system! Smit HIM!” seriously. – Scott Craighead

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75 Adrienne
Twitter:
September 6, 2013 at 9:16 AM

Hi Scott,

Wow, that’s really cool that you agree with me. As I mentioned in an earlier comment I saw a video by Matt Cutts that he shot back in May and he was specifically saying that Google wants more content that people love, they bookmark, they come back to time and time again and they share without all that keyword stuffing. Well that’s what I’ve been doing all this darn time. So I might not have the best page rank still, I’m been steady for the past two years, but I do get the traffic.

I say do what comes naturally and the right people will show up.

Thanks for sharing that with me, I appreciate your comment. Have a great day!

~Adrienne

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76 Adrienne
Twitter:
September 6, 2013 at 9:07 AM

Hi Okto,

To me if you’re mostly going after organic traffic then you’re more concerned with keywords. I don’t even research keywords if you can believe that but I still get plenty of organic traffic. Not as much of course had I paid more attention to that.

If you’re aiming for a very competitive keyword then that in itself will probably be difficult to achieve but I would hope that along the way you can continue to make those connections and get more referral traffic. Just that alone can help boost your posts in the search engines too. They do love social shares you know!

Thank you for sharing this with me and have a wonderful day and weekend.

~Adrienne

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77 Lisa Buben
Twitter:
September 6, 2013 at 8:34 AM

Hi Adrienne, this is a tough one. I think we like referral over organic because we have more CONTROL over it. We can determine by how much we work with comments and social media to get people back to our websites vs. waiting on Google and all the changes that are happening daily. We can follow all of their webmaster RULES and still not have traffic coming our way. But if it works it can drive a lot of targeted traffic. If SEO is working well then it’s easier than making comments on 100’s of blogs and social media platforms but that is how we really get to KNOW people now, isn’t it?

We can’t get to know our customers and make friends with folks if they only visit organically and never leave a comment or connect with us on social media.

Great topic for debate Adrienne :)

I hope you have a wonderful Friday and weekend – and that you do get to go dancing with your nephew.

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78 Adrienne
Twitter:
September 6, 2013 at 9:27 AM

Hey Lisa,

Sorry about the confusion earlier, I think it had a glitch but we’re working through all of that.

I would have to agree with you about having more control over the referral then the organic. I mean we can actually reach out to some of our friends and ask them to stop by and share their views if we need more attention on particular posts. Not so easy to do when you’re relying on keywords to bring in a certain number of new faces.

Organic traffic is less work because you just do it once on a particular post and watch them come on by. Referral is harder, you’re right, because we have to put ourselves out there and spend time interacting with people. The great thing about that as you mentioned is we get to know people this way. I spoke to a reader on the phone last week and she asked me why I interact with people like I do and I told her that some of these people have become really great friends. If they need help with something or a post promoted all they have to do is ask. You know she never thought of it that way. Friends supporting friends right Lisa!

Thank you for sharing this with me and for your patience. You’re the best!

You have a wonderful Friday as well, I will too, and I’m still waiting on my nephew to call me. I texted him yesterday and his phone had died but he promised to call. Well I’m not holding by breath but there is always next week I guess.

Have a great weekend.

~Adrienne

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79 Sherman Smith
Twitter:
September 6, 2013 at 8:52 AM

Hey Adrienne,

Great post here on referral and organic traffic. I know there has been some debate to which one would be better. With all the updates with Search Engines I would imagine that referral traffic is one most people would prefer. Well, in my experience it is.

I found the most success with referral traffic more so with organic traffic. When I first started blogging is when I first started getting into social media and met a lot of people. Some strong relationships were develop but most weren’t as strong. But one thing is for sure, I met a lot of bloggers and we promoted each other content. Remember those Blogging Tribes on Facebook? That really kicked start my fame to glory when it came to blogging.

Thanks for sharing Adrienne!

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80 Adrienne
Twitter:
September 6, 2013 at 9:31 AM

Hey Sherman,

I know what you mean, the more Google continues to change things and we never know what exactly that is, the harder it is to play by their rules. They penalize us so bad at times after the fact when we have been walking the straight line for so darn long.

That’s awesome to hear Sherman and you’re right about the sharing of content. I do remember the tribes on Facebook but do you know I never joined any of them! That was back when I was still very intimidated by those people thinking that I didn’t have enough good content to share. I know, it was all a learning process for me but I’m still going strong and a lot of them have dropped off the face of the blogging sphere! lol…

Thanks for your comment Sherman and enjoy your weekend.

~Adrienne

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81 Susan Neal September 6, 2013 at 10:53 AM

Hi Adrienne,

I think it’s nice to have a bit of both. I’m always surprised that I get any search engine traffic at all, because my SEO is very basic, but it’s not necessarily for the keywords I’m really wanting to rank for, as we’ve discussed before. It’s gratifying to know your blog’s showing up in the search results, though.

