It seems like every time you read a post giving you blogging tips included on that list is to stand out from the rest, be unique.
What the heck does that even mean! They never seem to elaborate on that.
I don’t know about you but when I started blogging I didn’t know diddly squat. The last thing I’d ever call myself is a writer.
We’re all told to create a blog and “brand you”.
So the process begins, the blog is created and the content is flowing. Just like how we’re taught but month after month after month, nothing.
Speak In Your Own Voice
Oh yeah, we’re told to speak in our own voice. Just be you…
When I was told this my first thought was, who the heck is going to listen to me! I’m not that interesting and I sure as heck don’t know very much…
I was a newbie, I didn’t know anything and although I was learning I definitely was no expert. What right do I have to give advice!
I admit I was very intimidated by other bloggers because the overall impression when I visited their blogs were that they were professionals. They’d obviously been doing this a long time because I was learning so much from their content.
Talk about impressed by their content. Wow!!!
Here’s the funny thing though. I later learned that they were just like me. They had the same insecurities I had and they hadn’t been blogging very long at all.
I think that’s when the light bulb finally came on for me. Adrienne, just be yourself and the people who can relate to what you share will and those that won’t, won’t. It’s really that simple.
How To Stand Out From The Rest
That’s exactly what I started doing. I started writing from my own experiences and I was 100% truthful and honest.
Now that doesn’t mean automatic traffic just because your content is more natural. You’ve definitely got to work at that but once they do start coming you want them to want to come back time and time again.
It really does help tremendously if they can actually relate to what you’re sharing. They can put themselves in your shoes or say aha, I felt the same way.
It’s so great when you finally get that you’re not alone here. Other people have had some of the same issues you have. What a relief!
That is what will help you stand out from the rest. Just being yourself because we are all unique individuals. There is not one other person in this world who is like you. Even if you have a twin, you may look the same but you are still individuals.
Some people will connect with you while others won’t. That’s perfectly okay.
It’s like meeting people at a function. Some you’ll feel comfortable with and some you won’t. Some you’d like to strike up a friendship with and some you wouldn’t. It doesn’t mean there is something wrong with them, you just aren’t feeling that connection.
Those are the people you want to start building relationships with, the ones you can connect with.
How To Just Be You
Write your posts like you’re talking to a friend. Joke about something if you messed up. He honest that you don’t know everything, share something with them so they’ll understand. Teach them what you’ve learned or share with them the methods you are applying. Give away the goods because that will keep them wanting to come back for more. Don’t be stingy.
Just be yourself and stop obsessing over whether it all sounds professional. People don’t connect with stuffy! Okay, the people I’d like to know don’t that’s for sure.
It’s been ingrained in your brain from the moment you came online that this is a people business. People connect with people so that’s why it’s best to just be yourself.
You’re here to build relationships with others because people will purchase things from those they know, like and trust.
That’s how darn near every big name online today started. They did not build their business overnight by throwing up sites, driving traffic and everyone just bought from them.
They made a connection with the people that were coming to their blog or site. They were personable with them in their emails, they picked up the phone and got to know them, they connected with them on Skype to have a friendly chat.
People want to know you care so care about them. Care about them more then you care about what this can do for you and you will be pleasantly surprised with all the good things that will start happening.
This is a new year and a new start for many. If you’ve been having any issues connecting with others maybe it’s your writing style. Give this a whirl and see what happens.
Look at this as friends meeting friends and making a connection. Make your content interesting enough that they will want to visit you time and time again. Put some of your own personality in your posts. Just be you and that will help you stand out from the rest.
I’m eager to hear your thoughts on what I’ve shared and hopefully you can share your own experience with us on how this has worked for you. I’d love to know!
I always appreciate you sharing this post with your friends and maybe this is one of those tips they needed elaborated too!