I agree with all you’ve said about the value of referral traffic and the fact that it’s all to do with building real relationships with real people, rather than just doing clever things with keywords and links. Like Barry, I pay homage to SEO basics when I write a post, with the help of my trusty plugin, but I don’t worry too much about it, so I guess my main efforts are focused on building up referral traffic. I smiled when I saw I.C. Daniel’s comment about the time this can take – it is time-consuming, but I think you’ve got to take the long view. I suspect focusing on organic traffic will be more attractive for people who enjoy the greater technical challenges of SEO – but the thought of trying to keep on top of all those little animals whose names begin with P gives me a big, big headache ;)

Great post, Adrienne – happy Friday to you :)

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82 Adrienne
Twitter:
September 6, 2013 at 1:09 PM

Hi Sue,

I’m the same way actually Sue, my SEO is very very very basic but obviously it’s enough to bring in some traffic. For you it doesn’t seem to be the right traffic for what you want to rank for but it’s a start.

I think that the majority of us agree that referral is best for building relationships and those friendships is what’s going to help spread the word even more and we all know how powerful word of mouth is. You’re right, all of this takes time and I know people complain a lot about that but we all have eight hours in the day so if you’re doing things to get organic traffic why can’t you just contribute to also getting referral and then compare notes to see which one is benefiting you the most. That’s a great test wouldn’t you agree?

Thank you Sue and happy Friday to you or should I say Saturday! ;-)

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83 Jennifer Kennedy
Twitter:
September 6, 2013 at 11:03 AM

Hey Adrienne!! I’m working on building referral traffic too.

I do what I can with SEO — putting keywords for titles, posts , and images. I do this not necessarily to get more search traffic, but more so to build a habit and consistency around doing it. I feel like if I don’t start out that way then I’m going to be scrambling later to do it.

But, with that said, I am really enjoying the traffic I get from forums, groups, and a few from Social Media places. I reached my September goal this month — 100 email subscribers!! Woohoo. So, I’m excited and really looking forward to ramping up my efforts.

I hope you’re well and that you’re coming along with your course. Let me know if you have any questions!! Have a fab day!
Jennifer Kennedy recently posted…5 Questions You Must Ask When Creating Activity SheetsMy Profile

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84 Adrienne
Twitter:
September 6, 2013 at 1:14 PM

Hey Jennifer,

So are you not getting any search traffic at all or just not very much right now? I’m sure that as you continue to build up the referral traffic then that will end up helping you down the road. At this particular moment in time, which can change as we all know next month, Google loves content that people enjoy sharing, bookmarking and coming back to. That also helps it’s popularity move up in the search engines so it’s a great combination.

I know that when you help someone by answering questions in forums or groups, to see them stop by your place and add to the conversation is so exciting. I’m also very proud of you for reaching the 100 number of your email subscribers. It’s exciting isn’t it!

Thank you for your comment, as always. Still moving very slow but fixing to kick it into high gear girl. I’ll definitely look you up if I have any questions, thank you.

Enjoy your weekend.

~Adrienne

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85 Arleen
Twitter:
September 6, 2013 at 1:41 PM

I would say I like to have both organic search as well as referral. With that said getting that organic search is very tough. Not that getting referrals are easy, but they are different. When you are referred there is the trust level you have which to me is invaluable.

You create a referral system and it will pay you back in spades. Over the years word of mouth is stronger than finding something on your own. With my promotional products business I have a high rate of return from previous customers and referrals, because they are satisfied with the service. I would take referrals any day to organic search of praying and hoping that someone lands on my site.

Now that I am blogging I am meeting so many people. Recently I gave a fellow blogger a suggestion of what to write and she gave my credit on her page. I didn’t ask for anything. Another one said that she was impressed with my responses are her blogs that she is going to order promotional products from me. I haven’t asked for anything.
Arleen recently posted…How Sawaya Found the Building Blocks to SuccessMy Profile

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86 Adrienne
Twitter:
September 6, 2013 at 3:13 PM

Hi Arleen,

I think for the most part everyone would love to have both all the time but usually most people go after one or the other. I inadvertently go after both without even trying, or so my numbers show.

Referral to me is the best because like you said, people have referred you so the trust level is already there. I would never refer someone if I didn’t think they’d do a good job or they have a great product. Personalities may not always be the same so sometimes people may but heads but I can’t control that.

I’m sure that with what you offer then when your customers are satisfied then you’ll be the go to person for the next one and the next one and so on. That says a lot about you and what you offer.

That’s what I’m talking about Arleen. People appreciate that you helped them and were there for them because not everyone will do that. Because of that they thought enough of you to mention you and purchase from you. That’s what I love about blogging. Way to go girl! ;-) Just being yourself.

Thank you for the comment Arleen and you have a wonderful weekend.

~Adrienne

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87 June
Twitter:
September 6, 2013 at 3:27 PM

Hi Adrienne,

Thanks for another great post. Most of my traffic are organic. I haven’t had many referrals. If I was just relying on referrals I would hardly get any traffic.

I checked out a post you wrote recently about using Google analytic to find out the keywords people use to find your blog. I was shocked! Most of my traffic comes from people looking for something totally different to what I often write about. I need to think hard about my blog and where to go from here.

To be honest I was going to change it into a self development blog, but I’m not sure. There’s so much going on in my life right now that I need to reconsider the future of Miraculous Ladies. But whatever the case you’ve been really helpful with the posts you’ve written. They’ve been extremely useful.

Have a great weekend.:-)
June recently posted…Give Thanks FridayMy Profile

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88 Adrienne
Twitter:
September 6, 2013 at 4:08 PM

Hi June,

Glad to hear that you’re getting organic traffic even though it’s not exactly looking for what you said they are finding. I mean with the keyword stats you saw through the post I showed they are coming to your blog mainly for other things. I know that I don’t oftentimes write for the search engines so I’m not doing the keyword research but that doesn’t mean people aren’t looking for certain things that they’re finding on my blog.

I’m sure you’ll make the right decision for this blog. I hope that everything you’re talking about are all good things. Life can get busy and things are happening but I always like to remain positive so that’s where I’ll continue to go with this thought.

Glad you’ve found my posts helpful in one way or the other. You have a great weekend as well.

~Adrienne

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89 Angela McCall
Twitter:
September 6, 2013 at 5:29 PM

Hi Adrienne,

I could not agree with you more. Referral traffic to me is better than Organic one. Google is changeable and I can’t rely on search engine too much. Plus, when I write I don’t really care much about SEO (to a point) and just concentrate on quality writing. I do check my title on Google Keyword Tool and that’s about it.

Anyway, thank you for explaining this so well, Adrienne. I’m gonna keep this short and sweet. I feel nauseated and I dunno why. Gonna lay down and rest. But before I forget….

I see that you got your Related Posts to work. Something is wrong with mine still. I deactivated it, reinstalled it, activate it…and still not working. How did you get yours to work?

Angela

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90 Adrienne
Twitter:
September 6, 2013 at 8:18 PM

Hi Angela,

I just had a friend comment about this on Google+ and she’s a marketer and helps clients with their blogs. Some of them have been deranked pretty badly because of more changes Google has made but they’re doing everything by the book. This is my point exactly. Organic search is great, we all love it, but the way Google keeps changing you just can’t rely on it for the long haul. Get out there and start connecting with your target audience and build those relationships and you’ll be much better for it in the long run.

I’m sorry you’re not feeling well. That’s not good right here going into the weekend. I hope you get to feeling better soon.

I couldn’t get mine to work either Angela even after doing all of that too so I went in search for another one. I wanted one that list the post and not had images, I find that was too busy for me. Anyway a friend recommended “Related Posts” and you have to change the settings in order to get the list because it will default to the images but as you can see it works great. I’m sure the other developer just didn’t change some things with WordPress’s latest update so it stopped working. Bummer.

Take care of yourself.

~Adrienne

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91 Pattu September 6, 2013 at 7:51 PM

Dear Adrienne,

I have been trying to build an audience for my high niche blog. I think referral traffic has a high chance of staying on for more and subscribing to your content.

When I focus too much on SEO I feel lousy. I think blogging is best when it is spontaneous.
It is one thing to perform SEO on blog layout, formatting, loading etc. and quite another to check an article for keyword density and writing articles based on most searched keywords. That takes the joy out of blogging.

Pattu

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92 Adrienne
Twitter:
September 7, 2013 at 10:43 AM

Hi Pattu,

I agree with you, referral traffic will hang around longer, come back again and hopefully opt into what you offer.

You can incorporate SEO into your posts but I’ve found that my content doesn’t flow as easily. It can be done and people do it but I’m not that great at it myself.

You can do the basics though to each post as we all initially set up your site like you mentioned and get organic search traffic. I do without even trying so it does work.

I appreciate your comment so thank you for sharing that with me today.

~Adrienne

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93 Geri Richmond
Twitter:
September 6, 2013 at 7:52 PM

Hi Adrienne,

I love this post and will share it, mainly because I like your thoughts about organic vs. referral traffic. I have always thought that word of mouth is the best advertisement you can get.

I hate the way Google plays with everyone’s lives and income. As bloggers, we work very hard to maintain an excellent blog. Hopefully, one that everyone wants to read.

I like your sense of humor. Glad I started following you.

Thanks for sharing your opinions.

Have a great weekend! :)

Geri Richmond

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94 Adrienne
Twitter:
September 6, 2013 at 8:23 PM

Hi Geri,

Thanks for stopping by, so nice to see you.

I appreciate that you like the post and will share it as well. I think this is such an important topic and I know that some bloggers continue to be hurt by Google’s ever changing updates. I just hate having to rely on them for anything anymore.

I think if we stick with what we want to write about and make that connection with our readers then the rest will fall into place. If Google wants to send us some traffic great, if not then I’m not losing any sleep.

Thank you, I do just enjoy life and try to make the best of things ya know!

You are very welcome and glad you enjoyed my post. Stop on by any time you want and you enjoy your weekend as well.

~Adrienne

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95 Ray September 6, 2013 at 8:20 PM

I guess it all depends to some extent. I tend to prefer organic search engine traffic in most cases though. I think people that arrive at your site or post by means of a search engine are usually looking for or have an interest in what you have to offer.

For me referral traffic tends to be lesser quality. By that I mean they click a link from somewhere to my site or page, two seconds later they are gone. The time on site is very low, and the bounce rate is very high with referral traffic. Not always, but I would say often.

Not that I have any complaints about either. It just seems like organic traffic tends to stick around longer. There are a couple of referring sites that send visitors, and they do stick around longer. However, they are more niche specific or highly targeted I guess I would call it.
Ray recently posted…Should You Link to a Competitor’s Website?My Profile

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96 Adrienne
Twitter:
September 6, 2013 at 8:28 PM

Hey Ray,

See, everyone has their own opinion about this topic which is what I love. I can see your point but in my experience unless you’re selling something they want at that moment or you solved their immediate problem they usually don’t come back.

I know that your blog is sharing more technical stuff so maybe they didn’t find what they needed at the time. Sounds though with some referrals they are sticking around longer, perhaps checking out more content.

See, that’s why everyone is different and why I asked these questions. I appreciate you sharing this with me and hope things will pick up in your favor in the near future. You’ve got great content.

Have a good weekend.

~Adrienne

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97 Ryan Biddulph
Twitter:
September 7, 2013 at 1:35 AM

I dig both Adrienne but referral traffic carries some serious juice! Word of mouth marketing – friends referring friends – carries a major league trust factor. Excellent topic!

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98 Adrienne
Twitter:
September 7, 2013 at 10:25 AM

Both are always good to have Ryan but you’re right. Referral is so much better then organic because people have actually referred us to others which says a lot. The trust factor is huge in this respect.

Thank you and have a wonderful day!

~Adrienne

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99 Adesanmi Adedotun
Twitter:
September 7, 2013 at 4:12 AM

Madam Andrienne,

Once upon a time I believed so much in organic traffic, BUT I came to think of personally that how long and what is the possibility that one can maintain the first page of Google for years as many expert grows everyday. Organic traffic can be the best because it can be easily converts visitors to customer and at the same time bring about click on our advert (more money) but this does not always seems to be as we think. Come to think of refer traffic from social media, ma! It’s indeed the talk of the town this day as many have their highest percentage of visitor from this source. Google causes people to went for refer traffic from social media because of their constant update which get some blogger hits whenever they upgrade their algorithm most especially the new Google panda.

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100 Adrienne
Twitter:
September 7, 2013 at 10:32 AM

Hi Adesanmi,

Getting organic search traffic use to be really easy to do and you could really have some success with it. Unfortunately as Google continues to update their algorithms, things change and it’s no longer an easy thing to do. Staying on the first page of Google is harder and harder to do so you’re having to do much more work for the same goal. This has to be done on a consistent basis so without it the money can dry up easily.

Social media is huge and I can’t see that dwindling off any time soon. When people enjoy what you share they’ll share it with their friends and it just keep going in a snow ball affect. You become more trustworthy over time and people will start coming back more often. I think just overall it’s much better, especially for bloggers.

Thank you for sharing your opinion on this Adesanmi and hope you have a wonderful weekend.

~Adrienne

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101 Adesanmi Adedotun
Twitter:
September 8, 2013 at 9:28 AM

Madam Adrienne,

That is just the fact, just this day I observed my search engine traffic was reducing meanwhile the refer traffic is still taking the lead and this telling me I should pull in more effort on social media which is likely to be the best source for a blogger like me.

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102 Adrienne
Twitter:
September 8, 2013 at 1:31 PM

Well I always hate to hear of any traffic source dwindling but I’m so glad to hear that your referral traffic is picking up. Yay!! Thank you for sharing this Adesanmi and keep up the excellent work.

~Adrienne

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103 Susan Velez September 7, 2013 at 7:13 AM

Hi Adrienne,

I have know what it is like to get organic traffic from Google. I had a site on the first page of Google and that site made me $1200 per month every month all by itself. However, when Google made their updates that site hit rock bottom.

It never made me another penny ever again, in fact I didn’t even renew the domain this past year.

So I know that organic traffic can be great if you are ranking well. The downside is that if Google makes an update it can literally kill your business…especially if you relied completely on SEO.

Now I don’t focus so much on organic traffic. Sure I would love it, but no longer focus on it. I would rather build relationships and get my traffic that way. I think that when you build relationships, you are actually building a business that can outlast any Google update.

I have been implementing the methods that you have shared from your blog posts and I just have to say that I am impressed by the results I have been getting. So I will continue using that method, as my site was not affected by the recent update.

Thanks for all you have done to help me improve my online business.
Susan Velez recently posted…Website Marketing Strategy – 30 Day ResultsMy Profile

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104 Adrienne
Twitter:
September 7, 2013 at 10:39 AM

Hi Susan,

Don’t you just hate that Susan? You do all that hard work, the site is making you good money and all of a sudden nothing. I have a feeling you were also doing things by the book as well and we get slapped.

I think that those who focus just on SEO, unless they constantly stay on top of things, will continue to struggle over time. I mean I know there are a lot of very smart people online so I’m not taking anything away from them but we never know what Google’s going to do and you can’t easily go back and change what you have in place.

You’re exactly right Susan, when you focus more on referral traffic that’s what’s going to last over time. Relationships don’t dwindle over night, you build up those friendships with prospects and customers and you’re there to help each other out. Those are the people who will support you over time and refer others to you.

I’m SO happy to hear that Susan and if you do what I share on a consistent basis then you are seeing that this does work. Oh and it’s fun too wouldn’t you say? Meeting other bloggers, learning from them and hopefully even eventually working with some of them. Your business will build up again over time and this time Google will have nothing to do with it’s success.

You are very welcome and thank you for sharing this with me. I know you’re one of those who was hit hard with Google’s updates and I really hate to see that happen. The good news is that you didn’t throw in the towel but this time doing it “your way”.

Have a great weekend Susan.

~Adrienne

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105 Karen Hoyt
Twitter:
September 8, 2013 at 11:57 AM

Adrienne,
I have only recently begun looking at the traffic on my blog. I find that after reading an organic search on my jetpack, I am motivated and feel more connected to my readers. You are SO right. It is rewarding to see that someone typed in words that led them to share in my writing.
I’m just learning about referrals. (Thanks to you) and have found that it touches my heart just as much.
Most of my referrals have come from other bloggers, just like you. Our content may be very different, but the passion is the same! I have learned a lot in a short time by reading content about blogging, social networking, and SEO. Even more surprising is that I have learned a lot about other bloggers experiences. It connects me to the blogging universe and allows me to share in the experiences that motivate bloggers to write in the first place.
To answer your question… I can’t yet! At this point, both referral and organic have opened doors that are equally beneficial. I have you to thank for showing me that door!
I hope your week is awesome!
Karen Hoyt recently posted…Compulsively Thinking Peace and HealthMy Profile

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106 Adrienne
Twitter:
September 8, 2013 at 1:34 PM

Hi Karen,

Well I’m so very happy for you Karen and you’re right, it’s SO rewarding knowing that people are finding your content when they’re searching for it specifically.

I’m also happy to hear that you’re enjoying the referral traffic. Although we all may be bloggers and in different niches we don’t always know what goes on behind closed doors and how many people you just may be helping through sharing your experiences Karen. I think it’s a wonderful thing you’re doing.

I have a feeling you’re enjoying both avenues but that referral tugs at your heart just a little more. That’s my opinion at least.

I appreciate your comment and thank you so much for sharing this with me. You enjoy your day and have a great new week.

~Adrienne

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107 Tim Bonner
Twitter:
September 9, 2013 at 4:37 AM

Hi Adrienne

It’s great to get organic traffic but often that’s what increases my bounce rate.

Google picks up on a few words in your post and then sends all sorts of people who maybe aren’t really looking for what I’m writing about at all.

It’s gotten better over the past few weeks as I write more posts because the traffic has become more targetted from what I can see.

I tend to prefer referral traffic though because those people tend to be more engaged and have followed a link via something relevant to my blog.
Tim Bonner recently posted…4 Useful WordPress Plugins For Accepting Guest PostsMy Profile

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108 Adrienne
Twitter:
September 9, 2013 at 8:34 AM

Hey Tim,

I know, people don’t think about that because in their mind they’re getting a ton of traffic from the organic search. Little do they know that they’re only there for one thing and once they have it they’re gone never to return again.

I think that’s the issue with a lot of people, me included. I’m not writing for the search engines but instead for my readers. So if I put in “Google is King” and anyone searching for Google is going to have mine come up. Okay, maybe not on the first page but that’s my most popular post so obviously they’re finding it. My bounce rate though is dropping because of the little trick you shared with me so that really is helping by the way.

Glad you’re starting to be more targeted so at least the ones searching for what you have will find it.

Like you though I do believe that referral traffic is not only more engaged but return visitors who are actually interested in what we share. They’ll start looking for more information and then we’ve got them for the long run. Yay!!!

Thank you Tim for sharing this and hope you had a wonderful weekend. Be sure to have an awesome week too my friend.

~Adrienne

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109 Gilbert Samuel
Twitter:
September 9, 2013 at 6:18 AM

Hi Adrienne,

I’ve been an admirer of yours for sometime now and i was referred to your site through two of my blogging mentor and friends. Ok i’ll mention them; the first is on the 13th comment while the second is on the 103rd comment. They told me about the great work you’re doing here.
You’ve gotten a new reader and I’ve gotten a new mentor :)

Talking about referral traffic and organic traffic: Both are great and of course they both have disadvantages. The mistake most bloggers make is relying on organic traffic alone. I write for my readers and for search engine at the same time, with this strategy I’ll still gain the trust and connections with my readers.

Organic traffic (ranking ) takes some time but if we work on our SEO and dominate the search engine we are definitely going to get an awesome and permanent result but most of these traffic are followed by a high bounce rate.

When it comes to referral traffic the result is great especially immediately after publishing our post, of course it’ll be shared on social media and to subscribers and we’ll have a high (immediate) spike in traffic and after that our traffic will go down to normal especially when our tweets, fb shares and others have been overcrowded by others.

In my opinion, I’ll say referral traffic is better because is a perfect way of creating connection with bloggers, getting customers and it’s the best strategy of getting returning visitors.
Gilbert Samuel recently posted…SEOPressor Review – My Killer SEO StrategyMy Profile

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110 Adrienne
Twitter:
September 9, 2013 at 8:43 AM

Hi Gilbert,

Oh, I so love hearing that so thank you for sharing that with me. Ah, you know the fabulous Reginald and the amazing Miss Susan. I’m so thrilled to hear that they are mentors of yours and I’m sure they love hearing that too. They’re awesome and thank you for taking their advice and stopping by. I always enjoy meeting new people.

A man after my own heart. I agree with you as of course you probably found that out in this post. I think they both have their good points but after reading this I know you know which one I’m more partial too. I just hate hearing from those that relied solely on Google for their traffic and not only lost all their traffic but their income too. That’s so darn sad!

I appreciate you sharing your opinion with me and that’s what I was after. I just like to hear what my readers feel about this subject and which traffic they feel is the best. Happy to hear you’re on this thought path as well Gilbert.

Thank you again for stopping by and for your comment. You have a wonderful week okay!

~Adrienne

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111 Margarita
Twitter:
September 9, 2013 at 10:48 PM

Hi Adrienne,

the question is actually about creating a supportive group or accidental leads. Both methods work, depending on what the goal is. But on the long run, always referral and word of mouth works the best.

For example, I told my daughter to start commenting by coming to your blog. Why? because it is a safe and friendly place and the people are awesome and supportive.

From another point of view, I am thinking… Can you delegate your blog’s SEO? Yes. Can you purchase traffic? Yes! Can you delegate commenting? I don’t think so. Because no one can think instead of you. Here where the quality comes from.

Is it time consuming to read posts and comment? It is. However, it is definitely worth it!
Margarita recently posted…Bringing Out the Best in People | How To Find Joy in Helping Others SucceedMy Profile

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112 Adrienne
Twitter:
September 10, 2013 at 9:14 AM

Hi Margarita,

I agree with you 100% and it definitely has to do with the goals each blogger has.

Organic search traffic is great as is paid traffic because they are searching for what you specifically have. But, sometimes they come to your site and scan over what you have and then they don’t find what they want and they’re gone. Your bounce rate goes up and that can hurt your rankings if that’s what you’re more worried about.

The referral traffic, like you mentioned about your daughter, is much more trust worthy. I’d take more time to check out someone’s blog and look through their site then just find one post, read it and I’m gone. Why! Because you referred them to me and I trust your opinion.

Commenting is more time consuming but it’s the best way to start building relationships and over time they will take you much further then any SEO tactic ever will. That’s my opinion of course! ;-)

Thank you Margarita and you have a wonderful day.

~Adrienne

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113 Dana
Twitter:
September 10, 2013 at 7:40 PM

Hi Adrienne,

Well, I’d have to say that any visitor to my blog is welcome – whether organic or referral…
but it does seem that the genuine and authentic comments come from the referral traffic (such as other bloggers) while the spam is a fantastic (insert sarcasm) by-product of the organic traffic from search engines.
This reminds me of a job I once held where tips were a part of my income. I found that the ones who tipped the best were the ones who worked on tips as well. It was as if we had understood one another, and treated each other with the same level of respect we wanted to experience for ourselves.
I feel it’s the same with the blogging community.
We all know how we value our readers and want to interact with them, so we all sort of ‘have each other’s backs’ – so to speak. We visit each other’s blogs and communicate with one another rather than leaving a bunch of meaningless babble.
So I would have to say I’ve gotten the best overall feelings of happiness thank to the referral traffic.
That’s my take anyway :)
Dana recently posted…Is the Ego Our Enemy?My Profile

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114 Adrienne
Twitter:
September 10, 2013 at 11:24 PM

Hey Dana,

That’s a pretty good example you shared Dana. I use to date a guy that owned a restaurant years ago and he gave me a little lesson on when not to tip much and how to handle the reasoning behind it. I would always tip good if they did a good job of course. The ones that didn’t would still get a very small one but their boss would be the one also understanding why. I only wish we could do that with spammers don’t you!

Let’s hope everyone continue to support each other and this community will continue to grow with true givers.

Thank you for sharing that and I sure appreciate it.

Have a fabulous week.

~Adrienne

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115 Huzaima Khan September 11, 2013 at 4:37 AM

Organic traffic is all time favorite as we don’t need to pay for it and earn it from search engines.. While referral traffic requires investment and it’s not a long lasting traffic.. Better keyword research helps a lot in gaining organic traffic.

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116 Adrienne
Twitter:
September 11, 2013 at 9:23 AM

Hi Huzaima,

Welcome to my blog and thank you for your comment.

Organic traffic is always good to have but to and obviously it’s the best traffic for you. Do you rely too much on Google though? Have you had issues in the past with losing traffic because of their updates?

I believe that referral traffic, while it requires more of an investment in your time, is worth it in the long run. It’s the relationships that you form through this method that will take you much further. Would you agree or not?

~Adrienne

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117 Huzaima Khan September 11, 2013 at 10:18 AM

Yeah I totally agree with you :)

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118 Digby King September 11, 2013 at 7:46 AM

Hi Adrienne,
If people are targeting low competition keywords they can do it by good on page optimisation and some blogging using those keywords. When they want to aim a little higher they need to start getting backlinks and doing more social media. Paid is only going to get you 20% of the clicks from page one and social media is very very very time consuming. Tricky decision!

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119 Adrienne
Twitter:
September 11, 2013 at 9:27 AM

Hi Digby and welcome to my blog. I appreciate you stopping by and sharing your opinion on this subject.

I agree with what you say but referral traffic, although time consuming, will take you so much further in the long run. When Google does yet another change and they all of a sudden don’t like what they’ve taught us is okay now then you’ll lose all that traffic and possibly hurt the rankings of your site.

If you’re making those connections with people though they’ll continue to support you as time goes by no matter what Google decides to do.

Just my opinion and you probably can tell from my blog, it works beautifully. Oh, and it’s so much fun meeting new people too and learning from them. That’s really the best part.

Thank you for sharing this with me and enjoy your day.

~Adrienne

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120 Sumanth September 11, 2013 at 10:03 AM

Ok Adreinne, first of all let me tell you how i came to your superb blog for the first time. I’ve been blogging for some time(like an year) but never knew any thing about seo and traffic stuff. Just used to blog for fun and money. After some time i really stopped thinking about money and blogging became my passion. It’s all because of bloggers like you. And i’ve been hearing a lot about you from past month and i thought of you just another high ranked blogger. But i think i’m wrong. I just read my first article here and i’m amazed at how simple you described it. Really cool on your part. And you even replied to every comment and this amazed me a lot because most of the popular bloggers won’t respond to every comment. They stop at some point. Bu tyou did’nt. For sure i will bookmark your site and will read everyday. Can i get any recommended articles from your site (or other sites) so that i can improve myself in blogging and become famous as you are. That’s all for now and have a good day. Bye

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121 Adrienne
Twitter:
September 11, 2013 at 10:46 AM

Hi Sumanth,

Well welcome to my blog and I’m so happy you decided to stop by and not only read what I had to share but comment too.

I think when you start blogging for the pure enjoyment of it then things will start to fall into place more. It’s the relationships what you build with your fellow bloggers that will help take you to higher places.

I know that when people hear certain names now they have a preconceived idea of who they are but I’m thrilled that you stopped by to check me out anyway. I love to share information in a way that my readers can truly relate to. That’s how I learn as well Sumanth. I also appreciate every single person that takes the time to read my post and comment so I’m definitely going to respond to them all.

Thank you for your comment and for stopping by today and I do hope you’ll be back for another visit.

If you want to know more about how to “get on the map” so to speak, check out my post “My Secret To Blogging Success” and you’ll find the link in my sidebar under popular posts. Trust me, it’s an eye opener. Start there and then get back to me with any questions okay.

Have a fabulous day.

~Adrienne

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122 Sumanth September 11, 2013 at 11:17 AM

Wow got a reply so fast. I never thought you would respond so soon. Anyway thank you so much and i will follow as you say Adrienne. Have a good day. See you soon :)

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123 Adrienne
Twitter:
September 11, 2013 at 1:31 PM

I do my best Sumanth although I wasn’t as fast on this one. Had to step out to an appointment but I don’t like to keep my commenters waiting for any long periods of time.

Please do, you’ll find it very interesting indeed. It’s exactly what I did. :-)

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124 Kumar Gauraw
Twitter:
September 16, 2013 at 11:58 AM

Hello Adrienne,
Great post by the way. However, I don’t think in terms of “organic” Vs “referral”. I think it as “organic” and “referral” is a better approach. There is nothing permanent in this world and therefore neither will guarantee you success forever. So, while it is important to gain relationships and get referral traffic through them while we can, we can’t ignore search traffic because that is simply too much to lose. I couldn’t have found Michael Hyatt, Neil Patel or even Probloggers if not for Google searches.

Yes, Google does keep changing algorithms and that’s fair on their part because internet is always changing. But many blogs where you and I have commented in past also no more exist as they faded away with time. Both sources of traffic are vulnerable and we need to therefore, keep holding both sides :-)

Just my two cents… hope it helps.

Regards,
Kumar
Kumar Gauraw recently posted…Introducing Website Setup Education – A Powerful Course!My Profile

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125 Adrienne
Twitter:
September 16, 2013 at 12:38 PM

Hi again Kumar,

Ah, you’re going to get those three comments aren’t you! You are too funny my friend.

I think that’s a smart way to think although I would have to say that the majority of people concentrate more on one or the other wouldn’t you agree? I mean those that are really into SEO do everything in their power to research their keywords and promote their posts. On the other hand those that promote the referral traffic spend more time making those necessary connections.

The funny thing is that I don’t write for the search engines although I still get plenty of search engine traffic. What Matt Cutts has been saying since May is if you share good content with the necessary SEO features in place and it gets shared a lot then as far as they’re concerned, they’ll help promote you. Now I do the meta description, the tags, header tags, etc. so I’m doing what’s necessary but I’m not writing for the search engines. I think that’s important to remember.

I agree that a lot of blogs that I’ve commented on in the past no longer exist. I definitely will give you that but the spreading of our content through the social sites and the word of mouth goes a very long way. That’s how you get people to share your stuff and refer others to you. I prefer the relationship building myself because they’re the ones that will continue to promote you through thick and thin. They don’t care what Google thinks at all.

Thanks for sharing your two cents, I always appreciate hearing other’s opinions. I don’t always agree but that’s why this is so interesting.

~Adrienne

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126 Kumar Gauraw
Twitter:
September 16, 2013 at 12:47 PM

That’s right. I wouldn’t let me efforts of sharing on your website go in vain just because of 2 more comments u see :-) I would rather add two more comments and get to know you a bit more than leave a comment and kiss good bye.
Thank you for your thoughtful response. I think I get a sense of what you are saying and I do not disagree with you. Extremes is bad – this way or that way :-)
Kumar Gauraw recently posted…My Top 25 Favorite iPad Apps And Why I Recommend ThemMy Profile

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127 Adrienne
Twitter:
September 16, 2013 at 12:59 PM

Well I just appreciate you sharing your thoughts on my content because I do appreciate hearing what others think. That’s what I like about us all being different and possibly being here for different reasons. It’s not that I’m just right and you’re wrong, that’s not the case at all and I love to learn through comments too. I’ve changed my mind a many times from learning from others.

Thank you Kumar for your response and I’m happy you stopped back by.

~Adrienne

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128 Cole Wiebe
Twitter:
September 17, 2013 at 12:06 AM

My background is organic search, but I am happy to say that I’m becoming more of a people person and am seeing more referral traffic of late.

– Cole
Cole Wiebe recently posted…Is Your Website Broken?My Profile

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129 Adrienne
Twitter:
September 17, 2013 at 9:14 AM

Organic search can bring results Cole so I’m not against it entirely but I so hate when Google teaches us to do one thing and then a year later slaps us for it because others have taken advantage of it and found ways around it. That’s just not right so building communities and meeting awesome people along the way to me is just the smarter approach. No harm in combining them though.

So glad to hear that you’re enjoying this approach and I know you’re meeting some awesome people too. ;-)

~Adrienne

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130 Jitendra Vaswani September 23, 2013 at 4:44 AM

For Organic traffic is better . Organic traffic is often comprised of individuals that are looking to spend money on a particular product or service. When someone finds your website organically, because you optimized your website correctly, all you need to do is have the appropriate calls to action in place so that you can get their information and make them a permanent customer. Organic visitors are ready for your product or service and they found you because you did, or paid for, the appropriate optimization on your website (SEO).

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131 Adrienne
Twitter:
September 23, 2013 at 8:45 AM

Hi again Jitendra,

Thank you for sharing your thoughts on this so I’m thinking that if you’re promoting products from a site then the organic search traffic is what you prefer. I agree that most people who are searching for something in particular will find what they want and are gone. It’s definitely up to us to keep them coming back for more. If you’re not able to build that relationship with them though that may not be the case.

I personally believe that those we have a relationship with will be the ones that buy from us time and time again where the others are here today and gone tomorrow.

Appreciate your comment, thank you so much.

~Adrienne

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132 Steven J Wilson
Twitter:
September 25, 2013 at 11:06 PM

Hey Adrienne,
I think they should be split 50/50. Using white hat methods to get your organic traffic is smart but building solid relationships will be beneficial in the long run no matter what Google does with the Algo’s.

With just about everything with sites its always good to diversify the way you generate traffic, so hopefully if one drops off some you have the other to hold you afloat.

I have to say that Referral traffic is much more rewarding to me, as much as I love the challenge of the Organic side of things. I enjoy building relationships and bouncing info back and fourth with other bloggers.
Steven J Wilson recently posted…Think Twice About Using That Twitter AutoresponderMy Profile

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133 Adrienne
Twitter:
September 26, 2013 at 8:29 AM

Hey Steven,

I don’t think you should ever disguard one way or the other either. I mean I do focus mostly on referral traffic myself but I do the basis SEO methods for each post and they are being found in the search engines. So although I’m not going after that it’s coming anyway. Who doesn’t want a little of that right!

You’re right, we don’t want to just focus on only one way to generate traffic so by using other methods I think that we’ll have more bases covered.

Amen to that my friend. Building relationships and meeting so many amazing people is just the best. You can’t beat that over anything in my opinion.

I appreciate your comment, thank you so much. Hope you’re enjoying your week and have a great day.

~Adrienne

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134 Olili Bob
Twitter:
October 9, 2013 at 4:33 PM

Hi Adrienne.
Hmmm Choosing between this two is quiet difficult must I must say i will go for referral anytime because It really works for me, Building a very good relationship with bloggers has really helped me traffic wise and has given me few other adverts here and there. Organic traffic is good but not as good as referral.
Olili Bob recently posted…How To make Your Blogging More ProductiveMy Profile

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135 Adrienne
Twitter:
October 9, 2013 at 4:46 PM

Hey Bob,

I don’t think choosing between the two is all that difficult it sounds. I think the referral traffic will have bigger and longer lasting results. By that I do mean people will come back time and time again where I haven’t found that to be the case with organic traffic. Whichever it is though, we’ll never turn it away right! ;-)

Thanks for sharing your opinion on this.

~Adrienne

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